Personal Branding Success in the Digital Age

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Being "known" in your field can be a profound and permanent career advantage. Having an effective personal brand can lead to more opportunities, more sales, or more donations to your charity. Here are secrets from those who have become successful and known on the internet today.

Business

Personal Branding Success in the Digital Age
Mark W. Schaefer

This is the story of KNOWN
My name is Mark Schaefer.
I’ve observed that being “known” today
provides a permanent, sustainable career
advantage. It’s a big deal.
For years, I’ve wondered …
Can ANYBODY become known?

Being known is
not the same as
being famous.
It’s not about
having millions of
fans and national
media attention.
Image Flickr CC and Cecile

Being known is about
approaching your
web presence with
an intent that creates
the authority,
reputation, and
audience to realize
your potential and
achieve your goals.

I set out on a two-
year journey of
discovery. I needed
to learn …
How do people
become known?
Is there a path?
Can anybody do it?

I found the answers.
And wrote the book KNOWN.

Here are some of the best ideas from
my new book.

Becoming known
does not
necessarily start
with a “passion.”
It requires an
interest that is
sustainable and
an audience big
enough to matter.

Content is the fuel
that helps you to
become known.
What content form
and frequency is
right for you?

Success requires that
you accurately find
an un-contested
space on the web.
Think through a plan
that gives you the
best chance to
achieve your goals!

It may take years of
consistent effort to
get traction.
As long as you see
signs of progress,
don’t stop.

Even the people we
look up to today
started at the
bottom.
Becoming known is
an evolutionary
process.

People who are
known have a keen
sense of purpose.
They care about
making an impact
on others.

The value of your
effort is zero unless
there is an audience
big enough to make
a difference.
And not just any
audience. It must
be actionable.

Anyone can
become known
today if they are
willing to commit
to the process.

Nobody is born a
“thought leader.”
But you must have
an urgent approach
to learning and
improving.

A key theme of the
book is resilience.
It takes a certain
amount of grit to
persevere.

Becoming known
does not have to be
overwhelming.
There are four steps
in the process.
They are accessible
to anyone.

But becoming
known isn’t
possible without
taking that first
step.
You must BEGIN.

I hope you’re inspired to begin your own journey
to become KNOWN.

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Personal Branding Success in the Digital Age

1. Personal Branding Success in the Digital Age Mark W. Schaefer

2. This is the story of KNOWN My name is Mark Schaefer. I’ve observed that being “known” today provides a permanent, sustainable career advantage. It’s a big deal. For years, I’ve wondered … Can ANYBODY become known?

3. Being known is not the same as being famous. It’s not about having millions of fans and national media attention. Image Flickr CC and Cecile

4. Being known is about approaching your web presence with an intent that creates the authority, reputation, and audience to realize your potential and achieve your goals.

5. I set out on a two- year journey of discovery. I needed to learn … How do people become known? Is there a path? Can anybody do it?

6. I found the answers.

7. I found the answers. And wrote the book KNOWN.

8. Here are some of the best ideas from my new book.

9. Becoming known does not necessarily start with a “passion.” It requires an interest that is sustainable and an audience big enough to matter.

10. Content is the fuel that helps you to become known. What content form and frequency is right for you?

11. Success requires that you accurately find an un-contested space on the web. Think through a plan that gives you the best chance to achieve your goals!

12. It may take years of consistent effort to get traction. As long as you see signs of progress, don’t stop.

13. Even the people we look up to today started at the bottom. Becoming known is an evolutionary process.

14. People who are known have a keen sense of purpose. They care about making an impact on others.

15. The value of your effort is zero unless there is an audience big enough to make a difference. And not just any audience. It must be actionable.

16. Becoming a heroic brand begins by elevating others.

17. Anyone can become known today if they are willing to commit to the process.

18. Nobody is born a “thought leader.” But you must have an urgent approach to learning and improving.

19. A key theme of the book is resilience. It takes a certain amount of grit to persevere.

20. Becoming known does not have to be overwhelming. There are four steps in the process. They are accessible to anyone.

21. But becoming known isn’t possible without taking that first step. You must BEGIN.

22. I hope you’re inspired to begin your own journey to become KNOWN.

23. CLICK HERE TO BUY NOW

Personal Branding Success in the Digital Age

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