Champion League - Presentation by Ilker Baydar, General Manager of Hepsiburada.com at the NOAH 2012 Conference in London, Old Billingsgate on the 6th of November 2012.
Outsourcing deal activity november 2011Everest Group
Transaction Intelligence (TI) Monthly report for November 2011. This report provides a brief overview of the overall outsourcing market activity for the month and includes the following:
• Trailing three-month average of outsourcing deals
• Split of outsourcing deals by function and industry vertical
• Geographical split and analysis of the level of deal activity
• Key outsourcing deals signed in November 2011
We would be happy to receive your feedback on this report and/or on the TI offering.
Optimum ventures - Bevo Agro - Take Private ProposalBen Cappellacci
This is a preliminary round presentation deck for the UBC Finance Club Pacific Venture Capital Competition. It was created by Ben Cappellacci, Chris Fenn, Raena Kai and Scott Redwood.
Presentation, Economic Outlook for 2013 and Beyond, presented by Michael Brown, Wells Fargo Securities, presented at Winter 2012 NCLGBA Conference, 12/7/12
The Cumming School of Medicine’s Awards and Recognition Committee hosted its sixth annual Celebration of Excellence at Foothills Campus on Wednesday, Feb. 3, 2014.
Each year, the event celebrates achievements in teaching and research ranging from early career awards and community honours, to distinguished achievement awards such as the Royal Society of Canada Fellowship.
Champion League - Presentation by Ilker Baydar, General Manager of Hepsiburada.com at the NOAH 2012 Conference in London, Old Billingsgate on the 6th of November 2012.
Outsourcing deal activity november 2011Everest Group
Transaction Intelligence (TI) Monthly report for November 2011. This report provides a brief overview of the overall outsourcing market activity for the month and includes the following:
• Trailing three-month average of outsourcing deals
• Split of outsourcing deals by function and industry vertical
• Geographical split and analysis of the level of deal activity
• Key outsourcing deals signed in November 2011
We would be happy to receive your feedback on this report and/or on the TI offering.
Optimum ventures - Bevo Agro - Take Private ProposalBen Cappellacci
This is a preliminary round presentation deck for the UBC Finance Club Pacific Venture Capital Competition. It was created by Ben Cappellacci, Chris Fenn, Raena Kai and Scott Redwood.
Presentation, Economic Outlook for 2013 and Beyond, presented by Michael Brown, Wells Fargo Securities, presented at Winter 2012 NCLGBA Conference, 12/7/12
The Cumming School of Medicine’s Awards and Recognition Committee hosted its sixth annual Celebration of Excellence at Foothills Campus on Wednesday, Feb. 3, 2014.
Each year, the event celebrates achievements in teaching and research ranging from early career awards and community honours, to distinguished achievement awards such as the Royal Society of Canada Fellowship.
For some helpless extroverts, starting conversations with locals is simple and nearly mindless, but for some, it takes a lot more courage and planning to prepare and execute a productive conversation with a total stranger from a different culture. Here are some ways to ensure that you’re inviting and fostering fulfilling conversations with local inhabitants.
User Experience Design - The Missing PieceEjaz Asi
Presentation gives to @Google Business Group Pakistan on 30 May 2013.
We have great technology, good understanding of our branding and can write decent copy but can we deliver great user experience design which delights users and creates deeper relationships with your brand beyond pageviews and click throughs.
A snapshot of the Radio Industry – August 2015. Find out who’s leading the industry with radio campaigns? Who’s getting the best return from radio?
RADIO INDUSTRY REPORT gives the overall picture of advertising on RADIO during the month of Augut 2015. It covers top advertisers, categories, brands and FM Channels and their % share in total advertising in terms of minutes. The report also focuses on share of FM channels, share of each genre and ad-spend split over the time slots.
Data Source: MediaMiles
India-Pakistan cricket matches are usually like a sports war between the two nations. #IndvsPak India beat Pakistan by five wickets in the Asia Cup 2016 contest in Mirpur.
Print Industry Report gives the overall picture of advertising on Newspapers and Magazines for the period Dec 16. It covers top advertisers, categories and brands, newspapers, magazines and their % share in total advertising.
The Outdoor media Ad Ex report offers you an in-depth and accurate estimate of annual spending by different advertisers in your category as well the overall market. The report is based on Top 5 cities namely Karachi, Lahore, Rawalpindi/Islamabad, Faisalabad & Multan. The value estimates do not include creative non-permanent branding like round-abouts etc. Pole Sign values are also shared separately.
Annual PRINT INDUSTRY REPORT gives the overall picture of advertising on Newspapers and Magazines for the period Jan-Dec’16. It covers top advertisers, categories and brands, newspapers, magazines and their % share in total advertising.
TV INDUSTRY REPORT gives the overall picture of advertising on TV during the period Jan to Dec’12. It covers top advertisers, categories and brands and their % share in total advertising in terms of minutes. The report also focuses on share of TV channels, share of each genre and ad-spend split over the time slots. The report also compares % advertising in minutes done by various advertisers in 2012 vs. their share in 2011.
SOURCE: A JOINT RESEARCH STUDY OF PAS AND MEDIABANK PAKISTAN
Edelman Social Entertainment - Slide DeckEdelman_UK
This year’s study “Value and Engagement in an Era of Social Entertainment and Second Screens” marks a three year high in how audiences perceive the value of content. The study reveals that the internet’s influence on how entertainment content is consumed and shared continues to grow. Alongside this growth, consumers are increasingly active in sharing their likes and dislikes, both via word of mouth and online. The study illustrates a ‘Conversation Curve’ with most audiences looking to share content they have liked and disliked after they have consumed it, not during the experience. Consumers are also keen to stay in control and not be replaced by notification and recommendation technologies.
Edelman Social Entertainment Survey ResultsEdelman_UK
Edelman’s annual study into Entertainment trends is now in its sixth year. The research tracks the impact of social media and new platforms on entertainment audiences in the UK and US, revealing the key issues that entertainment brands and communication professionals should consider when looking to engage audiences with content
Outsourcing Deal Activity - January 2012Everest Group
Transaction Intelligence (TI) Monthly report for January, 2012. This report provides a brief overview of the overall outsourcing market activity for the month and includes the following:
• Trailing three-month average of outsourcing deals
• Split of outsourcing deals by function and industry vertical
• Geographical split and analysis of the level of deal activity
• Key outsourcing deals signed in January 2012
We would be happy to receive your feedback on this report and/or on the TI offering.
Transaction Intelligence (TI) Monthly report for October 2011. This report provides a brief overview of the overall outsourcing market activity for the month and includes the following:
• Trailing three-month average of outsourcing deals
• Split of outsourcing deals by function and industry vertical
• Geographical split and analysis of the level of deal activity
• Key outsourcing deals signed in October 2011
We would be happy to receive your feedback on this report and/or on the TI offering.
Outsourcing Deal Activity - February 2011Everest Group
Transaction Intelligence (TI) Monthly report for February, 2011. This report provides a brief overview of the overall outsourcing market activity for the month and includes the following:
• Trailing three-month average of outsourcing deals
• Split of outsourcing deals by function and industry vertical
• Geographical split and analysis of the level of deal activity
• Key outsourcing deals signed in February 2011
We would be happy to receive your feedback on this report and/or on the TI offering
Outsourcing Deal Activity – February 2012Everest Group
Transaction Intelligence (TI) Monthly report for February, 2012. This report provides a brief overview of the overall outsourcing market activity for the month and includes the following:
• Trailing three-month average of outsourcing deals
• Split of outsourcing deals by function and industry vertical
• Geographical split and analysis of the level of deal activity
• Key outsourcing deals signed in February 2012
We would be happy to receive your feedback on this report and/or on the TI offering.
Transaction Intelligence (TI) Monthly report for March, 2012. This report provides a brief overview of the overall outsourcing market activity for the month and includes the following:
• Trailing three-month average of outsourcing deals
• Split of outsourcing deals by function and industry vertical
• Geographical split and analysis of the level of deal activity
• Key outsourcing deals signed in March 2012
We would be happy to receive your feedback on this report and/or on the TI offering.
Transaction Intelligence (TI) Monthly report for June, 2012. This report provides a brief overview of the overall outsourcing market activity for the month and includes the following:
• Trailing three-month average of outsourcing deals
• Split of outsourcing deals by function and industry vertical
• Geographical split and analysis of the level of deal activity
• Key outsourcing deals signed in June 2012
We would be happy to receive your feedback on this report and/or on the TI offering.
Transaction Intelligence (TI) Monthly report for April, 2012. This report provides a brief overview of the overall outsourcing market activity for the month and includes the following:
• Trailing three-month average of outsourcing deals
• Split of outsourcing deals by function and industry vertical
• Geographical split and analysis of the level of deal activity
• Key outsourcing deals signed in April 2012
We would be happy to receive your feedback on this report and/or on the TI offering.
The Link between ad placement and performanceEjaz Asi
In this paper, Casale Media demonstrates with the support of
hard data captured on its own network, MediaNet, that
advertisers need to carefully scrutinize where exactly their ads get
displayed to maximize the efficiency of their media spending
online.
Pushing the limits of ePRTC: 100ns holdover for 100 daysAdtran
At WSTS 2024, Alon Stern explored the topic of parametric holdover and explained how recent research findings can be implemented in real-world PNT networks to achieve 100 nanoseconds of accuracy for up to 100 days.
Climate Impact of Software Testing at Nordic Testing DaysKari Kakkonen
My slides at Nordic Testing Days 6.6.2024
Climate impact / sustainability of software testing discussed on the talk. ICT and testing must carry their part of global responsibility to help with the climat warming. We can minimize the carbon footprint but we can also have a carbon handprint, a positive impact on the climate. Quality characteristics can be added with sustainability, and then measured continuously. Test environments can be used less, and in smaller scale and on demand. Test techniques can be used in optimizing or minimizing number of tests. Test automation can be used to speed up testing.
Securing your Kubernetes cluster_ a step-by-step guide to success !KatiaHIMEUR1
Today, after several years of existence, an extremely active community and an ultra-dynamic ecosystem, Kubernetes has established itself as the de facto standard in container orchestration. Thanks to a wide range of managed services, it has never been so easy to set up a ready-to-use Kubernetes cluster.
However, this ease of use means that the subject of security in Kubernetes is often left for later, or even neglected. This exposes companies to significant risks.
In this talk, I'll show you step-by-step how to secure your Kubernetes cluster for greater peace of mind and reliability.
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
Enchancing adoption of Open Source Libraries. A case study on Albumentations.AIVladimir Iglovikov, Ph.D.
Presented by Vladimir Iglovikov:
- https://www.linkedin.com/in/iglovikov/
- https://x.com/viglovikov
- https://www.instagram.com/ternaus/
This presentation delves into the journey of Albumentations.ai, a highly successful open-source library for data augmentation.
Created out of a necessity for superior performance in Kaggle competitions, Albumentations has grown to become a widely used tool among data scientists and machine learning practitioners.
This case study covers various aspects, including:
People: The contributors and community that have supported Albumentations.
Metrics: The success indicators such as downloads, daily active users, GitHub stars, and financial contributions.
Challenges: The hurdles in monetizing open-source projects and measuring user engagement.
Development Practices: Best practices for creating, maintaining, and scaling open-source libraries, including code hygiene, CI/CD, and fast iteration.
Community Building: Strategies for making adoption easy, iterating quickly, and fostering a vibrant, engaged community.
Marketing: Both online and offline marketing tactics, focusing on real, impactful interactions and collaborations.
Mental Health: Maintaining balance and not feeling pressured by user demands.
Key insights include the importance of automation, making the adoption process seamless, and leveraging offline interactions for marketing. The presentation also emphasizes the need for continuous small improvements and building a friendly, inclusive community that contributes to the project's growth.
Vladimir Iglovikov brings his extensive experience as a Kaggle Grandmaster, ex-Staff ML Engineer at Lyft, sharing valuable lessons and practical advice for anyone looking to enhance the adoption of their open-source projects.
Explore more about Albumentations and join the community at:
GitHub: https://github.com/albumentations-team/albumentations
Website: https://albumentations.ai/
LinkedIn: https://www.linkedin.com/company/100504475
Twitter: https://x.com/albumentations
In the rapidly evolving landscape of technologies, XML continues to play a vital role in structuring, storing, and transporting data across diverse systems. The recent advancements in artificial intelligence (AI) present new methodologies for enhancing XML development workflows, introducing efficiency, automation, and intelligent capabilities. This presentation will outline the scope and perspective of utilizing AI in XML development. The potential benefits and the possible pitfalls will be highlighted, providing a balanced view of the subject.
We will explore the capabilities of AI in understanding XML markup languages and autonomously creating structured XML content. Additionally, we will examine the capacity of AI to enrich plain text with appropriate XML markup. Practical examples and methodological guidelines will be provided to elucidate how AI can be effectively prompted to interpret and generate accurate XML markup.
Further emphasis will be placed on the role of AI in developing XSLT, or schemas such as XSD and Schematron. We will address the techniques and strategies adopted to create prompts for generating code, explaining code, or refactoring the code, and the results achieved.
The discussion will extend to how AI can be used to transform XML content. In particular, the focus will be on the use of AI XPath extension functions in XSLT, Schematron, Schematron Quick Fixes, or for XML content refactoring.
The presentation aims to deliver a comprehensive overview of AI usage in XML development, providing attendees with the necessary knowledge to make informed decisions. Whether you’re at the early stages of adopting AI or considering integrating it in advanced XML development, this presentation will cover all levels of expertise.
By highlighting the potential advantages and challenges of integrating AI with XML development tools and languages, the presentation seeks to inspire thoughtful conversation around the future of XML development. We’ll not only delve into the technical aspects of AI-powered XML development but also discuss practical implications and possible future directions.
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
Generative AI Deep Dive: Advancing from Proof of Concept to ProductionAggregage
Join Maher Hanafi, VP of Engineering at Betterworks, in this new session where he'll share a practical framework to transform Gen AI prototypes into impactful products! He'll delve into the complexities of data collection and management, model selection and optimization, and ensuring security, scalability, and responsible use.
Sudheer Mechineni, Head of Application Frameworks, Standard Chartered Bank
Discover how Standard Chartered Bank harnessed the power of Neo4j to transform complex data access challenges into a dynamic, scalable graph database solution. This keynote will cover their journey from initial adoption to deploying a fully automated, enterprise-grade causal cluster, highlighting key strategies for modelling organisational changes and ensuring robust disaster recovery. Learn how these innovations have not only enhanced Standard Chartered Bank’s data infrastructure but also positioned them as pioneers in the banking sector’s adoption of graph technology.
Unlocking Productivity: Leveraging the Potential of Copilot in Microsoft 365, a presentation by Christoforos Vlachos, Senior Solutions Manager – Modern Workplace, Uni Systems
Communications Mining Series - Zero to Hero - Session 1DianaGray10
This session provides introduction to UiPath Communication Mining, importance and platform overview. You will acquire a good understand of the phases in Communication Mining as we go over the platform with you. Topics covered:
• Communication Mining Overview
• Why is it important?
• How can it help today’s business and the benefits
• Phases in Communication Mining
• Demo on Platform overview
• Q/A
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024Albert Hoitingh
In this session I delve into the encryption technology used in Microsoft 365 and Microsoft Purview. Including the concepts of Customer Key and Double Key Encryption.
UiPath Test Automation using UiPath Test Suite series, part 6DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 6. In this session, we will cover Test Automation with generative AI and Open AI.
UiPath Test Automation with generative AI and Open AI webinar offers an in-depth exploration of leveraging cutting-edge technologies for test automation within the UiPath platform. Attendees will delve into the integration of generative AI, a test automation solution, with Open AI advanced natural language processing capabilities.
Throughout the session, participants will discover how this synergy empowers testers to automate repetitive tasks, enhance testing accuracy, and expedite the software testing life cycle. Topics covered include the seamless integration process, practical use cases, and the benefits of harnessing AI-driven automation for UiPath testing initiatives. By attending this webinar, testers, and automation professionals can gain valuable insights into harnessing the power of AI to optimize their test automation workflows within the UiPath ecosystem, ultimately driving efficiency and quality in software development processes.
What will you get from this session?
1. Insights into integrating generative AI.
2. Understanding how this integration enhances test automation within the UiPath platform
3. Practical demonstrations
4. Exploration of real-world use cases illustrating the benefits of AI-driven test automation for UiPath
Topics covered:
What is generative AI
Test Automation with generative AI and Open AI.
UiPath integration with generative AI
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Threats to mobile devices are more prevalent and increasing in scope and complexity. Users of mobile devices desire to take full advantage of the features
available on those devices, but many of the features provide convenience and capability but sacrifice security. This best practices guide outlines steps the users can take to better protect personal devices and information.
zkStudyClub - Reef: Fast Succinct Non-Interactive Zero-Knowledge Regex ProofsAlex Pruden
This paper presents Reef, a system for generating publicly verifiable succinct non-interactive zero-knowledge proofs that a committed document matches or does not match a regular expression. We describe applications such as proving the strength of passwords, the provenance of email despite redactions, the validity of oblivious DNS queries, and the existence of mutations in DNA. Reef supports the Perl Compatible Regular Expression syntax, including wildcards, alternation, ranges, capture groups, Kleene star, negations, and lookarounds. Reef introduces a new type of automata, Skipping Alternating Finite Automata (SAFA), that skips irrelevant parts of a document when producing proofs without undermining soundness, and instantiates SAFA with a lookup argument. Our experimental evaluation confirms that Reef can generate proofs for documents with 32M characters; the proofs are small and cheap to verify (under a second).
Paper: https://eprint.iacr.org/2023/1886
Goodbye Windows 11: Make Way for Nitrux Linux 3.5.0!SOFTTECHHUB
As the digital landscape continually evolves, operating systems play a critical role in shaping user experiences and productivity. The launch of Nitrux Linux 3.5.0 marks a significant milestone, offering a robust alternative to traditional systems such as Windows 11. This article delves into the essence of Nitrux Linux 3.5.0, exploring its unique features, advantages, and how it stands as a compelling choice for both casual users and tech enthusiasts.
2. TV INDUSTRY REPORT gives the overall picture of advertising on TV during the period Jan’11 to Dec’11. It
covers top advertisers, categories and brands and their % share in total advertising in terms of minutes along
with comparison with 2010. The report also focuses on share of TV channels, share of each genre and ad-spend
split over the time slots.
DATA SOURCE: MEDIA BANK
BASE: Spot TVC’s
IMPORTANT: All the ranking are on the basis of minutes, which does not reflect the
ranking on the basis of ad spend or share of revenue.
For query on DATA, please contact Mr. Sohail Ahmed or Yasir Jalal, Media Bank at:
sohail.a@mediabank.net.pk / yasir.j@mediabank.net.pk
If you have any other questions, please contact PAS at:
secretariat@pas.org.pk
About the Report
3. CONTENT
TREND 2011 vs. 2010 5-6
THE TOP RANIKINGS 8 - 10
- Categories
- Players
- Brands
CHANNELS REPORT 12 - 20
- Top 25
- Top Channels Genre Wise
- Regional Channels
- Top Prime Time Channels
- Genre Share in Total Advertising
- Time Band Share in Total Advertising
5. TREND ANALYSIS
2011 vs. 2010
Total Minutes of Advertising
2,400,000
2,300,000
2,200,000
2,322,047
2,100,000
2,000,000 2,142,804
2011
2010
2011 saw an increase of only + 8.35% from last year in terms of volume.
6. TREND ANALYSIS
2011 vs. 2010
QUARTER WISE PERFORMANCE
% of Total Minutes of Advertising
35% 2011 2010
30% 28% 28% 28%
26%
25% 24%
23%
22%
21%
20%
15%
10%
5%
0%
Q1 Q2 Q3 Q4
8. 25%
TOP 10 CATEGORIES
% Minutes of Total Advertising
2010 2011
19%
19%
17%
14%
15%
10% 10%
11% 11%
6% 5%
4% 6%
5% 3% 3% 3%
3%
3% 3%
2%
Detergents
Confectionary
Beverages
Cullinary
Construction
Food
Others
Communication
Personal Products
Electronics / Home
Government of
Pakistan
Appliances
Cellular
Cellular category volume shrunk by - 18% in 2011 as compared to last year.
9. 12% TOP 15 PLAYERS
% Minutes of Total Advertising
11%
9%
2010 2011
7%
6%
7%
4%
5% 4% 4%
3%
4% 3% 2%
3% 3% 3% 2% 2% 2%
3%
3% 3%
2% 2%
1%2% 2%
0%
1%
Amongst top 15% advertisers, CM Pak and Telenor fell from their ranks of being 3rd and 4th to 10th and 6th
respectively. From last year level, both the companies were seen to cut almost 50%
of their total TV advertising (in minutes) in 2011.
12. CITY42 5.1%
GEO NEWS 4.2%
DUNYA NEWS 3.7%
EXPRESSNEWS 3.4%
Apna TV 3.4%
ARY DIGITAL 3.4%
HUM TV 3.4%
GEO 3.1%
ATV 3.0%
DAWN NEWS 3.0%
TV ONE 2.9%
AAJ NEWS 2.7%
Total advertising in 2011 was 2,322,047 minutes
SAMAA 2.6%
ARY NEWS 2.5%
OXYGENE 2.5%
KTN 2.2%
PTV Home 2.2%
METRO ONE 1.9%
Across All Genre - % Share of Advt. Minutes
SindhTV 1.8%
Top 25 Channels of 2011
The Top 25 Channels received approximately 65.4% of this total advertising.
PUNJAB TV 1.7%
Ravi 1.7%
SILVER SCREEN 1.4%
Value TV 1.3%
ROYAL TV 1.3%
G KABOOM 1.0%
13. Top 15 News Channels
% Share of Advt. Minutes
15.9%
11.6%
9.5%
8.4%
7.9%
6.8%
6.1%
6.0%
5.7%
4.3%
3.7%
3.4%
3.1%
2.9%
2.8%
1.9%
In this genre, DAWN News increased its share by 76%.
Overall the genre show an increase of 16%.
14. Top 15 Entertainment Channels
17.3%
8.4% % Share of Advt. Minutes
8.4%
8.3%
7.6%
7.5%
7.2%
5.5%
5.4%
4.4%
4.3%
4.2%
3.5%
3.2%
3.1%
1.9%
In Entertainment, PTV gained share by 72% followed by HUM and Ravi TV who gained by 41%
and 38% respectively. Overall the Genre increased by 3%.
15. Top Music Channels
% Share of Advt. Minutes
33.7%
14.3% 13.9%
12.4%
10.1%
6.4%
5.5%
3.7%
0.0%
OXYGENE PLAY G KABOOM THE MUSIK KASHISH VIBE AAG MTV OYE
PAKISTAN
Oxygene gained share by 99% followed by Kashish that gained by 38%.
Overall the Genre shrunk by -13%.
16. 9.7%
9.3%
8.3%
8.1%
7.8%
7.8%
7.7%
7.1%
6.0%
5.5%
% Share of Advt. Minutes
5.0%
5.0%
Top Other Channels
5.0%
2.2%
1.9%
1.6%
1.2%
0.7%
17. Top Regional Channels
% Share of Advt. Minutes
2011 2010
30.00%
25.00%
24.29%
21.65%
20.00%
15.00%
15.51%
15.10%
14.11%
11.36%
11.36%
10.00%
11.08%
10.31%
8.37%
8.18%
8.03%
6.63%
5.00%
5.53%
1.58%
3.42%
4.05%
2.93%
3.00%
3.27%
0.00%
Apna TV KTN PUNJAB TV SindhTV WASEB AVTKhyber KOOK Ktn News SINDHTV APNA
NEWS NEWS
In 2011 Regional Channels saw a total of 364,521 minutes of advertising, increasing by 12%.
APNA News and KTN News were the biggest beneficiary showing growth by 133% and 53% respectively.
18. Top 15 Prime Time Channels – Across All Genre
% Share of Advt. Minutes
4.7%
3.7%
3.7%
3.4%
3.0%
2.8%
2.8%
2.6%
2.6%
2.5%
2.5%
2.4%
2.4%
2.3%
2.3%
SindhTV
KTN
ARY DIGITAL
DUNYA NEWS
PUNJAB TV
GEO
CITY42
ATV
TV ONE
EXPRESS NEWS
DAWN NEWS
AAJ NEWS
METRO ONE
Apna TV
HUM TV
Total advertising during Prime Time in 2011 was 846,693 minutes, constituting 36.5% of the total advertising
in terms of minutes. The Top 15 received approx. 43.8% of the total share in Prime Time.
DAWN News made in to Top 5 from 23rd position in 2010.
19. Genre Split in 2010 & 2011 Combined
% Share of Advt. Minutes
Food Kids Religious
Sports 2% 2% 1%
2% Health
1%
Movies
4%
Terrestrial
7%
News
Music 40%
8%
Regional
15%
Entertainment
18%
20. Time Band Split 2011
% Share of Advt. Minutes
After Noon
(12:00 - 16:59)
Prime Time 24%
(19:00 - 22:59)
36%
Evening Time
(17:00 - 18:59)
11%
Morning Time
(06:00 - 11:59) Late Night
(00:00 - 05:59)
13%
8%
Late Prime Time
Time-bands have retained their (23:00 - 23:59)
rankings from last year. 7%
21. For query on DATA, please contact:
Mr. Sohail Ahmed Mr. Yasir Jalal
sohail.a@mediabank.net.pk yasir.j@mediabank.net.pk
0300-259 8573 0345-337 8281
For other queries, please contact PAS at:
secretariat@pas.org.pk
THE END