The document discusses the need for positive health reporting. It outlines how positive reporting can raise awareness of health risks and solutions, motivate communities towards healthier behaviors, and influence public health policies. It also describes communication for development (C4D) as a two-way process of sharing knowledge to empower communities. Behavior change communication (BCC) is presented as a strategic process using communication to promote positive health outcomes through proven behavior change models. Tips are provided for effective health reporting, including understanding audience perspectives, using official data, ensuring technical accuracy, and presenting information clearly without jargon.