The document summarizes the results of a questionnaire about television viewing habits. It shows that most respondents were under 18 or 18-24 years old and male or female. Respondents reported watching TV with 1-2 other people on average. Most enjoy entertainment genres and watch 2-5 hours on weekdays and weekends, preferring the 7-10pm and 11am-2pm slots. Comedies and dramas were the most common show types. The questionnaire provided insight into the demographics, preferences, and behaviors of the target audience.

1. Questionnaire results

2. Question 1
9
8
7
6
5
4
3
2
1
0
Gender
Male Female
Gender

3. What is your gender?
• This was the question that we ask first on our
questionnaire, we have done this to gain a
better understanding of who is answering our
questionnaire so that we can understand our
audience

4. Question 2
10
9
8
7
6
5
4
3
2
1
0
Age
Under 18 18-24
Age

5. What is your age?
• From the people we asked to fill out our
questionnaire the only results we got either
under 18 or 18-24. so we can only understand
these age groups.

6. Question 3
8
7
6
5
4
3
2
1
0
on your
own
Amount of people
1 2 3 4 other
Amount of people

7. How many people do you watch TV
with?
• Answering how many people watch television
with you, can help us decide what shows are
best suited when watching with others.

8. Question 4
Answer
Yes
No

9. Do you enjoy the entertainment
genre?
• We have asked this question to find does our
target audience enjoy the type of genre we
are aiming for.

10. Question 5
4.5
4
3.5
3
2.5
2
1.5
1
0.5
0
Time spent
0 - 1 2 - 3 4 - 5 6 - 7 8 - 9 10+
Time spent

11. On average how long do you watch TV
on a weekday?
• Asking this question allows us to find out how
long our audience watches television for, thus
understanding when to schedule our
programs.

12. Question 6
4.5
4
3.5
3
2.5
2
1.5
1
0.5
0
time spent
0 -1 2 - 3 4 - 5 6 - 7 8 - 9 10+
time spent

13. On average how long do you watch TV
on a weekend?
• We have asked this question to find out the
differences for people to watch during the
week compared to the weekend.
• Our results show that some people watch TV
more while others watch TV less during the
weekend

14. Question 7
9
8
7
6
5
4
3
2
1
0
Time set
07:00 - 10:00 11:00 - 14:00 15:00 - 18:00 19:00 - 22:00 23:00 - 06:00
Time set

15. When do you watch TV the most?
• Asking this question allows us to find out
when our prime time is and when our target
audience watches television.
• Understanding this we can schedule our
programs to fulfil what our audience wants.

16. Question 8
7
6
5
4
3
2
1
0
comedy drama Chat
show
amount of people
Reality Romance Other
amount of people

17. What type of show do you watch the
most?
• Finding out this information from our target
audience allows us to figure out what they
want from our TV channel.
• Understanding what our target audience
watches the most allows us to attract the
largest audience possible.

18. Summary
• Overall we think that our questionnaire has
allowed us to figure out which: shows and
time which our audience prefers and has given
us a better understanding of who our target
audience is.