Startup marketing is incredibly challenging. Finding product-market fit, building a brand from scratch, and ramping revenue from zero to millions, these fundamental startup marketing problems are absolutely daunting. As if they weren’t enough though, the difficulty of scaling startup marketing is compounded by incredibly tight marketing budgets, changing market conditions, rapid organization growth, high expectations and an uneven understanding of marketing’s role in the business.
As a career CMO and now CEO of Markodojo, I’ve repeatedly confronted the startup marketing challenge. Yet, it doesn’t get any easier. Every startup is unique and the individual startup marketing challenges vary accordingly. However, there are some common themes that startup CMOs and CEOs can rely on as the business scales from A-round to B-round to C-round and beyond. These are the ABC’s of scaling startup marketing.
CIUS presentation HRBSP conference -Urbanisation in Cambodia,Declan O'Leary
A presentation made on the "Urbanisation Trends in Cambodia, Past present and Future" at the international Conference on " Human Rights Based Spatial Planning" November 4-5 2015, in Phnom Penh Cambodia. Organised by PiN and STT with European Union support.
It indicates that current consideration of urbanisation are falling far behind the realities, which now see's 30% of the national population living in an urban area, which will increase to 38% ~7 million by 2030 and exceed 50% of the population by 2050. Which poses significant challenges for urban planning, development and management
Startup marketing is incredibly challenging. Finding product-market fit, building a brand from scratch, and ramping revenue from zero to millions, these fundamental startup marketing problems are absolutely daunting. As if they weren’t enough though, the difficulty of scaling startup marketing is compounded by incredibly tight marketing budgets, changing market conditions, rapid organization growth, high expectations and an uneven understanding of marketing’s role in the business.
As a career CMO and now CEO of Markodojo, I’ve repeatedly confronted the startup marketing challenge. Yet, it doesn’t get any easier. Every startup is unique and the individual startup marketing challenges vary accordingly. However, there are some common themes that startup CMOs and CEOs can rely on as the business scales from A-round to B-round to C-round and beyond. These are the ABC’s of scaling startup marketing.
CIUS presentation HRBSP conference -Urbanisation in Cambodia,Declan O'Leary
A presentation made on the "Urbanisation Trends in Cambodia, Past present and Future" at the international Conference on " Human Rights Based Spatial Planning" November 4-5 2015, in Phnom Penh Cambodia. Organised by PiN and STT with European Union support.
It indicates that current consideration of urbanisation are falling far behind the realities, which now see's 30% of the national population living in an urban area, which will increase to 38% ~7 million by 2030 and exceed 50% of the population by 2050. Which poses significant challenges for urban planning, development and management
ICareU is an innovative cloud platform to provide an end-to-end Usage Based Insurance Solution to an Indian Motor Insurance Companies to adopt and implement a cost effective Insurance service to their customers.
ICareU is a highly secured cloud based UBI Platform to connect GPS/OBD devices with Vehicles, managing and analyzing driving data, providing BI analytical reports and forecasting the total CarePoints scored by the vehicle to the insurers. Based on the CarePoints’ loyalty score, the insurer can provide competitive advantage across the full insurance value chain to their customer during the renewal period.
1 Drive safely and save money up to 35% a year. [Claim your better incentive to drive better rather than when you are stuck with a fixed premium.]
2 Increase the market share of Own Damage [OD] up to 80% [Analyzing the driving pattern identifies the safest driver and retain them by offering better loyalty bonus.]
3 Get your CarePoint loyalty reward points up to 60% for add-on services[Award the loyalty bonus points to benefit Insurance Discounts, along with other value added services.]
4 ICareU supports 24/7 service for e-call or b-call and save lives up to 20%][ Fast and correct response reduces severity of injuries by automatically contacting the emergency services or breakdown company pinpointing]
5 We contribute: Increase Indian Economy. Decrease Pollution Control [Monitor how “green” a driver is by measuring the impact of driving behavior leads in decreasing 2% of CO2 emission and 4% of Fuel Consumption.]
6 Theft Recovery 100% and Teen Safety [Live tracking cuts the chances of theft on theft-prone vehicles and stolen vehicle and increasing the likelihood of recovery]
The Indian Dental Academy is the Leader in continuing dental education , training dentists in all aspects of dentistry and
offering a wide range of dental certified courses in different formats.
ICareU is an innovative cloud platform to provide an end-to-end Usage Based Insurance Solution to an Indian Motor Insurance Companies to adopt and implement a cost effective Insurance service to their customers.
ICareU is a highly secured cloud based UBI Platform to connect GPS/OBD devices with Vehicles, managing and analyzing driving data, providing BI analytical reports and forecasting the total CarePoints scored by the vehicle to the insurers. Based on the CarePoints’ loyalty score, the insurer can provide competitive advantage across the full insurance value chain to their customer during the renewal period.
1 Drive safely and save money up to 35% a year. [Claim your better incentive to drive better rather than when you are stuck with a fixed premium.]
2 Increase the market share of Own Damage [OD] up to 80% [Analyzing the driving pattern identifies the safest driver and retain them by offering better loyalty bonus.]
3 Get your CarePoint loyalty reward points up to 60% for add-on services[Award the loyalty bonus points to benefit Insurance Discounts, along with other value added services.]
4 ICareU supports 24/7 service for e-call or b-call and save lives up to 20%][ Fast and correct response reduces severity of injuries by automatically contacting the emergency services or breakdown company pinpointing]
5 We contribute: Increase Indian Economy. Decrease Pollution Control [Monitor how “green” a driver is by measuring the impact of driving behavior leads in decreasing 2% of CO2 emission and 4% of Fuel Consumption.]
6 Theft Recovery 100% and Teen Safety [Live tracking cuts the chances of theft on theft-prone vehicles and stolen vehicle and increasing the likelihood of recovery]
The Indian Dental Academy is the Leader in continuing dental education , training dentists in all aspects of dentistry and
offering a wide range of dental certified courses in different formats.
How to Make a Field invisible in Odoo 17Celine George
It is possible to hide or invisible some fields in odoo. Commonly using “invisible” attribute in the field definition to invisible the fields. This slide will show how to make a field invisible in odoo 17.
Embracing GenAI - A Strategic ImperativePeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
Welcome to TechSoup New Member Orientation and Q&A (May 2024).pdfTechSoup
In this webinar you will learn how your organization can access TechSoup's wide variety of product discount and donation programs. From hardware to software, we'll give you a tour of the tools available to help your nonprofit with productivity, collaboration, financial management, donor tracking, security, and more.
Unit 8 - Information and Communication Technology (Paper I).pdfThiyagu K
This slides describes the basic concepts of ICT, basics of Email, Emerging Technology and Digital Initiatives in Education. This presentations aligns with the UGC Paper I syllabus.
Biological screening of herbal drugs: Introduction and Need for
Phyto-Pharmacological Screening, New Strategies for evaluating
Natural Products, In vitro evaluation techniques for Antioxidants, Antimicrobial and Anticancer drugs. In vivo evaluation techniques
for Anti-inflammatory, Antiulcer, Anticancer, Wound healing, Antidiabetic, Hepatoprotective, Cardio protective, Diuretics and
Antifertility, Toxicity studies as per OECD guidelines
Francesca Gottschalk - How can education support child empowerment.pptxEduSkills OECD
Francesca Gottschalk from the OECD’s Centre for Educational Research and Innovation presents at the Ask an Expert Webinar: How can education support child empowerment?
Instructions for Submissions thorugh G- Classroom.pptxJheel Barad
This presentation provides a briefing on how to upload submissions and documents in Google Classroom. It was prepared as part of an orientation for new Sainik School in-service teacher trainees. As a training officer, my goal is to ensure that you are comfortable and proficient with this essential tool for managing assignments and fostering student engagement.
Model Attribute Check Company Auto PropertyCeline George
In Odoo, the multi-company feature allows you to manage multiple companies within a single Odoo database instance. Each company can have its own configurations while still sharing common resources such as products, customers, and suppliers.
Operation “Blue Star” is the only event in the history of Independent India where the state went into war with its own people. Even after about 40 years it is not clear if it was culmination of states anger over people of the region, a political game of power or start of dictatorial chapter in the democratic setup.
The people of Punjab felt alienated from main stream due to denial of their just demands during a long democratic struggle since independence. As it happen all over the word, it led to militant struggle with great loss of lives of military, police and civilian personnel. Killing of Indira Gandhi and massacre of innocent Sikhs in Delhi and other India cities was also associated with this movement.
2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
