The document discusses Oracle Business Intelligence 11g and its various applications, including performance management, data mining, and reporting capabilities, highlighting its evolution from earlier versions. It presents Oracle's positioning in the Magic Quadrant for Business Intelligence Platforms, indicating its status as a leader in the field as of 2010. Additionally, it outlines the integration of actionable insights into business processes across various functions like finance, HR, and marketing.

1. Aorta business intelligence Introducing Oracle business intelligence 11g Waalwijk, 2010 Aorta business intelligence

2. Oracle Hyperion Performance Management Applications Oracle Business Intelligence Applications Oracle Business Intelligence Enterprise Edition Oracle Business Intelligence Publisher Oracle Essbase Oracle Data Integrator Oracle Golden Gate Oracle Exadata Oracle Data Mining Oracle OLAP Oracle Partitioning Oracle architecture Oracle business intelligence 11 g

3. 1995 2010 2000 2005 Embedded Business Intelligence Oracle Exadata EPM System BI Applications Enterprise BI Platform Data Mining Ad Hoc Query Database Reporting OLAP Oracle Business Intelligence 11 g 8i 9i 10g 10g R3 10g R5 11g 2.0 BI Releases 1.2 8.3 1.6 Oracle business intelligene roadmap Oracle business intelligence 11 g

4. Magic Quadrant for Business Intelligence Platforms, 2010 Magic Quadrant for CPM Suites, 2010 Magic Quadrant for Data Warehouse Database Management Systems, 2010 Source: Gartner, Inc., “Magic Quadrant for Business Intelligence Platforms, 2010” by Rita Sallam, Bill Hostmann, James Richardson, Andreas Bitterer, 29 January 2010. This Magic Quadrant graphic was published by Gartner, Inc. as part of a larger research note and should be evaluated in the context of the entire report. The Gartner report is available upon request from Oracle. Gartner Magic Quadrant for Business Intelligence Platforms Oracle positioning in leaders quadrant Oracle business intelligence 11 g

5. Oracle business intelligence 11 g Oracle business intelligence at Oracle Planning & Budgeting Operational Dashboards & Analytics GRC, Financial Close & Reporting

6. Oracle business intelligence 11 g Oracle business intelligence at Oracle Interactive Dashboards Geospatial Visualization Office Integration Mobile Reports Applications & Portals Search Ad-hoc Queries Collaboration Scorecards

7. Oracle business intelligence 11 g Breaking new: Action Framework THE OLD WAY Disconnected. Open Ended. The New Way: ACTION FRAMEWORK Integrated. Actionable.

8. Oracle business intelligence 11 g Linking Insights to Action Finance HR Sales Service Supply Chain Marketing Late Payment Trend Hold Credit Headcount Budget Analysis Forecast Update Product Safety Supply Shortfall Poor Campaign Results Escalate Issue Change Request Approve Hire Approve Discount Redirect Funds INSIGHT ACTION