Paul Fletcher MBE
CEO University of Football Business
Why are you here today?
Raise Your Game
“You can get anything that
you want in life – by
helping other people get
what they want.”
Every morning in
Africa a Gazelle
wakes up. It knows
it must run faster
that day than the
fastest Lion or it will
be killed.
The same morning a
Lion wakes up. It
knows that it must
outrun the slowest
Gazelle or it will
starve to death.
It doesn’t matter whether you are a
Lion or a Gazelle… when the sun
comes up
The point of the story is this
you better be running!
The changing face of
the football industry.
2009
• £15million + additional games + positional
bonus + £15million parachute payment if
relegated - c £60 million
2010
• £16million + additional games + positional
bonus + £14million + £8million + £8million
parachute payment if relegated - c £80 million
2014
£120 million?
Bradford City – Valley Parade 1985
Hillsborough 1989
The changing face of
the football industry.
New Stadiums
RIBA Building of the Year 1995
McAlpine Stadium
BCI Building of the Year 1998The Reebok
Venue of the Year 2007
The New Stadium syndrome
League Positions
End of 2007/2008 Season
Premiership Championship
1 Manchester Utd WBA
2 Chelsea Stoke (1998)
3 Arsenal Hull
4 Liverpool Bristol City
5 Everton Crystal Palace
6 Aston Villa Watford
7 Blackburn Wolves
8 Portsmouth Ipswich
9 Manchester City Sheffield United
10 West Ham United Plymouth
11 Spurs Charlton
12 Newcastle Cardiff
13 Middlesbrough Burnley
14 Wigan QPR
15 Sunderland Preston
16 Bolton Sheffield Wednesday
17 Fulham Norwich
18 Reading® Barnsley
19 Birmingham Blackpool
20 Derby® Southampton
21 Coventry
22 Leicester®
23 Scunthorpe®
24 Colchester® (2008/9)
It generates more money
Creates more excitement
Involves more people, in more countries
Cuts across age; religion; gender; colour; creed;
social standing
……… And it keeps more people fit
Than any other ball
Its a Football
Moneyba££
This is the most important ball in the World
• Turnover c £2billion
The Premiership
• Broadcast to over 220 countries
• Watched by 600 + million people
• 20 Teams – 500 players
• Only 37% are British
• Average wage: £30,000 pw/£1.5m pa
• Biggest sports business on the planet
• Financial fair play - 1st year of UEFA’s
FFP regime - wait and see if any club falls-foul of the rules.
Legal Issue
• Fit & Proper person test –
• Safe Standing – standing is prohibited in England
(not Scotland). Most grounds majority of spectators stand.
• Alcohol – prohibited in Scottish grounds; allowed in
England except ‘in view of the pitch’.
Mahatma Ghandi and Nelson Mandela – Fail
Idi Amin and Robert Mugabe - Pass
Based on current test:
Rail Seating
£300,000 per week
XPro
• 60% of Premiership Players (300) will go
bankrupt within 5 years of retirement.
PFA
• Ridiculous! Only 10% / 20% - (100)
• 8 Premiership bankrupts still playing
• Paul Merson went broke having
gambled an estimated £7m.
• 15 year football career
0 - 15 16 - 30 46 - 60 61 - 7531-45 75 – 90
?
• 7 year average football career 2014
• One twelfth of life: One eighth of working life
<------Working Life---->
78% of NFL Players
Go Bankrupt Within 5 Years of retirement.
1. Overspending (bling).
2. Career Duration (4.8 years)
3. Lack of finance knowledge
4. Family advisors
5. Too many children with too many partners
Between 1999 & 2002, 78 players lost a total of $42 million
Annual Salary for a Professional Premiership Player
17 21 23 25 27 29 31 33 35 37 39 41 43 45 47 51 53 55 57 59 61 63 65 67
69
$0.00
$200,000.00
$400,000.00
$600,000.00
$800,000.00
$1,000,000.00
$1,200,000.00
$1,400,000.00
$1,600,000.00
$1,800,000.00
Annual Salary for a Businessman
17 21 23 25 27 29 31 33 35 37 39 41 43 45 47 51 53 55 57 59 61 63 65 67 69
$0
$50,000
$100,000
$150,000
$200,000
$250,000
$300,000
$0
$200,000
$400,000
$600,000
$800,000
$1,000,000
$1,200,000
$1,400,000
$1,600,000
$1,800,000
Professional Player
Businessman
17 21 23 25 27 29 31 33 35 37 39 41 43 45 47 51 53 55 57 59 61 63 65 67
69
Annual Salary Comparison
A Puzzling Question?
What is a major factor that
will ensure your future
success?
Skill Attitude
The Pyramid of Success
K n o w l e d g e
15%
85%
Attitude
„How do you respond when
people ask „How are you?‟
1.Not bad 4.Fair to middling
5. Bloody Awful
6. Mr Doom&Gloom
2.Surviving
3.Fairly Avrge
New Attitude
‘Magnificent’
Good Luck!

Sport and the Law Conference 2014 – Keynote presentation

  • 1.
    Paul Fletcher MBE CEOUniversity of Football Business
  • 3.
    Why are youhere today?
  • 4.
    Raise Your Game “Youcan get anything that you want in life – by helping other people get what they want.”
  • 5.
    Every morning in Africaa Gazelle wakes up. It knows it must run faster that day than the fastest Lion or it will be killed. The same morning a Lion wakes up. It knows that it must outrun the slowest Gazelle or it will starve to death.
  • 6.
    It doesn’t matterwhether you are a Lion or a Gazelle… when the sun comes up The point of the story is this you better be running!
  • 7.
    The changing faceof the football industry.
  • 9.
    2009 • £15million +additional games + positional bonus + £15million parachute payment if relegated - c £60 million 2010 • £16million + additional games + positional bonus + £14million + £8million + £8million parachute payment if relegated - c £80 million 2014 £120 million?
  • 15.
    Bradford City –Valley Parade 1985
  • 16.
  • 17.
    The changing faceof the football industry.
  • 18.
  • 21.
    RIBA Building ofthe Year 1995 McAlpine Stadium
  • 22.
    BCI Building ofthe Year 1998The Reebok
  • 24.
    Venue of theYear 2007
  • 26.
  • 27.
    League Positions End of2007/2008 Season Premiership Championship 1 Manchester Utd WBA 2 Chelsea Stoke (1998) 3 Arsenal Hull 4 Liverpool Bristol City 5 Everton Crystal Palace 6 Aston Villa Watford 7 Blackburn Wolves 8 Portsmouth Ipswich 9 Manchester City Sheffield United 10 West Ham United Plymouth 11 Spurs Charlton 12 Newcastle Cardiff 13 Middlesbrough Burnley 14 Wigan QPR 15 Sunderland Preston 16 Bolton Sheffield Wednesday 17 Fulham Norwich 18 Reading® Barnsley 19 Birmingham Blackpool 20 Derby® Southampton 21 Coventry 22 Leicester® 23 Scunthorpe® 24 Colchester® (2008/9)
  • 28.
    It generates moremoney Creates more excitement Involves more people, in more countries Cuts across age; religion; gender; colour; creed; social standing ……… And it keeps more people fit Than any other ball Its a Football Moneyba££ This is the most important ball in the World
  • 31.
    • Turnover c£2billion The Premiership • Broadcast to over 220 countries • Watched by 600 + million people • 20 Teams – 500 players • Only 37% are British • Average wage: £30,000 pw/£1.5m pa • Biggest sports business on the planet
  • 36.
    • Financial fairplay - 1st year of UEFA’s FFP regime - wait and see if any club falls-foul of the rules. Legal Issue • Fit & Proper person test – • Safe Standing – standing is prohibited in England (not Scotland). Most grounds majority of spectators stand. • Alcohol – prohibited in Scottish grounds; allowed in England except ‘in view of the pitch’. Mahatma Ghandi and Nelson Mandela – Fail Idi Amin and Robert Mugabe - Pass Based on current test:
  • 37.
  • 39.
  • 41.
    XPro • 60% ofPremiership Players (300) will go bankrupt within 5 years of retirement. PFA • Ridiculous! Only 10% / 20% - (100) • 8 Premiership bankrupts still playing • Paul Merson went broke having gambled an estimated £7m.
  • 42.
    • 15 yearfootball career 0 - 15 16 - 30 46 - 60 61 - 7531-45 75 – 90 ? • 7 year average football career 2014 • One twelfth of life: One eighth of working life <------Working Life---->
  • 44.
    78% of NFLPlayers Go Bankrupt Within 5 Years of retirement. 1. Overspending (bling). 2. Career Duration (4.8 years) 3. Lack of finance knowledge 4. Family advisors 5. Too many children with too many partners Between 1999 & 2002, 78 players lost a total of $42 million
  • 45.
    Annual Salary fora Professional Premiership Player 17 21 23 25 27 29 31 33 35 37 39 41 43 45 47 51 53 55 57 59 61 63 65 67 69 $0.00 $200,000.00 $400,000.00 $600,000.00 $800,000.00 $1,000,000.00 $1,200,000.00 $1,400,000.00 $1,600,000.00 $1,800,000.00
  • 46.
    Annual Salary fora Businessman 17 21 23 25 27 29 31 33 35 37 39 41 43 45 47 51 53 55 57 59 61 63 65 67 69 $0 $50,000 $100,000 $150,000 $200,000 $250,000 $300,000
  • 47.
    $0 $200,000 $400,000 $600,000 $800,000 $1,000,000 $1,200,000 $1,400,000 $1,600,000 $1,800,000 Professional Player Businessman 17 2123 25 27 29 31 33 35 37 39 41 43 45 47 51 53 55 57 59 61 63 65 67 69 Annual Salary Comparison
  • 54.
    A Puzzling Question? Whatis a major factor that will ensure your future success?
  • 55.
    Skill Attitude The Pyramidof Success K n o w l e d g e 15% 85%
  • 56.
    Attitude „How do yourespond when people ask „How are you?‟ 1.Not bad 4.Fair to middling 5. Bloody Awful 6. Mr Doom&Gloom 2.Surviving 3.Fairly Avrge
  • 57.
  • 58.