The questionnaire results show that the majority of respondents were young females who watch TV on weekends between 6-9pm on channels like ITV. They are most familiar with colors like green and purple and interested in learning more about the scientific aspects of color. The documentary should aim to air during prime time weekends on ITV to appeal to this target demographic.

1. QUESTIONNAIRE
ANALYSIS
Phoebe Rowlands

2. 1.What gender are you?
X 13 X 7
From this result you could say that the results are biased because there are
more females that answered the questionnaire than males.
We could incorporate this into our documentary by appealing to the female
demographic primarily.

3. 2.How old are you?
13-17 18-25 25+
7 10 3
This clearly displays that the majority of the audience that answered the
questionnaire were young adults and teens. Our original target audience
were adults and elderly people, but with the results that we have gotten we
must consider changing the target audience and with this our scheduling
plan.

4. 3.What is your favourite colour?
Orange
Black
Green
Red
Purple
Pink
Yellow
From this we can see that the most popular colours are green and purple this
means that we must try to incorporate these colours in our documentary, for
example, in the title sequence.

5. 4.What time do you watch television?
0
5
10
15
6am-9am 9am-3pm 6pm-9pm 9pm+
From this we can see that the majority of the people watch TV at prime time
(6pm-9pm). This means that we should schedule our documentary to run
between this time.

6. 5.What day do you watch TV the most?
Monday Tuesday Wednesday Thursday Friday Saturday Sunday
2 1 2 2 5 5 3
From this we can see that most people watch TV on a Friday or Saturday, as a
result of this we should schedule our documentary to air on one of these days.

7. 6.Which channel do you watch the most?
ITV
BBC1
BBC2
Channel 4
Channel 5
From this donut chart, you can see that the majority of the audience watch
ITV over the other channels. This means that we should schedule our
documentary to air on this channel to correlate with the target audience.

8. 7.What was the last documentary you
watched?
Documentary Number of people
Blackfish 3
What the Health 2
Lady Gaga: Five Foot Two 2
Bowling for Columbine 1
Louis Theroux 4
Eddie Strongman 2
Supersonic 1
Frozen Planet 3
Interview with a Serial Killer 2
For this question we did
not give any options due
to the fact that not
everyone watches the
same documentaries.
However, from our results
we see that most people
watch similar
documentaries.
This helps with our
documentary as we can
see what appeals to the
mass audience and what
type of documentaries
people will watch.

9. 8.Do you know why colour is used?
5.5
6
6.5
7
No Yes Unsure
From these results we can see that an equal amount of people are unsure
and do not know why colour is used, whereas only 6 people have said yes.
This is good for our documentary because this will be one of the main topics
that we will discuss in the documentary.

10. 9.What colour reflect you?
Some of the answers that we received in the open question
where:
Pink – 4
Orange – 3
Red – 3
Camo – 1
Yellow – 3
Rainbow – 1
Green – 2
Purple – 2
Turquoise - 1
From this you can see that most people identify
with the colour pink, this is useful for our
documentary because if we incorporate these
colours people will engage with our documentary.

11. Question 10: Are you aware of colour
being used in a medical situations?
0 5 10 15
Yes
No
From the results we can
see that most people are
aware of how colour is
used in a medical
situations, as well as a
similar amount of people
don’t know how colour is
used in medical
situations. Therefore, we
are able to talk about this
as one of our topics
because it will keep the
audience active
throughout our
documentary.

12. Question 11: What would you be
interested to know about colour?
Medical
Scientific
Art
Film
From the results we
can see that the
majority of the
audience would be
interested to know the
scientific side of colour,
however will we try to
include all aspects of
colour so our audience
will be happy with the
amount of information
and knowledge that
they will receive rather
than just focusing on
one certain topic.