Keppel Ltd. 1Q 2024 Business Update Presentation Slides
PR 2.0 strategies for business development
1. PR 2.0: Strategies for Business Development Association for Accounting Marketing Summit Washington, DC Presentation by: John E. Hellerman Hellerman Baretz Communications LLC
7. A professional firm becomes branded by the reputation and performance of its professionals over time. The more accountants with credible reputations within your firm, the better. The Branding Process
24. Putting it All Together Blog Twitter E-Newsletter Third Party Blog Original Product Partner Website
25. Evangelize PR as a Biz Dev Tool Transform Your Firm’s Reluctance into Expectation. Make It See PR as an Opportunity Rather than an Obligation. (Done Right, PR can be Priceless)
27. John E. Hellerman Hellerman Baretz Communications LLC 202.274.4762 Direct 202.841.8153 Mobile [email_address] www.hellermanbaretz.com www.linkedin.com/in/hellerman Speaker