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Persuasive
Request
By Group 8 (Section B)
Persuasive Request
Dear ______:
The Heart Research Center does all kinds of research. We need
individuals to serve as guinea pigs for our research.
We want to conduct this research so that we can continue
receiving federal grants. Our research may eventually lead to a




                                                                  by Group 8
healthier society.
If you want to participate in our study, read the enclosed
brochure that gives all the details.
Sincerely

Lori Mc Keever
Research Coordinator                                                2
Persuasive Request
                                                         No sensitivity shown
      Opening                                            towards prospective
Dear ______:                                                   helper.
The Heart Research Center does all kinds of research. We need
individuals to serve as guinea pigs for our research.
We want to conduct this research so that we can continue
receiving federal grants. Our research may eventually lead to a




                                                                                by Group 8
healthier society.
        Does not get                         Begins with already
    ATTENTION of receiver.                        known facts.
If you want to participate in our study, read the enclosed
brochure that gives all the details.
Sincerely
                   Begins with request straight away ,
                    overlooking AIDA approach and
Lori Mc Keever            Inductive approach.
Research Coordinator                                                              3
Persuasive Request
     No proper link between
  Dear ______: Body part
   Introduction and                                    Doesn't build
                                                    INTEREST of receiver.
  The Heart Research Center does all kinds of research. We need
                        Body
  individuals to serve as guinea pigs for our research.
  We want to conduct this research so that we can continue
  receiving federal grants. Our research may eventually lead to a




                                                                            by Group 8
  healthier society.
  If you want to participate in our study, read the enclosed
  brochure that gives all the details.
   Sincerely
 Shows selfish attitude.             Shows more I approach.
DESIRE is not addressed.
  Lori Mc Keever
  Research Coordinator                                                        4
Persuasive Request
Dear ______:
           Closing does all kinds of research. We need
The Heart Research Center             No rewards and
                                              awards mentioned.
individuals to serve as guinea pigs for our research.
 Doesn’t provide enough
We want to conduct this research so that we can continue
information about ACTION.
receiving federal grants. Our research may eventually lead to a




                                                                    by Group 8
healthier society.
If you want to participate in our study, read the enclosed
brochure that gives all the details.
Sincerely

Lori Mc Keever                          Not enough motivation for
Research Coordinator                            receiver.
                                                                      5
Persuasive Request
Dear ______:
The Heart Research Center does all kinds of research. We need
individuals to serve as guinea pigs for our research.
We want to conduct this research so that we can continue
receiving federal grants. Our research may eventually lead to a




                                                                    by Group 8
healthier society.
If you want to participate in our study, read the enclosed
brochure that gives all the details.
Sincerely

Lori Mc Keever                         Enclosure is not mentioned
Research Coordinator                        after signature .
                                                                      6
Persuasive Request
Dear ______:
The Heart Research Center does all kinds of research. We need
individuals to serve as guinea pigs for our research.
We want to conduct this research so that we can continue
receiving federal grants. Our research may eventually lead to a




                                                                  by Group 8
healthier society.
If you want to participate in our study, read the enclosed
brochure that gives all the details.
Sincerely

Lori Mc Keever
Research Coordinator                                                7
Drafted Persuasive Request




                             by Group 8
                               8
Persuasive Request
         Opening
Dear ______:
According to estimates of World Health Organization (WHO), about 17 million
people die of heart diseases particularly attacks and strokes every year. Heart
diseases are leading cause of death in United States, England, Canada and Wales,
accounting for 25.4% death in United States.
Physicians across world are performing research to control growth and lower
heart diseases. Heart Research Centre is conducting a research study to lower




                                                                                   by Group 8
the deaths by proper exercise, diet and medicines.
Heart Research Centre is looking for volunteers for this research study.
Volunteers will be ATTENTION a questionnaire and follow aInductive approach.
    Statistics gains asked to fill                            predefined daily
routine to minimise the risk of heart diseases. Volunteers would be provided
             of receiver.
free consultancy to discuss their health issues and will get free medical check-
ups. Individuals who are willing to be part of this gentle study are requested
to call ____________. More information Importance of letteron phone.
                                           would be provided is
                                                  shown.
 Sincerely

Lori Mc Keever                                                                       9
Research Coordinator
Persuasive Request
Dear ______:

                Body
According to estimates of World Health Organization (WHO), about 17 million
                                                    Builds INTEREST of receiver.
people die of heart diseases particularly attacks and strokes every year. Heart
diseases are leading cause of death in United States, England, Canada and Wales,
accounting for 25.4% death in United States.
Physicians across world are performing research to control growth and lower
heart diseases. Heart Research Centre is conducting a research study to lower




                                                                                   by Group 8
the deaths by proper exercise, diet and medicines.
Heart Research Centre is looking for volunteers for this research study.
Volunteers will be asked to fill a questionnaire and follow a predefined daily
routine to minimise the risk of heart diseases. Volunteers would be provided
free consultancy to discuss their health issues and will get free medical check-
ups. Individuals who are willing to be part of this gentle study are requested
to call ____________. More information would be provided on phone.
               Details show DESIRE.
 Sincerely

Lori Mc Keever                                                                     10
Research Coordinator
Persuasive Request
Dear ______:
               Closing
According to estimates of World Health Organization (WHO), about 17 million
people die are motivated by particularly attacks and strokes every year. Heart
  Receivers of heart diseases
diseases arethem as cause of death in United States, England, Canada and Wales,
  projecting leading part of
                                                     Clear ACTION for receiver is
accounting for Cause. death in United States.
         Nobel 25.4%
                                                             mentioned.
Physicians across world are performing research to control growth and lower
heart diseases. Heart Research Centre is conducting a research study to lower




                                                                                     by Group 8
the deaths by proper exercise, diet and medicines.
Heart Research Centre is looking for volunteers for this research study.
Volunteers will be asked to fill a questionnaire and follow a predefined daily
routine to minimise the risk of heart diseases. Volunteers would be provided
free consultancy to discuss their health issues and will get free medical check-
ups. Individuals who are willing to be part of this gentle study are requested
to call ____________. More information would be provided on phone.
 Sincerely

Lori Mc Keever Awards and Rewards are                  Source is provided to solve   11
Research Coordinator                                      queries of receiver.
                mentioned for receiver.
Persuasive Request
Dear ______:
According to estimates of World Health Organization (WHO), about 17 million
people die of heart diseases particularly attacks and strokes every year. Heart
diseases are leading cause of death in United States, England, Canada and Wales,
accounting for 25.4% death in United States.
Physicians across world are performing research to control growth and lower
heart diseases. Heart Research Centre is conducting a research study to lower




                                                                                   by Group 8
the deaths by proper exercise, diet and medicines.
Heart Research Centre is looking for volunteers for this research study.
Volunteers will be asked to fill a questionnaire and follow a predefined daily
routine to minimise the risk of heart diseases. Volunteers would be provided
free consultancy to discuss their health issues and will get free medical check-
ups. Individuals who are willing to be part of this gentle study are requested
to call ____________. More information would be provided on phone.
Sincerely
                                                                                   12
Lori Mc Keever
Research Coordinator
by Group 8
13

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Persuasive request management communication

  • 2. Persuasive Request Dear ______: The Heart Research Center does all kinds of research. We need individuals to serve as guinea pigs for our research. We want to conduct this research so that we can continue receiving federal grants. Our research may eventually lead to a by Group 8 healthier society. If you want to participate in our study, read the enclosed brochure that gives all the details. Sincerely Lori Mc Keever Research Coordinator 2
  • 3. Persuasive Request No sensitivity shown Opening towards prospective Dear ______: helper. The Heart Research Center does all kinds of research. We need individuals to serve as guinea pigs for our research. We want to conduct this research so that we can continue receiving federal grants. Our research may eventually lead to a by Group 8 healthier society. Does not get Begins with already ATTENTION of receiver. known facts. If you want to participate in our study, read the enclosed brochure that gives all the details. Sincerely Begins with request straight away , overlooking AIDA approach and Lori Mc Keever Inductive approach. Research Coordinator 3
  • 4. Persuasive Request No proper link between Dear ______: Body part Introduction and Doesn't build INTEREST of receiver. The Heart Research Center does all kinds of research. We need Body individuals to serve as guinea pigs for our research. We want to conduct this research so that we can continue receiving federal grants. Our research may eventually lead to a by Group 8 healthier society. If you want to participate in our study, read the enclosed brochure that gives all the details. Sincerely Shows selfish attitude. Shows more I approach. DESIRE is not addressed. Lori Mc Keever Research Coordinator 4
  • 5. Persuasive Request Dear ______: Closing does all kinds of research. We need The Heart Research Center No rewards and awards mentioned. individuals to serve as guinea pigs for our research. Doesn’t provide enough We want to conduct this research so that we can continue information about ACTION. receiving federal grants. Our research may eventually lead to a by Group 8 healthier society. If you want to participate in our study, read the enclosed brochure that gives all the details. Sincerely Lori Mc Keever Not enough motivation for Research Coordinator receiver. 5
  • 6. Persuasive Request Dear ______: The Heart Research Center does all kinds of research. We need individuals to serve as guinea pigs for our research. We want to conduct this research so that we can continue receiving federal grants. Our research may eventually lead to a by Group 8 healthier society. If you want to participate in our study, read the enclosed brochure that gives all the details. Sincerely Lori Mc Keever Enclosure is not mentioned Research Coordinator after signature . 6
  • 7. Persuasive Request Dear ______: The Heart Research Center does all kinds of research. We need individuals to serve as guinea pigs for our research. We want to conduct this research so that we can continue receiving federal grants. Our research may eventually lead to a by Group 8 healthier society. If you want to participate in our study, read the enclosed brochure that gives all the details. Sincerely Lori Mc Keever Research Coordinator 7
  • 9. Persuasive Request Opening Dear ______: According to estimates of World Health Organization (WHO), about 17 million people die of heart diseases particularly attacks and strokes every year. Heart diseases are leading cause of death in United States, England, Canada and Wales, accounting for 25.4% death in United States. Physicians across world are performing research to control growth and lower heart diseases. Heart Research Centre is conducting a research study to lower by Group 8 the deaths by proper exercise, diet and medicines. Heart Research Centre is looking for volunteers for this research study. Volunteers will be ATTENTION a questionnaire and follow aInductive approach. Statistics gains asked to fill predefined daily routine to minimise the risk of heart diseases. Volunteers would be provided of receiver. free consultancy to discuss their health issues and will get free medical check- ups. Individuals who are willing to be part of this gentle study are requested to call ____________. More information Importance of letteron phone. would be provided is shown. Sincerely Lori Mc Keever 9 Research Coordinator
  • 10. Persuasive Request Dear ______: Body According to estimates of World Health Organization (WHO), about 17 million Builds INTEREST of receiver. people die of heart diseases particularly attacks and strokes every year. Heart diseases are leading cause of death in United States, England, Canada and Wales, accounting for 25.4% death in United States. Physicians across world are performing research to control growth and lower heart diseases. Heart Research Centre is conducting a research study to lower by Group 8 the deaths by proper exercise, diet and medicines. Heart Research Centre is looking for volunteers for this research study. Volunteers will be asked to fill a questionnaire and follow a predefined daily routine to minimise the risk of heart diseases. Volunteers would be provided free consultancy to discuss their health issues and will get free medical check- ups. Individuals who are willing to be part of this gentle study are requested to call ____________. More information would be provided on phone. Details show DESIRE. Sincerely Lori Mc Keever 10 Research Coordinator
  • 11. Persuasive Request Dear ______: Closing According to estimates of World Health Organization (WHO), about 17 million people die are motivated by particularly attacks and strokes every year. Heart Receivers of heart diseases diseases arethem as cause of death in United States, England, Canada and Wales, projecting leading part of Clear ACTION for receiver is accounting for Cause. death in United States. Nobel 25.4% mentioned. Physicians across world are performing research to control growth and lower heart diseases. Heart Research Centre is conducting a research study to lower by Group 8 the deaths by proper exercise, diet and medicines. Heart Research Centre is looking for volunteers for this research study. Volunteers will be asked to fill a questionnaire and follow a predefined daily routine to minimise the risk of heart diseases. Volunteers would be provided free consultancy to discuss their health issues and will get free medical check- ups. Individuals who are willing to be part of this gentle study are requested to call ____________. More information would be provided on phone. Sincerely Lori Mc Keever Awards and Rewards are Source is provided to solve 11 Research Coordinator queries of receiver. mentioned for receiver.
  • 12. Persuasive Request Dear ______: According to estimates of World Health Organization (WHO), about 17 million people die of heart diseases particularly attacks and strokes every year. Heart diseases are leading cause of death in United States, England, Canada and Wales, accounting for 25.4% death in United States. Physicians across world are performing research to control growth and lower heart diseases. Heart Research Centre is conducting a research study to lower by Group 8 the deaths by proper exercise, diet and medicines. Heart Research Centre is looking for volunteers for this research study. Volunteers will be asked to fill a questionnaire and follow a predefined daily routine to minimise the risk of heart diseases. Volunteers would be provided free consultancy to discuss their health issues and will get free medical check- ups. Individuals who are willing to be part of this gentle study are requested to call ____________. More information would be provided on phone. Sincerely 12 Lori Mc Keever Research Coordinator