2. HYPERREALITY
• “Baudrillard claims that our current society has replaced all reality and meaning wit symbols
and signs and that human experience is of a simulation of reality.”
• “he believes we cannot separate the image from reality”
• Applying to lady gaga:
• She has a stage name she has created for her image, rarely referred to as Stefani Germanotta.
• She keeps her personal life and her superstar status separate this gives her the ability to
control her image, and get away with different things for example the meat dress.
• “I have mastered the art of fame”. She has kept her hyper-real version of herself with the
outrageous fashion, she is able to keep the public and press attention away from her personal
life.
3. INTERTEXTUAL REFERENCING
• When the opening of the music video telephone begins it looks like a movie
before we actually see lady gaga. This is the typical conventions of movies and TV
shows and incorporating it into her work.
• Tarantino reference comes from the “pussy wagon” used in “Kill Bill” that Lady
Gaga and Beyoncé drive. Tarant lent gaga the car when they were filming.
• Gaga refers to Beyoncé as Honey Bee similar to the character in Pulp Fiction
“Honey Bunny” although this may seem coincidental, a scene in a café show
Beyoncé sitting opposite another male character, the framing and scene is very
similar to the to the opening scene in Pulp Fiction.
4. BRICOLAGE
• Warhol's exploration of mass consumer culture and advertising through
his Campbell's soup studies. Gaga and akerlund challenge the gender
stereotype of the perfect housewife portrayed in 1950s pop culture
• Gaga plays the stereotypical 50s housewife in the scene but she uses
bricolage to create a new meaning to show how she felt about the 50s
house if by adding poison to the food she makes and it ends up killing
everyone.
