Onekarte is a startup I have co-founded that aims to bring back the value of personal meetup while leveraging on technology.
Since the project has started, I have learned so much from doing a lot of research, scrappy hands-on experience, and to run as lean as possible. All while acknowledging that I cannot do everything on my own. Throughout my journey, I have met amazing and talented people, but my journey has not ended. I know now that this is just half the battle. Due to some legal matters, I'm sharing an outdated version to everyone and hope that this serves as a guide to someone who is on the same boat as I am.
Exhibitor2011 S404 Leveraging Social Media to Drive Better Engagement & ResultsLumen Consulting
With social media transforming the way we network and communicate, how do you leverage it for your events? In this interactive workshop, you will learn how any size organization can use social media to build awareness, foster word of mouth, deepen attendee engagement, and extend the reach of your program.
Mobile Communication Challenges in Higher Education: Issues, Peril, PotentialBob Johnson, Ph.D.
Why should marketing resources in higher education be invested in mobile communications? This pre-conference tutorial explores the major issues from mobile apps vs. mobile websites to the simplicity of web design to top tasks for mobile and more. Research findings and examples from higher education websites are used throughout.
Exhibitor2011 S404 Leveraging Social Media to Drive Better Engagement & ResultsLumen Consulting
With social media transforming the way we network and communicate, how do you leverage it for your events? In this interactive workshop, you will learn how any size organization can use social media to build awareness, foster word of mouth, deepen attendee engagement, and extend the reach of your program.
Mobile Communication Challenges in Higher Education: Issues, Peril, PotentialBob Johnson, Ph.D.
Why should marketing resources in higher education be invested in mobile communications? This pre-conference tutorial explores the major issues from mobile apps vs. mobile websites to the simplicity of web design to top tasks for mobile and more. Research findings and examples from higher education websites are used throughout.
I gave this version of my Design for Privacy presentation to the NY Experience Group of Publicis Sapient on Monday, 4 October 2021. It includes examples of privacy and security issues, our role in designing for privacy as design professionals, as well as best practices for privacy to keep in mind.
Things to know about Tinder like dating App!RG Infotech
Analysis done on the basis of market stats to understand Dating Industry. Check out the details to know more about the industry stats, market leaders and app features, here - http://bit.ly/DatingAppStats
Build Your Brand: Make A Name For Yourself Through Effective CommunicationJoe Barnes
Learn the basics of personal brand building through this easy to follow presentation modified for the web. While this presentation was aimed at graduating college seniors, anyone looking to take control of their image, reputation, and success will find useful tips on building a strong brand that will resonate with their audience.
Presented by Nathan Young and Joe Barnes.
Enhance employee experience: la intranet EMEA di Banco do BrasilTeresa Dallera
Oggi, quasi tutte le aziende stanno affrontando un processo di trasformazione digitale. Digital e consumer marketing stanno ispirando nuove modalità di fare recruiting, lavorare, formare e coinvolgere i dipendenti: i manager HR iniziano ad applicare sempre di più un approccio consumer oriented verso i propri dipendenti. Per Banco do Brasil abbiamo progettato e sviluppato con Liferay una intranet moderna per un gruppo internazionale che vuole potenziare la propria identità in tutte le branches europee.
Presentation for a UX design and development project authored by myself, Melissa Dryer and Joe Dara for H541 Interaction Design Practice, Fall 2015, in the graduate program in Human-Computer Interaction at Indiana University-Purdue University Indianapolis.
How Big Data Deep Analysis and Agile SQL Querying Give 2016 Campaigners an Ed...Dana Gardner
Transcript of a discussion on how data analysis services startup BlueLabs in Washington, helps presidential campaigns better know and engage with potential voters.
Five trends that will redefine nonprofit communicationsDVQ Studio
Economic challenges, new technology, and diverse audiences are creating new
opportunities for nonprofits, especially with their communications. This presentation explores five trends shaping how your nonprofit can tell its story, engage key audiences, and build support for its mission. Originally presented by Emily Stoddard Furrow and Gretchen DeVault, partners of DVQ Studio, at the 2010 Michigan Nonprofit Association SuperConference.
Wikibrands - Looking Under the Hood, What Makes Winning, Engaged Brands Tick ...Sean Moffitt
Keynote presentation by Sean Moffitt of Wikibrands at ACA360 conference - October 6, 2011 (Association of Canadian Advertisers) - also at www.wiki-brands.com
Key chapters;
- 10 Immutable Laws/Inconvenient Truths
- 10 Wikibrand Success Factors
- 10 Smart Bets on the Futiure
I gave this version of my Design for Privacy presentation to the NY Experience Group of Publicis Sapient on Monday, 4 October 2021. It includes examples of privacy and security issues, our role in designing for privacy as design professionals, as well as best practices for privacy to keep in mind.
Things to know about Tinder like dating App!RG Infotech
Analysis done on the basis of market stats to understand Dating Industry. Check out the details to know more about the industry stats, market leaders and app features, here - http://bit.ly/DatingAppStats
Build Your Brand: Make A Name For Yourself Through Effective CommunicationJoe Barnes
Learn the basics of personal brand building through this easy to follow presentation modified for the web. While this presentation was aimed at graduating college seniors, anyone looking to take control of their image, reputation, and success will find useful tips on building a strong brand that will resonate with their audience.
Presented by Nathan Young and Joe Barnes.
Enhance employee experience: la intranet EMEA di Banco do BrasilTeresa Dallera
Oggi, quasi tutte le aziende stanno affrontando un processo di trasformazione digitale. Digital e consumer marketing stanno ispirando nuove modalità di fare recruiting, lavorare, formare e coinvolgere i dipendenti: i manager HR iniziano ad applicare sempre di più un approccio consumer oriented verso i propri dipendenti. Per Banco do Brasil abbiamo progettato e sviluppato con Liferay una intranet moderna per un gruppo internazionale che vuole potenziare la propria identità in tutte le branches europee.
Presentation for a UX design and development project authored by myself, Melissa Dryer and Joe Dara for H541 Interaction Design Practice, Fall 2015, in the graduate program in Human-Computer Interaction at Indiana University-Purdue University Indianapolis.
How Big Data Deep Analysis and Agile SQL Querying Give 2016 Campaigners an Ed...Dana Gardner
Transcript of a discussion on how data analysis services startup BlueLabs in Washington, helps presidential campaigns better know and engage with potential voters.
Five trends that will redefine nonprofit communicationsDVQ Studio
Economic challenges, new technology, and diverse audiences are creating new
opportunities for nonprofits, especially with their communications. This presentation explores five trends shaping how your nonprofit can tell its story, engage key audiences, and build support for its mission. Originally presented by Emily Stoddard Furrow and Gretchen DeVault, partners of DVQ Studio, at the 2010 Michigan Nonprofit Association SuperConference.
Wikibrands - Looking Under the Hood, What Makes Winning, Engaged Brands Tick ...Sean Moffitt
Keynote presentation by Sean Moffitt of Wikibrands at ACA360 conference - October 6, 2011 (Association of Canadian Advertisers) - also at www.wiki-brands.com
Key chapters;
- 10 Immutable Laws/Inconvenient Truths
- 10 Wikibrand Success Factors
- 10 Smart Bets on the Futiure
Social Media For Small Business_By Jenni Lloyd, NixonMcInnesRuthBaker
Jenni Lloyd; Experience Designer and Consultant at NixonMcInnes' presentation on Social Media for Small Businesses at Fresh Business Thinking event.
More information on Jenni can be found here - http://www.nixonmcinnes.co.uk/people/jenni/
More information on NixonMcInnes can be found here - http://www.nixonmcinnes.co.uk/
Discover:
• What it takes to engage effectively with the constantly-evolving digital consumer
• How to benefit from the latest technology use, adoption and communications trends in the marketplace
• Why it pays to establish ongoing dialog everywhere with consumers and business users alike
• Where changes in activities and needs are putting pressure on tech marketers and producers to deliver differently
• Who stands to benefit most from changes in the tech marketplace and what will determine success
Digital Matchmaking:
• Connecting digitally with your best customers and prospects
• What makes getting together with your customer targets more difficult today?
• Why is it important to know the digital attitudes and behaviors of your customers?
• Once you understand those attitudes and behaviors, how can you apply that to marketing strategy?
Digital Mobility Moves to the Forefront
• Charting a course for mobile engagement
• What are customers doing differently in a smart device world?
• How do expectations change for consumers with smart devices?
• When and how do they want to interact with messages and marketers?
Discovering a Whole New Digital Business World
• How is the cloud transforming business buying and selling?
• How will the cloud commoditize services?
• Where does social flow in traditional B2B sales funnel?
• How are business customers interacting with various stakeholders digitally?
Social marketing, digital overthrow, and youMary Trigiani
How to use social media in marketing and why it's a key element of digital transformation in business. Audience: returners to workforce. Delivered to ReBoot Career Accelerator for Women.
Casual Dating App_ An Effective Way To Connect With Each Other In San Francis...Moon Technolabs Pvt. Ltd.
If you’re an entrepreneur who believes that every person in this world deserves to experience love and share it, and if you believe in connecting people, you shouldn’t think twice before investing in the services offered by a reputable dating app development company.
Keynote address given at the Seminar on "Social Media for Corporate Communication and Marketing" organized by the Bombay Chamber of Commerce and Industry, on Nov 27, 2009.
This presentation was part of a social media measurement and awareness training day held by Lynchpin Analytics and Pangaea Digital in Edinburgh, April 2010
Social Technologies In Your Business 14 Octkmphillips_us
If you are unable to see all of the graphics and links within the slide show, please contact me through the www.biztechconnect.hk web site and I will be happy to assist
Similar to Onekarte Project: Beta version UX/UI with app demo (20)
When I worked for CBS Interactive, I created some simple style guides for TechRepublic to help me and future designers create the same branding for the company.
When I worked for CBS Interactive, I created some simple style guides for ZDNet to help me and future designers create the same branding for the company.
We participated in the first ever hackathon hosted by @GSP. They called it #hackSF. In under 24 hours, we were to form groups, come up with a complete campaign idea, and present it to our chosen NPO. For us, we chose the Eviction Defense Collaborative. With no sleep (and a lot of fun) we were able to create a winning campaign (complete with a demo system) that we are proud to share with everyone. More information on the link below.
http://www.letshacksf.com/
I had the opportunity to learn from Elisabeth Diana of facebook back when I was in grad school. Now I have updated and took her comments into consideration and present these to anyone. Any comments and/or referrals would be greatly appreciated. Thank you very much!
Working with the AKQA strategy team last semester, we were assigned the brand Paypal. We eventually discovered that there's an opportunity for Paypal to shift their target into a different target audience.
As a finals project for a class, we picked 24 Hour Fitness club and identified a problem that we, as existing customers experience. Our solution was focusing on a new target -- active seniors.
Transforming Brand Perception and Boosting Profitabilityaaryangarg12
In today's digital era, the dynamics of brand perception, consumer behavior, and profitability have been profoundly reshaped by the synergy of branding, social media, and website design. This research paper investigates the transformative power of these elements in influencing how individuals perceive brands and products and how this transformation can be harnessed to drive sales and profitability for businesses.
Through an exploration of brand psychology and consumer behavior, this study sheds light on the intricate ways in which effective branding strategies, strategic social media engagement, and user-centric website design contribute to altering consumers' perceptions. We delve into the principles that underlie successful brand transformations, examining how visual identity, messaging, and storytelling can captivate and resonate with target audiences.
Methodologically, this research employs a comprehensive approach, combining qualitative and quantitative analyses. Real-world case studies illustrate the impact of branding, social media campaigns, and website redesigns on consumer perception, sales figures, and profitability. We assess the various metrics, including brand awareness, customer engagement, conversion rates, and revenue growth, to measure the effectiveness of these strategies.
The results underscore the pivotal role of cohesive branding, social media influence, and website usability in shaping positive brand perceptions, influencing consumer decisions, and ultimately bolstering sales and profitability. This paper provides actionable insights and strategic recommendations for businesses seeking to leverage branding, social media, and website design as potent tools to enhance their market position and financial success.
Maximize Your Content with Beautiful Assets : Content & Asset for Landing Page pmgdscunsri
Figma is a cloud-based design tool widely used by designers for prototyping, UI/UX design, and real-time collaboration. With features such as precision pen tools, grid system, and reusable components, Figma makes it easy for teams to work together on design projects. Its flexibility and accessibility make Figma a top choice in the digital age.
Storytelling For The Web: Integrate Storytelling in your Design ProcessChiara Aliotta
In this slides I explain how I have used storytelling techniques to elevate websites and brands and create memorable user experiences. You can discover practical tips as I showcase the elements of good storytelling and its applied to some examples of diverse brands/projects..
Fonts play a crucial role in both User Interface (UI) and User Experience (UX) design. They affect readability, accessibility, aesthetics, and overall user perception.
EASY TUTORIAL OF HOW TO USE CAPCUT BY: FEBLESS HERNANEFebless Hernane
CapCut is an easy-to-use video editing app perfect for beginners. To start, download and open CapCut on your phone. Tap "New Project" and select the videos or photos you want to edit. You can trim clips by dragging the edges, add text by tapping "Text," and include music by selecting "Audio." Enhance your video with filters and effects from the "Effects" menu. When you're happy with your video, tap the export button to save and share it. CapCut makes video editing simple and fun for everyone!
Visual Style and Aesthetics: Basics of Visual Design
Visual Design for Enterprise Applications
Range of Visual Styles.
Mobile Interfaces:
Challenges and Opportunities of Mobile Design
Approach to Mobile Design
Patterns
Onekarte Project: Beta version UX/UI with app demo
1. user experience design
user experience research
app wireframing
user interface design
teaser video
demo reel
onekarte
2. challenge
Paper name cards are considered the fastest and easily acceptable
way of initializing a relationship with someone (exchanging
personal information). This is true, but paper has its limits as well.
In a hyper-connected, digitized society, people have maximized
the exposure of an individual through social media / internet. This
connection has now lead us to have abundant connections, but
even fewer real relationships (quantity over quality).
4. After some research, a handful of apps offer something similar to
the company’s idea were found. The idea seems similar, but
executions vary. For the most part, they offer similar functionality
that offers impersonal solutions to the personalization that paper
cards offer. Looking at several categories such as total number of
downloads, page rankings, popularity on the app store, and other
critierias, four were picked to be given a closer look.
competitive analysis
6. eight card
https://8card.net
Free of charge for both application and text data input
Only allows 4 items up to 10 cards per day. All encoding is done
manually.
Provides SNS integration with facebook
8. cardful
Offers two versions of service - paid and free.
Free has limit to OCR scanning of up to 10 cards per month.
Can be integrated with EverNote.
OCR function of the app is very poor.
10. camcard
Offers free version and paid version (paid version removes the
ads in the app).
Have announced 50,000,000 users worldwide.
No registration required to use the app. Saving the cards would
require to register.
Does not have geocoding information inside.
https://www.camcard.com/
12. Claims to have over 200 users worldwide
Considered as the largest SNS for professionals
Resumes are posted online
Bought CardMunch to get into the digital business card
market penetration
Still uses manual conversion of card information
Non-English text conversion is limited
linkedin
www.linkedin.com
14. A Google survey with 25 participants (17 Males, 8 Females) was
conducted to truly understand what to build and who to build
the app for.
19 questions were asked, 7 were designed as distractors.
Findings from the 12 questions were used to understand who to
build it for and what to build first.
Three user types were identified.
user research
15. 1. What is your age?
2. What id your gender?
3. Which city / neighborhood do you live in?
4. What is your marital status?
5. What is the nature/field of your work?
6. How often do you give out your contact information to people you newly meet?
7. Which setting do you usually give your contact information?
8. When meeting new people, when do you finally decide to give your contact
information?
9. With the new people you meet, how often do you ask for their contact
information first?
10. What is the ideal situation you give out your contact information?
11. What are the problems you face when meeting new people?
12. When you are meeting new people, do you: (a) approach him/her first (b)Wait
to be approached (c)Join the conversation (d) Other
13. What phone brand are you currently using?
14. Are you in the market of buying a new phone?
15. What SNS profiles do you have?
16. Among your social media profiles, which one do you regularly check or use?
17. What apps do you regularly use?
18. Do you know any digital business cards available? If yes, which one would you
most likely use?
19. When you download a new app, how likely would you share it to people?
questionnaire
16. 1. What is your age?
2. What id your gender?
3. Which city / neighborhood do you live in?
4. What is your marital status?
5. What is the nature/field of your work?
6. How often do you give out your contact information to people you newly
meet?
7. Which setting do you usually give your contact information?
8. When meeting new people, when do you finally decide to give your contact
information?
9. With the new people you meet, how often do you ask for their contact
information first?
10. What is the ideal situation you give out your contact information?
11. What are the problems you face when meeting new people?
12. When you are meeting new people, do you: (a) approach him/her first
(b)Wait to be approached (c)Join the conversation (d) Other
13. What phone brand are you currently using?
14. Are you in the market of buying a new phone?
15. What SNS profiles do you have?
16. Among your social media profiles, which one do you regularly check or use?
17. What apps do you regularly use?
18. Do you know any digital business cards available? If yes, which one would
you most likely use?
19. When you download a new app, how likely would you share it to people?
questionnaire
who are the users?
behavior / need / emotion
emotion
knowledge
17. sample quotes from users
"Are they really
interested in
what I’m talking
about?”
“Is he/she telling
the truth?”
“Should I trust
this person?”
“I don’t know
what to say”
“Will they give me
their number?”
“Did I make a
good
impression?”
"Are we really
going to get
along?”
18. A-type user is someone who meets people to increase their leads
and broaden their growing network of opportunities. They hold
positions that represents the company they work for. They are
highly social individuals, and are taking advantage of the most
common social networking sites around.
Males, average age of 35 years old
survey findings
19. B-type user is a someone who is very ambitious and aspirational.
They are highly motivated and although they are introverted by
nature, they try to be as social as possible to find their cofounder
or potential investor. Some of them also socialize to show their
self-acquired skill sets and work at a startup company.
Males, average age of 25 years old
survey findings
20. C-type user is a someone who is more mature and accomplished.
They usually attend networking events to find interesting
individuals or broaden their network of other accomplished
individuals. Most of them are positive thinkers, but are
conservative to moderate type when it comes to investing their
time and effort with someone. They are looking for other ways to
grow their wealth, and want a part of the tech bubble.
Mostly Males, Average age of 55 years old
survey findings
21. from the survey findings, the types of users are personified and
given life to relate to our target users
personas / archetypes
22. 35 yrs old | “Very Social”
"John”
+ Positive thinker
+ Anyone is a potential sale
+ Casual and very friendly to talk to
+ Likes talking to local business-owners
+ Can talk about anything for hours
+ Find some work/life balance
23. 25 yrs old | “Social when needed”
"Peter”
+Technically-oriented (most skills are
self-taught)
+ Looking for a cofounder / investor
+ Hardworking, but stubborn at times
+ Attends meet ups to advertise their work
+ His personal life is still his work life
+ Works hard, and plays hard too
+ Can be immature at times
24. 55 yrs old “Casually social”
+ Self-made man
+ Very social, but very selective of friends
(Focuses on quality than quantity)
+ Looks for interesting people at events
+ Aims to broaden his network of other
successful individuals
+ Seeks ways to grow his money
+ Likes the finer things in life
+ Outgoing and adventurous
"Cliff”
25. analyzing experiences on a step-by-step basis; mapping
everything that happens and see where opportunities could
present themselves
user flows
26. typical system flowchart
during networking events
(Doing) A meets
B and greets
each other
A gets to know B A asks for B’s
contact information
(Thinking) How
credible is
he/she?
(Feeling) Do they
trust me?
A asks somebody
else for B’s
contact info
Look online
Leaves and
encodes
information
Send follow-up
email
Gives to
secreatary and
encodes the info
Leaves the
conversation
B gives A contact
information
B asks for A for
his card / contact
information
A+B puts away the
card or confirm
contact info (give
someone a ring)
Give?
N
Y
N
Y
N
Y
Continue
conversation?
Network
some more?
Start
End
27. typical system flowchart
competitors in the mobile app department
Start
A
Take a
photo
B
Convert
from
photos
C
Card
Holder
D
Login
A
Take a
photo
Camera Opens
Take a picture
Image
enhancement
OCR Conversion
Save to Card
Holder
Edit Card (check
conversion)
C
Card
Holder
Card
edges
detected?
N
Y
Save Card?
N
Y
Select Image
Image
enhancement
OCR ConversionEdit Card (check
conversion)
B
Convert
from
photos
Grant
access to
Photos?
Y
N
Save to Card
Holder
C
Card
Holder
Save Card?
Y
N
28. typical system flowchart
continued
Start
A
Take a
photo
B
Convert
from
photos
C
Card
Holder
D
Login
C
Card
Holder
Save Card? Authorize
app?
Y Y
N N
Save to Card
Holder SNS Added
Select Card
Edit Card
Call / Text /
Email functions
Add SNS
D
Login
D
Login
Register
Input to
database
Confirm
Access online
database
Current
member?
N
Y
Credentials
OK?
N
Y
Valid
credentials
?
N
Y
Perform other
permitted functions
(i.e interact with other
information, import,
sort, etc)
29. Convert paper business cards to digital. From a user’s point of
view, nothing else follows.
After exchanging information, the connection feels static, distant
and impersonal.
Value proposition is all too similar (another clone of another
competitor).
common theme
30. insights
Name cards are converted from paper to digital, not on
enhancing the interaction experience
Digital information is not utilized properly in presenting
information (either too much or too little)
Interaction is based on business alone; personal connection
is sometimes ignored
31. idea
use digital to make information valid / credible
apps can be used as tools to compliment the networking
experience, not to replace it
32. digital interaction points
(Doing) A meets
B and greets
each other
A gets to know B A asks for B’s
contact
information
(Thinking) How
credible is he/she?
(Feeling) Do they
trust me?
A asks somebody
else for B’s contact
information
Look online
Leaves and
encodes
information
Send follow-up
email
Gives to
secreatary and
encodes the info
Leaves the
conversation
B gives A contact
information
B asks for A for his
card / contact
information
A+B puts away the
card or confirm
contact info (give
someone a ring)
Give?
N
Y
N
Y
N
YContinue
conversation?
Network
some more?
Start
End
opportunities to take advantage of
33. challenge
Know enough valid and credible information on people you
just met
Give enough information to know someone, but not too much
information
34. wireframes
from conceptualization to graphs, laying out visuals act as a
blueprint to serve as a walkthrough process of an application;
this gives the whole team a better understanding of how the end
product is going to look like from the end-user’s point of view
35. AT&T 11:56 AM
Dashboard
SearchExchange
Trade Contact
Information
View list of
contacts
Search name
of contacts
Business Card
This is your default card
to share with people
Contacts
AT&T 11:56 AM
My Card
Exchange
Business Card
First Name LName
Company
(123) 456 - 7899
email@email.com
job title
Edit
AT&T 11:56 AM
My Card
SearchExchange
Business Card
First Name LName
Company
(123) 456 - 7899
email@email.com
job title
Contacts
Edit
Turn On Bluetooth to Allow
Exchange of Cards?
Settings Cancel
1
2
The same could also be applied
by tapping the ‘Share’ button at
the lower left corner if the screen
once a card is selected.
Deck no. 8: Exchange Function
Low Firdelity mockups / wireframes
Bluetooth must be turned on to
make this work. Settings option
should take user to Bluetooth
settings to turn on
Tap the Exchange shortcut from
the dashboard
36. teaser video
30 second demo reel that explains the initial concept of onekarte
watch it now