1. 1. A Public Domain CV?
A self
presentation
to be found
online (for
others to
see)
A profile that is
likely to differ
from a
traditional
(paper) CV -
because of the
means of
communication
and audience
An opportunity
to showcase a
range of skills,
characteristics
and attributes
like ‘a can do
attitude’ by
multimedia
An
opportunity to
connect to
other
business
professionals
and their
organisations
2. Is There a Problem?
Paper CV
• Produced for a specific
purpose, perhaps using an
employer specification
• Known and limited
circulation
• No picture
• Controlled references to
age, ethnic origin and other
personal data
Online (public domain) CV
• Created using social
media for self
presentation and
networking
• Open
• Extensive use of
images
• Included material a
matter of choice
Managing Your Public Domain CV
Ethical Issues to be Considered.
Jon Curwin
Business School
Michael Schmidt
Centre for Academic Success
Interdisciplinary
Ethics Event,
Winner
21st June 2012
Poster No. 3 of 6
We need to make choices about the:
• boundaries between our personal and
professional lives
• person we present to others (our self-
evaluation) – our image
• information we share with others – what
we include and exclude
3. Ethical Issues (online)
Inclusion
• ‘Following the crowd’ –
do we do what others
do?
• What ‘picture’ do we
present. Images will
stereotype!
• To what extend do we
‘big ourselves up’?
• How selectively can we
share information (use of
settings)?
Exclusion
• Do we present only
strengths and
achievements?
• Do we profile only
the person we want
to be rather than the
person we are?
• Are we honest about
our aspirations?
5. Ethical Issues (online)
• many employers will Google
search a job applicants’
name, check social media
• an impression may be
formed within seconds of
looking at social media
• a picture maybe noticed first
• an individual’s social media
presence may advantage or
disadvantage their
employability
How should
students be
advised given
that:
6. Sharing Research Outcomes
How to contact us:
‘It’s not who you know but
who knows you‘
(David Avrin)
4. Think about …
If these were YOUR Mahara pages, who
would you like to see them?
Jon Curwin
Senior Learning and Teaching Fellow
Business School
Jon.Curwin@bcu.ac.uk
http://www.linkedin.com/in/joncurwin
https://twitter.com/joncurwin
Michael Schmidt
Academic Skills Development Tutor
Centre for Academic Success
Michael.Schmidt@bcu.ac.uk
http://www.linkedin.com/in/schmidtuk
https://twitter.com/mschmidtuk