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PINTEREST 101
WHAT IS PINTEREST?
Pinterest is a highly visual site that let’s you
“pin” or collect images from the internet.
Users create “boards” to help categorize
images and links, as well as add descriptions to
each pin.
TERMS TO KNOW
• Pin – An image or
video added to a
Pinterest Board
• Pinterest Board – A
set of themed-based
pins
• Pinning – The act of
adding pins on
Pinterst
• Repin – Pinning
something another
pinner already pinned
• Like - To like a
pin, but not repin to a
board
• Comment – Writing
a comment about a
particular pin
SIGNING UP ON PINTEREST
GETTING STARTED
• Once your account is
complete you will need
to select boards to
follow.
• Search what your
interests are such as
“Christian Living,”
“Home Décor” or
“Technology”
• These boards are the
start of your
opportunities to repin
and peruse content
TRICKS OF THE TRADE
• Plan - To be successful you need to be publicizing your Pinterest page.
Set up Pin It and Follow Me buttons
• Check - Make certain the sources you are pinning are correct. Be
copyright savvy and make certain your leading your followers to a
legitimate website.
• Strategize – Pin across a range of boards. Add pins gradually, start new
boards as necessary. Be creative with your board names, captions and
pins.
• Engage - Be sure to like and Pin from sources other than your own -
that's how you build followers!
• Photo - Users will see photos before doing anything so use visually
stimulating photos.
• Show and Tell - Showcase the lifestyle behind your brand. Pin about
your business and others in your niche.
• Creativity - Set up your profile and pins to be noticed. Add categories,
keywords, engaging captions, hashtags and urls to your Pins and your
"About" profile.
TRICKS OF THE TRADE

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Pinterest 101

  • 2. WHAT IS PINTEREST? Pinterest is a highly visual site that let’s you “pin” or collect images from the internet. Users create “boards” to help categorize images and links, as well as add descriptions to each pin.
  • 3. TERMS TO KNOW • Pin – An image or video added to a Pinterest Board • Pinterest Board – A set of themed-based pins • Pinning – The act of adding pins on Pinterst • Repin – Pinning something another pinner already pinned • Like - To like a pin, but not repin to a board • Comment – Writing a comment about a particular pin
  • 4. SIGNING UP ON PINTEREST
  • 5. GETTING STARTED • Once your account is complete you will need to select boards to follow. • Search what your interests are such as “Christian Living,” “Home Décor” or “Technology” • These boards are the start of your opportunities to repin and peruse content
  • 6. TRICKS OF THE TRADE • Plan - To be successful you need to be publicizing your Pinterest page. Set up Pin It and Follow Me buttons • Check - Make certain the sources you are pinning are correct. Be copyright savvy and make certain your leading your followers to a legitimate website. • Strategize – Pin across a range of boards. Add pins gradually, start new boards as necessary. Be creative with your board names, captions and pins.
  • 7. • Engage - Be sure to like and Pin from sources other than your own - that's how you build followers! • Photo - Users will see photos before doing anything so use visually stimulating photos. • Show and Tell - Showcase the lifestyle behind your brand. Pin about your business and others in your niche. • Creativity - Set up your profile and pins to be noticed. Add categories, keywords, engaging captions, hashtags and urls to your Pins and your "About" profile. TRICKS OF THE TRADE