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Old Conference Agebda Next Generation Strategy Event

The document discusses strategies for businesses to succeed in an uncertain global economy. It promotes attending the NEXT GENERATION STRATEGY event which will provide insights from business leaders on reinventing corporate strategy, innovation, and implementation. Attendees will learn how to adapt strategies to a changing multispeed global economy and seize opportunities to change their industry's pecking order. The event aims to offer ideas to help companies develop distinctive strategies rather than just improving on existing approaches.

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create new market space winning competitive strategies in today’s uncertainmarketplace INTERNATIONALIZING your strategy INTERNATIONALIZING YOUR STRATEGY INTERNATIONALIZING YOUR STRATEGY globalCOMPETITIVENESS REPORT globalCOMPETITIVENESS global COMPETITIVENESS lead the design-thinking organization THE 8 UNIQUE STRATEGY EXECUTION FRAMEWORK the 8 unique strategy execution framework NEXT GENERATION STRATEGY NEXT GENERATION STRATEGY NEXT GENERATION STRATEGYNEXT GENERATION STRATEGY NEXT GENERATION STRATEGY FRESH STRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING STARTS HERE FRESHSTRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING STARTS HERE lead a culture of innovation within your organization the new norm of a post crisis world lead a culture of innovation within your organization lead a culture of innovation within your organization lead a culture of innovation within your organization translate strategy into reality at all levels translate strategy into reality at all levels TRANSLATE STRATEGY INTO REALITY ATALL LEVELS TRANSLATE STRATEGY INTO REALITY ATALL LEVELS translate strategy into reality at all levels translate strategy into reality at all levels translate strategy into reality at all levels translate strategy into reality at all levels gain a competitive edge gain a competitive edge competitiveedge competitiveedge competitiveedge gain a competitive edge gain a competitive edge STRATEGY & DESIGNTHINKING STRATEGY & DESIGNTHINKING STRATEGY & DESIGNTHINKING STRATEGY & DESIGNTHINKING DESIGNTHINKING lead the design-thinking organization LEAD THE DESIGN THINKING ORGANIZATION create new market space create new market space create new market space create newmarket space create newmarket space create new market space create new market space create new market space create new market spacecreate new market space energizing your people energizing your people energizing your peopletranslate strategy energizing your people ENERGIZINGYOUR PEOPLE energizing your people energizing your people energizing your people energizing your people ENERGIZINGYOUR PEOPLE energizing your people energizing your people energizing your people energizingyour people winning competitive strategies in today’s uncertain marketplace winning competitive strategies in today’s uncertain marketplace winning competitive strategies in today’s uncertain marketplace winning competitive strategies in today’s uncertain marketplace THE BASIC ECONOMICS OF COMPETITION THE BASIC ECONOMICS OF COMPETITION THE BASIC ECONOMICS OF COMPETITION THE BASIC ECONOMICSOF COMPETITION THE BASIC ECONOMICSOF COMPETITION THE BASIC ECONOMICS OF COMPETITION THE BASIC ECONOMICS OF COMPETITION INTERNATIONALIZINGYOUR STRATEGY INTERNATIONALIZINGYOUR STRATEGY INTERNATIONALIZINGYOUR STRATEGY INTERNATIONALIZINGYOUR STRATEGY global competitiveness report global competitiveness report FIVE FORCES FIVE FORCES FIVE FORCES five forces forces that shap strategy five competitive five competitive FIVE FORCES FIVE FORCES FIVE FORCES superior performance TRANSLATEYOUR STRATEGY INTO SUPERIOR PERFORMANCE THE 8 UNIQUE STRATEGY EXECUTION FRAMEWORK THE 8 UNIQUE STRATEGY EXECUTION FRAM SIMPLIFYTHE STRATEGY EXECUTION simplify the strategy execution simplify the strategy execution simplify the strategy execution simplify the strategy execution simplify the strategy execution SIMPLIFYTHE STRATEGY EXECUTION OVERCOME MANAGEMENT COMMON MISTAKES OVERCOME MANAGEMENT COMMON MISTAKES OVERCOME MANAGEMENT COMMON MISTAKES INTERNATIONALIZINGYOUR STRATEGY OVERCOME MANAGEMENT COMMON MISTAKES OVERCOME MANAGEMENT COMMON MISTAKES create new market space GAINA COMPETITIVE EDGE create new market spacewinning competitive strategies in today’s uncertain marketplace THE BASIC ECONOMICS OF COMPETITION simplify the strategy execution simplify the strategy execution OVERCOME MANAGEMENT COMMON MISTAKES OVERCOME MANAGEMENT COMMON MISTAKES overcome management common mistakes strategy strategy lead LEAD organic growth strategy & new markets lead a designful company strategy execution EXECUTION EXECUTION framework STRATEGY TRANSLATE STRATEGY INTO REALITY ATALL LEVELS strategy & new markets strategy & new markets lead a designful company strategyEXECUTION strategyexecution leaddesign FRESH STRATEGICTHINKING STARTS HERE fresh strategic thinking starts here STRATEGY & DESIGN THINKING uncertainmarketplace create new market winning competitive strategies in today’s uncertainmarketplace INTERNATIONALIZING your strategy INTERNATIONALIZING YOUR STRATEGY globalCOMPETITIVENESS REPORT globalCOMPETITIVENESS lead the design-thinking organization THE 8 UNIQUE STRATEGY EXECUTION FRAMEWORK the 8 unique strategy execution framework NEXT GENERATION STRATEGY NEXT GENERATION STRATEGY NEXT GENERATION STRATEGY NEXT GENERATION STRATEGY FRESH STRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING STARTS HERE FRESHSTRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING FRESH STRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING STARTS HERE lead a culture of innovation within your organization thenewnormofapostcrisis world lead a culture of innovation within your organization lead a culture of innovation within your organization lead a culture of innovation within your organization translate strategy into reality at all levels translate strategy into reality at all levels TRANSLATE STRATEGY INTO REALITY AT ALL LEVELS translate strategy into reality at all levels translate strategy into reality at all levels translate strategy into reality at all levels translate strategy into reality at all levels gain a competitive edge gain a competitive edge competitiveedge competitiveedge gain a competitive edge gain a competitive edge STRATEGY & DESIGNTHINKING STRATEGY & DESIGNTHINKING STRATEGY & DESIGNTHINKING DESIGNTHINKING lead the design-thinking organization LEAD THE DESIGN THINKING ORGANIZATION create new market space create new market space create new market space create newmarket space create new market space create new market space create new market space create new market spacecreate new market space energizing your people energizing your peopletranslate strategy energizing your people ENERGIZINGYOUR PEOPLE energizing your people energizing your people energizing your people energizing your ENERGIZINGYOUR PEOPLE energizing your people energizing your people energizing your people energizingyour people winning competitive strategies in today’s uncertain marketplace winning competitive strategies in today’s uncertain marketplace winning uncertainity winning competitive strategies in today’s uncertain marketplace THE BASIC ECONOMICS OF COMPETITION THE BASIC ECONOMICS OF COMPETITION THE BASIC ECONOMICS OF COMPETITION THE BASIC ECONOMICSOF COMPETITION THE BASIC ECONOMICSOF COMP THE BASIC ECONOMICS OF COMPETITION THE BASIC ECONOMICS OF COMPETITION INTERNATIONALIZINGYOUR STRATEGY INTERNATIONALIZINGYOUR STRATEGY INTERNATIONALIZINGYOUR STRATEGY INTERNATIONALIZINGYOUR STRATEGY global competitiveness report global competitiveness report FIVE FORCES FIVE FORCES FIVE FORCES five forces forces that shap strategy five competitive five competitive FIVE FORCES FIVE FORCES superior performance TRANSLATEYOUR STRATEGY INTO SUPERIOR PERFORMANCE THE 8 UNIQUE STRATEGY EXECUTION FRAMEWORK THE 8 UNIQUE STRATEGY EXECUTION FRAM SIMPLIFYTHE STRATEGY EXECUTION simplify the strategy execution simplify the strategy execution simplify the strategy execution simplify the strategy execution simplify the strategy execution SIMPLIFYTHE STRATEGY EXECUTION OVERCOME MANAGEMENT COMMON MISTAKES OVERCOME MANAGEMENT COMMON MISTAKES INTERNATIONALIZINGYOUR STRATEGY OVERCOME MANAGEMENT COMMON MISTAKES OVERCOME MANAGEMENT COMMON MISTAKES create new market space GAINA COMPETITIVE EDGE create new market spacewinning competitive strategies in today’s uncertain marketplace THE BASIC ECONOMICS OF COMPETITION simplify the strategy execution OVERCOME MANAGEMENT COMMON MISTAKES OVERCOME MANAGEMENT COMMON MISTAKES overcome management common mistakes strategy strategy & new markets lead a designful company EXECUTION EXECUTIONSTRATEGY strategy&newmarkets new markets lead a designful company strategyEXECUTION lead FRESH STRATEGICTHINKING STARTS HERE fresh strategic thinking starts here STRATEGY & DESIGN uncertainmarketplace strategies in today’s 12,13OCTOBER CITYSTARS - CAIRONEXT GENERATION STRATEGY ROGER L. MARTIN COSTAS MARKIDES JEROEN DE FLANDERT AND A must attend eventAWARENESSINSPIRING YOU PORTER IS HERE
Dear Business Leader, Companies face ongoing and long-term challenges brought on by global trade imbalances, unstable financial institu- tions, and overleveraged consumers who can no longer be counted on to drive economic growth, there will be no return to the ‘old normal,’ and business will have to adapt to some‘new realities’ Companies need to prepare for a multispeed global economy, and corporate leaders who act boldly have the po- tential to seize once-in-a-lifetime opportunities that will allow them to change the pecking order of their industries. It is critical that management practices evolve to meet the challenges that today's world presents. Learn how to rein- vent your corporate strategy, and gain new insights on strat- egy, innovation and implementation. NEXT GENERATION STRATEGY event provides a dynamic mix of the very latest thinking from cutting edge business minds, change drivers, and agenda setters. Benefit from their per- spectives on these fundamental areas and take away action- able ideas that will allow you to move forward with ever greater success. AWARENESS PS: There are two strategy choices: Do what everyone else is doing only better, cheaper, or faster. Or do something different and truly distinctive. This event offers essential insights into how to do the later. NEXT GENERATION STRATEGY event brings you an incredible line-up of speakers that has been specifi- cally tailored to provide you with the latest insights on four overarching areas, critical to the success of any organization. You will learn how to: TAKE HOME BENEFITS WHO SHOULD ATTEND? Understand the new global context in which your busi- ness operates. Translate the strategy into superior performance at all levels of your organization. Reset your corporate strategy for the new norm. Safeguard the long-term health of your company. Lead a culture of innovation within your company. Employ game-changing strategies. Organizations and senior managers working in both private and public spheres with responsibil- ity for strategy, planning, business development, forecasting, business analysis, economics, human resources,marketingandfinancewillgainconsid- erable knowledge and expertise from this event. Specifically CEO, CIO, COO, CFO, CMO, CHRO, CCO, General Managers, Managing Directors, Directors, Senior Department Managers, Strate- gic Planners, and Academics.
ROGER L. M A RT I N Dean of Rotman School of Management at the University of Toronto and a senior advisor to CEO’s of leading global firms. He is one of the 10 most influential busi- ness professors in the world. STRATEGY & DESIGN THINKING The use of Design-Thinking to build sustainable advantage Think like a designer to create sustainable advantage Lead the design-thinking organization Develop yourself as a design thinker Improve the architecture of your strategy choices Apply design thinking to difficult business problems Solve wicked problems Inspire your capacity for creation of novel solutions ROGER L. MARTINRoger Martin is a leading business strat- egist, author and Dean of the Rotman School of Management at the Univer- sity of Toronto. He is an advisor to Procter & Gamble, working on the com- pany's design strategy. He has written ten Harvard Business Review articles and published five books including his latest book, The Design of Business: Why Design Think- ing is the Next Competitive Advantage, andThe Opposable Mind: How Success- ful Leaders Win Through Integrative Thinking. In 2010, Prof. Martin was named one of the 27 most influential designers in the world by BusinessWeek. In 2009, he was named by The Times and Forbes one of the 50 top management thinkers in the world. In 2007 Prof. Martin was named a BusinessWeek 'B-School All-Star' for being one of the 10 most influential business professors in the world. At the Rotman School, he also holds the Premier's Chair in Competitiveness and Productivity and is Director of the Lee- Chin Family Institute for Corporate Citizenship. TUESDAY 12 OCTOBER 2010 10:00 am - 13:15 pm
Professor of Strategic and International Management, holds the Robert P. Bauman Chair of Strategic Leadership at the LondonBusinessSchool.andworkasadvi- sor for numerous companies including Pirelli, Unilever, Honeywell, Nestlé,.... etc. STRATEGY & NEW MARKETS TUESDAY 12 OCTOBER 2010 14:15 pm - 17:30 pm How to create new marketspacein es- tablished industry Discovering new customers and new ways of competing in your mar- kets by breaking the rules. Institutionalizingacultureofinnova- tion in your companies. Responding to disruptive strategic innovations in your markets. Energizing your people to achieve stretch goals through radical innova- tion. C O S T A S MARKIDESProfessor of Strategic and International Management and holds the Robert P. Bauman Chair of Strategic Leadership at the London Business School. He received his BA (Distinction) and MA in Economics from Boston University, and hisMBAandDBAfromtheHarvardBusi- ness School. He has done research and published on the topics of strategic innovation, business-model innovation, diversifica- tion and international acquisitions. His books include: (i) All the Right Moves: A Guide to Crafting Breakthrough Strat- egy,(ii)FastSecond:HowSmartCompa- nies Bypass Radical Innovation to Enter and Dominate New Markets, (iii) Game- Changing Strategies: How to Create new Market Space in Established Indus- tries by Breaking the Rules, and (iv) Stra- tegic Thinking for the next economy. His current research interests include the management of diversified firms and the use of innovation and creativity to achieve strategic breakthroughs. C O S T A S MARKIDES
STRATEGY & COMPETITIVENESS Theessentialeconomicsofcompeti- tion. How to make a unique, sustainable strategic position? Why do good managers choose bad strategies? How to grow without undermining the strategy? How to Internationalize your strat- egy? Organizing your company to support strategy. Harvard Business School Professor Michael E. Porter is the world’s most influential thinker on competitive strat- egy and international competitiveness, Winning competi- tive strategies in today’s uncertain marketplace MICHAEL E. PORTER helping companies and governments develop their competitiveness initia- tives. He is the Bishop William Law- rence University Professor at the Har- vard Business School. A Six-time recipient, McKinsey Award, with four first-place honors, fourth faculty member in Harvard Business School history to earn the distinction of University Professor and Recipient, first-ever Distinguished Award for Con- tribution to the to the Field of Manage- ment, from the International Academy of Management. He leads the Institute for Strategy and Competitiveness, created jointly by Har- vard University and Harvard Business School to further his work. He also leads the school’s executive education programs for CEOs of billion-dollar and larger corporations. Professor Porter has led the research to create the Global Competitiveness Report. He is the author of 16 books and over 85 articles, including works in several subcategories of competition. His books include Cases in Competitive Strategy, On Competition, Competitive Advantage and Competitive Strategy MICHAEL E. PORTER The father of modern strategy, the most influential living strategist and business thinker in the world, and the fourth fac- ulty member in Harvard Business School history to earn the distinction of Univer- sity Professor WEDNESDAY 13 OCTOBER 2010 09:00 am - 12:00 pm
STRATEGY & IMPLEMENTATION JeroenDeFlanderisaseasonedinterna- tional Strategy Execution expert, top executive coach, seminar leader and highly regarded keynote speaker. Jeroen has helped more than 15,000 managers in 16 countries master the necessary execution skills. He is co-founder of the performance factory – a leading research, training and advi- sory firm which is solely focused on helping individuals and organizations increase performance through best-in- class Strategy Execution. For several years, he was the responsible manager worldwide of the Balanced Scorecard product line for Arthur D. Little – a lead- ing strategy consulting firm. The 50+ companies he has advised on various strategy execution topics include Atos Worldline, AXA, Base, Bridgestone, CEMEX,theFlemishandBelgiangovern- ments, GDF-Suez, Honda, ING, Johnson & Johnson, Komatsu and Sony. Executionbestprac- tices to close the performance gap Strategy execution as a competitive advantage? Strategy execution framework and building blocks. Strategy execution and the leader- ship challenge. Best-in-class individual objective setting. Take coaching to the next level in your organization. The fundamentals to master initia- tive management. Simplifythestrategyexecutionproc- ess in your organization Overcome the common manage- ment development mistakes. JEROEN DE FLANDER Strategy execution guru, top executive coach, seminar leader, and highly re- garded keynote speaker. He is an advisor to numerous companies including: CEMEX, Honda, ING, Johnson & Johnson, Komatsu and Sony JEROEN DE F L A N D E R WEDNESDAY 13 OCTOBER 2010 12:30 am - 17:30 pm
REGISTRATION LEVELDAY I | OCTOBER 12, 2010 VIP PASS STANDARD PASS 08:30 – 09:45 Registration and morning refreshments 09:45 – 10:00 11:30 – 12:00 13:15 – 14:15 Roger Martin Strategy & Design Thinking 12:00 – 13:15 Roger Martin Strategy & Design Thinking 14:15 – 15:15 Costas Markides Strategy & New Markets 15:45 – 17:30 Costas Markides Strategy & New Markets Event Opening Coffee break and an opportunity to network Break Lunch and an opportunity to network 10:00 – 11:30 15:15 – 15:45 DAY II | OCTOBER 13, 2010 08:00 – 09:00 Morning refreshments 10:15 – 10:45 12:00 – 12:30 Michael Porter Strategy & Competitiveness 10:45 – 12:00 Michael Porter Strategy & Competitiveness 12:30 – 13:30 Jeroen De Flander Strategy & Implementation 14:30 – 15:30 16:00 – 17:30 Jeroen De Flander Strategy & Implementation Jeroen De Flander Strategy & Implementation Coffee break and an opportunity to network Break Break Break 09:00 – 10:15 13:30 – 14:30 15:30 – 16:00 Enhance your experience at the Event. Register for the VIP Pass and take advantage of the following exclusive ameni- ties and private events throughout the two days EventTicket Premier Seating - Exclusive premier seating in the front rows of the ballroom - Class Room Setup Free Books - On Competition by Professor Michael E. Porter -The Design of Business by Dean Roger L. Martin - Strategy Execution Heroes by Jeroen De Flander -The Strategy Execution Barometer by Jeroen De Flander Workbook - Receive a copy of the event materials Meals - Coffee breaks, refreshments and lunch are included Enhanced Networking Opportunities - Enjoy a private lunch exclusive for the event VIPs Event Certificate - A wood palette VIP certificate signed by the speakers EventTicket Seating - Class Room Setup Workbook - Receive a copy of the event materials Meals - Coffee breaks, and refreshments are included Event Certificate - Paper certificate signed by the speakers
Registration Level VIP Pass Standard Pass 6,490 L.E 7,990 L.E 3,490 L.E 4,990 L.E Buy five tickets at the price of four. Buy one ticket and get 50% discount on the second ticket. Fax: +2 02 26717127 Phone: +2 011 60 66 702 | 9 am - 5 pm “GMT+3” Email: taher@awarenessweb.com Original Price NEXT GENERATION STRATEGY event is an excellent promo- tional opportunity. By using this full two-day event as a communication platform, you are certain to get your mes- sage across to key decision-makers and business leaders. For more information on how your organisation can lever- age this event to strengthen relationships with your key clients, network with high level decision-makers and dem- onstrate your business objectives, please contact AWARE- NESS on: +202 26717523/4/5/6, or alternatively email: sponsorship@awarenessweb.com. AWARENESS is a learning solutions company, provid- ing international guru events, corporate public seminars and customized training & development solu- tions, specially designed to meet the needs of execu- tives, managers and decision-makers. We offer knowledge and inspiration from the world's most inspir- ing thinkers. FINANCIAL OFFER WHO WE ARE? OUR NETWORK SPEAKERS C L I E N T S C L I E N T S Management Events Private Corporate Events Customized Training Solu- tions Limited Capacity Workshops Learning Books, Audios & DVDs WHAT WE DO? THREE WAYS TO REGISTER SPONSORSHIP Current Price “Before September 9th” Our regular audiences are senior executives, leaders, and decision makers invest- ing in their personal and professional development. Etisalat, BMW, Jaguar, Bril- liance, DHL, Thomas Cook, Virgin, Academic Bookshop, Nestle,CocaCola,OmanEco- nomic Review, The Daily News, Almal Newspaper, American Chamber, Cana- dian Chamber, British Egyp- tian Business Association, Adidas, Timberland, Sar- mady, Yahoo-Maktoob, Nilesen, BUPA, AMADEUS, Link Development, Career Middle East, Smash Club, Bayt, EHRMA, SHRM Cairo, eslasca,…etc Philip Kotler, Stephen Covey, Jonas Ridderstråle, Ram Charan, Tony Buzan, Brian Tracy, Dave Ulrich, Lynda Gratton, Gary Cokins, Fredrik Härèn, Bob Nelson, Andrew Grant, Gary Dessler, Jac Fitz-enz, John Riker,...etc.
THANKYOU winning competitive strategies in today’s uncertainmarketplace INTERNATIONALIZING your strategy INTERNATIONALIZING YOUR STRATEGY INTERNATIONALIZING YOUR STRATEGY globalCOMPETITIVENESS REPORT globalCOMPETITIVENESS global COMPETITIVENESS lead the design-thinking organization THE 8 UNIQUE STRATEGY EXECUTION FRAMEWORK the 8 unique strategy execution framework NEXT GENERATION STRATEGY NEXT GENERATION STRATEGY NEXT GENERATION STRATEGYNEXT GENERATION STRATEGY NEXT GENERATION STRATEGY FRESH STRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING STARTS HERE FRESHSTRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING STARTS HERE lead a culture of innovation within your organization the new norm of a post crisis world lead a culture of innovation within your organization lead a culture of innovation within your organization lead a culture of innovation within your organization translate strategy into reality at all levels translate strategy into reality at all levels TRANSLATE STRATEGY INTO REALITY ATALL LEVELS TRANSLATE STRATEGY INTO REALITY ATALL LEVELS translate strategy into reality at all levels translate strategy into reality at all levels translate strategy into reality at all levels translate strategy into reality at all levels gain a competitive edge gain a competitive edge competitiveedge competitiveedge competitiveedge gain a competitive edge gain a competitive edge STRATEGY & DESIGNTHINKING STRATEGY & DESIGNTHINKING STRATEGY & DESIGNTHINKING STRATEGY & DESIGNTHINKING DESIGNTHINKING lead the design-thinking organization LEAD THE DESIGN THINKING ORGANIZATION create new market space create new market space create new market space create newmarket space create newmarket space create new market space create new market space create new market space create new market spacecreate new market space energizing your people energizing your people energizing your peopletranslate strategy energizing your people ENERGIZINGYOUR PEOPLE energizing your people energizing your people energizing your people energizing your people energizing your people ENERGIZINGYOUR PEOPLE energizing your people energizing your people energizing your people energizingyour people winning competitive strategies in today’s uncertain marketplace winning competitive strategies in today’s uncertain marketplace winning competitive strategies in today’s uncertain marketplace winning competitive strategies in today’s uncertain marketplace THE BASIC ECONOMICS OF COMPETITION THE BASIC ECONOMICS OF COMPETITION THE BASIC ECONOMICS OF COMPETITION THE BASIC ECONOMICSOF COMPETITION THE BASIC ECONOMICSOF COMPETITION THE BASIC ECONOMICS OF COMPETITION THE BASIC ECONOMICS OF COMPETITION INTERNATIONALIZINGYOUR STRATEGY INTERNATIONALIZINGYOUR STRATEGY INTERNATIONALIZINGYOUR STRATEGY INTERNATIONALIZINGYOUR STRATEGY global competitiveness report global competitiveness report FIVE FORCES FIVE FORCES FIVE FORCES five forces forces that shap strategy five competitive five competitive FIVE FORCES FIVE FORCES FIVE FORCES superior performance TRANSLATEYOUR STRATEGY INTO SUPERIOR PERFORMANCE THE 8 UNIQUE STRATEGY EXECUTION FRAMEWORK THE 8 UNIQUE STRATEGY EXECUTION FRAM SIMPLIFYTHE STRATEGY EXECUTION simplify the strategy execution simplify the strategy execution simplify the strategy execution simplify the strategy execution simplify the strategy execution SIMPLIFYTHE STRATEGY EXECUTION OVERCOME MANAGEMENT COMMON MISTAKES OVERCOME MANAGEMENT COMMON MISTAKES OVERCOME MANAGEMENT COMMON MISTAKES INTERNATIONALIZINGYOUR STRATEGY OVERCOME MANAGEMENT COMMON MISTAKES OVERCOME MANAGEMENT COMMON MISTAKES create new market space GAINA COMPETITIVE EDGE create new market spacewinning competitive strategies in today’s uncertain marketplace THE BASIC ECONOMICS OF COMPETITION simplify the strategy execution simplify the strategy execution OVERCOME MANAGEMENT COMMON MISTAKES OVERCOME MANAGEMENT COMMON MISTAKES overcome management common mistakes strategy strategy lead LEAD organic growth strategy & new markets lead a designful company EXECUTION EXECUTION EXECUTION framework STRATEGY STRATEGY TRANSLATE STRATEGY INTO REALITY ATALL LEVELS strategy & new markets strategy & new markets lead a designful company strategyEXECUTION strategyexecution FRESH STRATEGICTHINKING STARTS HERE fresh strategic thinking starts here STRATEGY & DESIGN THINKING uncertainmarketplace create new market winning competitive strategies in today’s uncertainmarketplace INTERNATIONALIZING your strategy INTERNATIONALIZING YOUR STRATEGY globalCOMPETITIVENESS REPORT globalCOMPETITIVENESS lead the design-thinking organization THE 8 UNIQUE STRATEGY EXECUTION FRAMEWORK the 8 unique strategy execution framework NEXT GENERATION STRATEGY NEXT GENERATION STRATEGY NEXT GENERATION STRATEGY NEXT GENERATION STRATEGY FRESH STRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING STARTS HERE FRESHSTRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING FRESH STRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING STARTS HERE lead a culture of innovation within your organization thenewnormofapostcrisis world lead a culture of innovation within your organization lead a culture of innovation within your organization lead a culture of innovation within your organization translate strategy into reality at all levels TRANSLATE STRATEGY INTO REALITY AT ALL LEVELS translate strategy into reality at all levels translate strategy into reality at all levels translate strategy into reality at all levels translate strategy into reality at all levels gain a competitive edge competitiveedge competitiveedge gain a competitive edge gain a competitive edge STRATEGY & DESIGNTHINKING STRATEGY & DESIGNTHINKING STRATEGY & DESIGNTHINKING DESIGNTHINKING lead the design-thinking organization LEAD THE DESIGN THINKING ORGANIZATION create new market space create new market space create new market space create newmarket space create new market space create new market space create new market space create new market spacecreate new market space energizing your people energizing your peopletranslate strategy energizing your people ENERGIZINGYOUR PEOPLE energizing your people energizing your people energizing your people energizing your ENERGIZINGYOUR PEOPLE energizing your people energizing your people energizing your people energizingyour people winning competitive strategies in today’s uncertain marketplace winning competitive strategies in today’s uncertain marketplace winning uncertainity winning competitive strategies in today’s uncertain marketplace THE BASIC ECONOMICS OF COMPETITION THE BASIC ECONOMICS OF COMPETITION THE BASIC ECONOMICSOF COMPETITION THE BASIC ECONOMICSOF COMP THE BASIC ECONOMICS OF COMPETITION THE BASIC ECONOMICS OF COMPETITION INTERNATIONALIZINGYOUR STRATEGY INTERNATIONALIZINGYOUR STRATEGY INTERNATIONALIZINGYOUR STRATEGY INTERNATIONALIZINGYOUR STRATEGY global competitiveness report global competitiveness report FIVE FORCES FIVE FORCES FIVE FORCES five forces forces that shap strategy five competitive five competitive FIVE FORCES FIVE FORCES superior performance TRANSLATEYOUR STRATEGY INTO SUPERIOR PERFORMANCE THE 8 UNIQUE STRATEGY EXECUTION FRAMEWORK THE 8 UNIQUE STRATEGY EXECUTION FRAM SIMPLIFYTHE STRATEGY EXECUTION simplify the strategy execution simplify the strategy execution simplify the strategy execution simplify the strategy execution simplify the strategy execution SIMPLIFYTHE STRATEGY EXECUTION OVERCOME MANAGEMENT COMMON MISTAKES OVERCOME MANAGEMENT COMMON MISTAKES INTERNATIONALIZINGYOUR STRATEGY OVERCOME MANAGEMENT COMMON MISTAKES OVERCOME MANAGEMENT COMMON MISTAKES create new market space GAINA COMPETITIVE EDGE create new market spacewinning competitive strategies in today’s uncertain marketplace THE BASIC ECONOMICS OF COMPETITION simplify the strategy execution OVERCOME MANAGEMENT COMMON MISTAKES OVERCOME MANAGEMENT COMMON MISTAKES overcome management common mistakes strategy strategy & new markets lead a designful company EXECUTION EXECUTIONSTRATEGY strategy&newmarkets new markets lead a designful company strategyEXECUTION lead FRESH STRATEGICTHINKING STARTS HERE fresh strategic thinking starts here STRATEGY & DESIGN uncertainmarketplace strategies in today’s 12,13OCTOBER CITYSTARS - CAIRO PORTER IS HEREAND ROGER L. MARTIN COSTAS MARKIDES JEROEN DE FLANDERT NEXT GENERATION STRATEGY During two days, get inspired by the world’s greatest business thought lead- ers and network with the largest gather- ing of executives from around the region. For registration or more information: Tel.: +20 2 26 717 523/4/5/6 Fax: +202 26717127 Mob.: +20 11 60 999 33/44 E-mail: info@awarenessweb.com URL: www.awarenessweb.com

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Old Conference Agebda Next Generation Strategy Event

  • 1.
    create new marketspace winning competitive strategies in today’s uncertainmarketplace INTERNATIONALIZING your strategy INTERNATIONALIZING YOUR STRATEGY INTERNATIONALIZING YOUR STRATEGY globalCOMPETITIVENESS REPORT globalCOMPETITIVENESS global COMPETITIVENESS lead the design-thinking organization THE 8 UNIQUE STRATEGY EXECUTION FRAMEWORK the 8 unique strategy execution framework NEXT GENERATION STRATEGY NEXT GENERATION STRATEGY NEXT GENERATION STRATEGYNEXT GENERATION STRATEGY NEXT GENERATION STRATEGY FRESH STRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING STARTS HERE FRESHSTRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING STARTS HERE lead a culture of innovation within your organization the new norm of a post crisis world lead a culture of innovation within your organization lead a culture of innovation within your organization lead a culture of innovation within your organization translate strategy into reality at all levels translate strategy into reality at all levels TRANSLATE STRATEGY INTO REALITY ATALL LEVELS TRANSLATE STRATEGY INTO REALITY ATALL LEVELS translate strategy into reality at all levels translate strategy into reality at all levels translate strategy into reality at all levels translate strategy into reality at all levels gain a competitive edge gain a competitive edge competitiveedge competitiveedge competitiveedge gain a competitive edge gain a competitive edge STRATEGY & DESIGNTHINKING STRATEGY & DESIGNTHINKING STRATEGY & DESIGNTHINKING STRATEGY & DESIGNTHINKING DESIGNTHINKING lead the design-thinking organization LEAD THE DESIGN THINKING ORGANIZATION create new market space create new market space create new market space create newmarket space create newmarket space create new market space create new market space create new market space create new market spacecreate new market space energizing your people energizing your people energizing your peopletranslate strategy energizing your people ENERGIZINGYOUR PEOPLE energizing your people energizing your people energizing your people energizing your people ENERGIZINGYOUR PEOPLE energizing your people energizing your people energizing your people energizingyour people winning competitive strategies in today’s uncertain marketplace winning competitive strategies in today’s uncertain marketplace winning competitive strategies in today’s uncertain marketplace winning competitive strategies in today’s uncertain marketplace THE BASIC ECONOMICS OF COMPETITION THE BASIC ECONOMICS OF COMPETITION THE BASIC ECONOMICS OF COMPETITION THE BASIC ECONOMICSOF COMPETITION THE BASIC ECONOMICSOF COMPETITION THE BASIC ECONOMICS OF COMPETITION THE BASIC ECONOMICS OF COMPETITION INTERNATIONALIZINGYOUR STRATEGY INTERNATIONALIZINGYOUR STRATEGY INTERNATIONALIZINGYOUR STRATEGY INTERNATIONALIZINGYOUR STRATEGY global competitiveness report global competitiveness report FIVE FORCES FIVE FORCES FIVE FORCES five forces forces that shap strategy five competitive five competitive FIVE FORCES FIVE FORCES FIVE FORCES superior performance TRANSLATEYOUR STRATEGY INTO SUPERIOR PERFORMANCE THE 8 UNIQUE STRATEGY EXECUTION FRAMEWORK THE 8 UNIQUE STRATEGY EXECUTION FRAM SIMPLIFYTHE STRATEGY EXECUTION simplify the strategy execution simplify the strategy execution simplify the strategy execution simplify the strategy execution simplify the strategy execution SIMPLIFYTHE STRATEGY EXECUTION OVERCOME MANAGEMENT COMMON MISTAKES OVERCOME MANAGEMENT COMMON MISTAKES OVERCOME MANAGEMENT COMMON MISTAKES INTERNATIONALIZINGYOUR STRATEGY OVERCOME MANAGEMENT COMMON MISTAKES OVERCOME MANAGEMENT COMMON MISTAKES create new market space GAINA COMPETITIVE EDGE create new market spacewinning competitive strategies in today’s uncertain marketplace THE BASIC ECONOMICS OF COMPETITION simplify the strategy execution simplify the strategy execution OVERCOME MANAGEMENT COMMON MISTAKES OVERCOME MANAGEMENT COMMON MISTAKES overcome management common mistakes strategy strategy lead LEAD organic growth strategy & new markets lead a designful company strategy execution EXECUTION EXECUTION framework STRATEGY TRANSLATE STRATEGY INTO REALITY ATALL LEVELS strategy & new markets strategy & new markets lead a designful company strategyEXECUTION strategyexecution leaddesign FRESH STRATEGICTHINKING STARTS HERE fresh strategic thinking starts here STRATEGY & DESIGN THINKING uncertainmarketplace create new market winning competitive strategies in today’s uncertainmarketplace INTERNATIONALIZING your strategy INTERNATIONALIZING YOUR STRATEGY globalCOMPETITIVENESS REPORT globalCOMPETITIVENESS lead the design-thinking organization THE 8 UNIQUE STRATEGY EXECUTION FRAMEWORK the 8 unique strategy execution framework NEXT GENERATION STRATEGY NEXT GENERATION STRATEGY NEXT GENERATION STRATEGY NEXT GENERATION STRATEGY FRESH STRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING STARTS HERE FRESHSTRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING FRESH STRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING STARTS HERE lead a culture of innovation within your organization thenewnormofapostcrisis world lead a culture of innovation within your organization lead a culture of innovation within your organization lead a culture of innovation within your organization translate strategy into reality at all levels translate strategy into reality at all levels TRANSLATE STRATEGY INTO REALITY AT ALL LEVELS translate strategy into reality at all levels translate strategy into reality at all levels translate strategy into reality at all levels translate strategy into reality at all levels gain a competitive edge gain a competitive edge competitiveedge competitiveedge gain a competitive edge gain a competitive edge STRATEGY & DESIGNTHINKING STRATEGY & DESIGNTHINKING STRATEGY & DESIGNTHINKING DESIGNTHINKING lead the design-thinking organization LEAD THE DESIGN THINKING ORGANIZATION create new market space create new market space create new market space create newmarket space create new market space create new market space create new market space create new market spacecreate new market space energizing your people energizing your peopletranslate strategy energizing your people ENERGIZINGYOUR PEOPLE energizing your people energizing your people energizing your people energizing your ENERGIZINGYOUR PEOPLE energizing your people energizing your people energizing your people energizingyour people winning competitive strategies in today’s uncertain marketplace winning competitive strategies in today’s uncertain marketplace winning uncertainity winning competitive strategies in today’s uncertain marketplace THE BASIC ECONOMICS OF COMPETITION THE BASIC ECONOMICS OF COMPETITION THE BASIC ECONOMICS OF COMPETITION THE BASIC ECONOMICSOF COMPETITION THE BASIC ECONOMICSOF COMP THE BASIC ECONOMICS OF COMPETITION THE BASIC ECONOMICS OF COMPETITION INTERNATIONALIZINGYOUR STRATEGY INTERNATIONALIZINGYOUR STRATEGY INTERNATIONALIZINGYOUR STRATEGY INTERNATIONALIZINGYOUR STRATEGY global competitiveness report global competitiveness report FIVE FORCES FIVE FORCES FIVE FORCES five forces forces that shap strategy five competitive five competitive FIVE FORCES FIVE FORCES superior performance TRANSLATEYOUR STRATEGY INTO SUPERIOR PERFORMANCE THE 8 UNIQUE STRATEGY EXECUTION FRAMEWORK THE 8 UNIQUE STRATEGY EXECUTION FRAM SIMPLIFYTHE STRATEGY EXECUTION simplify the strategy execution simplify the strategy execution simplify the strategy execution simplify the strategy execution simplify the strategy execution SIMPLIFYTHE STRATEGY EXECUTION OVERCOME MANAGEMENT COMMON MISTAKES OVERCOME MANAGEMENT COMMON MISTAKES INTERNATIONALIZINGYOUR STRATEGY OVERCOME MANAGEMENT COMMON MISTAKES OVERCOME MANAGEMENT COMMON MISTAKES create new market space GAINA COMPETITIVE EDGE create new market spacewinning competitive strategies in today’s uncertain marketplace THE BASIC ECONOMICS OF COMPETITION simplify the strategy execution OVERCOME MANAGEMENT COMMON MISTAKES OVERCOME MANAGEMENT COMMON MISTAKES overcome management common mistakes strategy strategy & new markets lead a designful company EXECUTION EXECUTIONSTRATEGY strategy&newmarkets new markets lead a designful company strategyEXECUTION lead FRESH STRATEGICTHINKING STARTS HERE fresh strategic thinking starts here STRATEGY & DESIGN uncertainmarketplace strategies in today’s 12,13OCTOBER CITYSTARS - CAIRONEXT GENERATION STRATEGY ROGER L. MARTIN COSTAS MARKIDES JEROEN DE FLANDERT AND A must attend eventAWARENESSINSPIRING YOU PORTER IS HERE
  • 2.
    Dear Business Leader, Companiesface ongoing and long-term challenges brought on by global trade imbalances, unstable financial institu- tions, and overleveraged consumers who can no longer be counted on to drive economic growth, there will be no return to the ‘old normal,’ and business will have to adapt to some‘new realities’ Companies need to prepare for a multispeed global economy, and corporate leaders who act boldly have the po- tential to seize once-in-a-lifetime opportunities that will allow them to change the pecking order of their industries. It is critical that management practices evolve to meet the challenges that today's world presents. Learn how to rein- vent your corporate strategy, and gain new insights on strat- egy, innovation and implementation. NEXT GENERATION STRATEGY event provides a dynamic mix of the very latest thinking from cutting edge business minds, change drivers, and agenda setters. Benefit from their per- spectives on these fundamental areas and take away action- able ideas that will allow you to move forward with ever greater success. AWARENESS PS: There are two strategy choices: Do what everyone else is doing only better, cheaper, or faster. Or do something different and truly distinctive. This event offers essential insights into how to do the later. NEXT GENERATION STRATEGY event brings you an incredible line-up of speakers that has been specifi- cally tailored to provide you with the latest insights on four overarching areas, critical to the success of any organization. You will learn how to: TAKE HOME BENEFITS WHO SHOULD ATTEND? Understand the new global context in which your busi- ness operates. Translate the strategy into superior performance at all levels of your organization. Reset your corporate strategy for the new norm. Safeguard the long-term health of your company. Lead a culture of innovation within your company. Employ game-changing strategies. Organizations and senior managers working in both private and public spheres with responsibil- ity for strategy, planning, business development, forecasting, business analysis, economics, human resources,marketingandfinancewillgainconsid- erable knowledge and expertise from this event. Specifically CEO, CIO, COO, CFO, CMO, CHRO, CCO, General Managers, Managing Directors, Directors, Senior Department Managers, Strate- gic Planners, and Academics.
  • 3.
    ROGER L. M ART I N Dean of Rotman School of Management at the University of Toronto and a senior advisor to CEO’s of leading global firms. He is one of the 10 most influential busi- ness professors in the world. STRATEGY & DESIGN THINKING The use of Design-Thinking to build sustainable advantage Think like a designer to create sustainable advantage Lead the design-thinking organization Develop yourself as a design thinker Improve the architecture of your strategy choices Apply design thinking to difficult business problems Solve wicked problems Inspire your capacity for creation of novel solutions ROGER L. MARTINRoger Martin is a leading business strat- egist, author and Dean of the Rotman School of Management at the Univer- sity of Toronto. He is an advisor to Procter & Gamble, working on the com- pany's design strategy. He has written ten Harvard Business Review articles and published five books including his latest book, The Design of Business: Why Design Think- ing is the Next Competitive Advantage, andThe Opposable Mind: How Success- ful Leaders Win Through Integrative Thinking. In 2010, Prof. Martin was named one of the 27 most influential designers in the world by BusinessWeek. In 2009, he was named by The Times and Forbes one of the 50 top management thinkers in the world. In 2007 Prof. Martin was named a BusinessWeek 'B-School All-Star' for being one of the 10 most influential business professors in the world. At the Rotman School, he also holds the Premier's Chair in Competitiveness and Productivity and is Director of the Lee- Chin Family Institute for Corporate Citizenship. TUESDAY 12 OCTOBER 2010 10:00 am - 13:15 pm
  • 4.
    Professor of Strategicand International Management, holds the Robert P. Bauman Chair of Strategic Leadership at the LondonBusinessSchool.andworkasadvi- sor for numerous companies including Pirelli, Unilever, Honeywell, Nestlé,.... etc. STRATEGY & NEW MARKETS TUESDAY 12 OCTOBER 2010 14:15 pm - 17:30 pm How to create new marketspacein es- tablished industry Discovering new customers and new ways of competing in your mar- kets by breaking the rules. Institutionalizingacultureofinnova- tion in your companies. Responding to disruptive strategic innovations in your markets. Energizing your people to achieve stretch goals through radical innova- tion. C O S T A S MARKIDESProfessor of Strategic and International Management and holds the Robert P. Bauman Chair of Strategic Leadership at the London Business School. He received his BA (Distinction) and MA in Economics from Boston University, and hisMBAandDBAfromtheHarvardBusi- ness School. He has done research and published on the topics of strategic innovation, business-model innovation, diversifica- tion and international acquisitions. His books include: (i) All the Right Moves: A Guide to Crafting Breakthrough Strat- egy,(ii)FastSecond:HowSmartCompa- nies Bypass Radical Innovation to Enter and Dominate New Markets, (iii) Game- Changing Strategies: How to Create new Market Space in Established Indus- tries by Breaking the Rules, and (iv) Stra- tegic Thinking for the next economy. His current research interests include the management of diversified firms and the use of innovation and creativity to achieve strategic breakthroughs. C O S T A S MARKIDES
  • 5.
    STRATEGY & COMPETITIVENESS Theessentialeconomicsofcompeti- tion. How tomake a unique, sustainable strategic position? Why do good managers choose bad strategies? How to grow without undermining the strategy? How to Internationalize your strat- egy? Organizing your company to support strategy. Harvard Business School Professor Michael E. Porter is the world’s most influential thinker on competitive strat- egy and international competitiveness, Winning competi- tive strategies in today’s uncertain marketplace MICHAEL E. PORTER helping companies and governments develop their competitiveness initia- tives. He is the Bishop William Law- rence University Professor at the Har- vard Business School. A Six-time recipient, McKinsey Award, with four first-place honors, fourth faculty member in Harvard Business School history to earn the distinction of University Professor and Recipient, first-ever Distinguished Award for Con- tribution to the to the Field of Manage- ment, from the International Academy of Management. He leads the Institute for Strategy and Competitiveness, created jointly by Har- vard University and Harvard Business School to further his work. He also leads the school’s executive education programs for CEOs of billion-dollar and larger corporations. Professor Porter has led the research to create the Global Competitiveness Report. He is the author of 16 books and over 85 articles, including works in several subcategories of competition. His books include Cases in Competitive Strategy, On Competition, Competitive Advantage and Competitive Strategy MICHAEL E. PORTER The father of modern strategy, the most influential living strategist and business thinker in the world, and the fourth fac- ulty member in Harvard Business School history to earn the distinction of Univer- sity Professor WEDNESDAY 13 OCTOBER 2010 09:00 am - 12:00 pm
  • 6.
    STRATEGY & IMPLEMENTATION JeroenDeFlanderisaseasonedinterna- tional StrategyExecution expert, top executive coach, seminar leader and highly regarded keynote speaker. Jeroen has helped more than 15,000 managers in 16 countries master the necessary execution skills. He is co-founder of the performance factory – a leading research, training and advi- sory firm which is solely focused on helping individuals and organizations increase performance through best-in- class Strategy Execution. For several years, he was the responsible manager worldwide of the Balanced Scorecard product line for Arthur D. Little – a lead- ing strategy consulting firm. The 50+ companies he has advised on various strategy execution topics include Atos Worldline, AXA, Base, Bridgestone, CEMEX,theFlemishandBelgiangovern- ments, GDF-Suez, Honda, ING, Johnson & Johnson, Komatsu and Sony. Executionbestprac- tices to close the performance gap Strategy execution as a competitive advantage? Strategy execution framework and building blocks. Strategy execution and the leader- ship challenge. Best-in-class individual objective setting. Take coaching to the next level in your organization. The fundamentals to master initia- tive management. Simplifythestrategyexecutionproc- ess in your organization Overcome the common manage- ment development mistakes. JEROEN DE FLANDER Strategy execution guru, top executive coach, seminar leader, and highly re- garded keynote speaker. He is an advisor to numerous companies including: CEMEX, Honda, ING, Johnson & Johnson, Komatsu and Sony JEROEN DE F L A N D E R WEDNESDAY 13 OCTOBER 2010 12:30 am - 17:30 pm
  • 7.
    REGISTRATION LEVELDAY I| OCTOBER 12, 2010 VIP PASS STANDARD PASS 08:30 – 09:45 Registration and morning refreshments 09:45 – 10:00 11:30 – 12:00 13:15 – 14:15 Roger Martin Strategy & Design Thinking 12:00 – 13:15 Roger Martin Strategy & Design Thinking 14:15 – 15:15 Costas Markides Strategy & New Markets 15:45 – 17:30 Costas Markides Strategy & New Markets Event Opening Coffee break and an opportunity to network Break Lunch and an opportunity to network 10:00 – 11:30 15:15 – 15:45 DAY II | OCTOBER 13, 2010 08:00 – 09:00 Morning refreshments 10:15 – 10:45 12:00 – 12:30 Michael Porter Strategy & Competitiveness 10:45 – 12:00 Michael Porter Strategy & Competitiveness 12:30 – 13:30 Jeroen De Flander Strategy & Implementation 14:30 – 15:30 16:00 – 17:30 Jeroen De Flander Strategy & Implementation Jeroen De Flander Strategy & Implementation Coffee break and an opportunity to network Break Break Break 09:00 – 10:15 13:30 – 14:30 15:30 – 16:00 Enhance your experience at the Event. Register for the VIP Pass and take advantage of the following exclusive ameni- ties and private events throughout the two days EventTicket Premier Seating - Exclusive premier seating in the front rows of the ballroom - Class Room Setup Free Books - On Competition by Professor Michael E. Porter -The Design of Business by Dean Roger L. Martin - Strategy Execution Heroes by Jeroen De Flander -The Strategy Execution Barometer by Jeroen De Flander Workbook - Receive a copy of the event materials Meals - Coffee breaks, refreshments and lunch are included Enhanced Networking Opportunities - Enjoy a private lunch exclusive for the event VIPs Event Certificate - A wood palette VIP certificate signed by the speakers EventTicket Seating - Class Room Setup Workbook - Receive a copy of the event materials Meals - Coffee breaks, and refreshments are included Event Certificate - Paper certificate signed by the speakers
  • 8.
    Registration Level VIP Pass StandardPass 6,490 L.E 7,990 L.E 3,490 L.E 4,990 L.E Buy five tickets at the price of four. Buy one ticket and get 50% discount on the second ticket. Fax: +2 02 26717127 Phone: +2 011 60 66 702 | 9 am - 5 pm “GMT+3” Email: taher@awarenessweb.com Original Price NEXT GENERATION STRATEGY event is an excellent promo- tional opportunity. By using this full two-day event as a communication platform, you are certain to get your mes- sage across to key decision-makers and business leaders. For more information on how your organisation can lever- age this event to strengthen relationships with your key clients, network with high level decision-makers and dem- onstrate your business objectives, please contact AWARE- NESS on: +202 26717523/4/5/6, or alternatively email: sponsorship@awarenessweb.com. AWARENESS is a learning solutions company, provid- ing international guru events, corporate public seminars and customized training & development solu- tions, specially designed to meet the needs of execu- tives, managers and decision-makers. We offer knowledge and inspiration from the world's most inspir- ing thinkers. FINANCIAL OFFER WHO WE ARE? OUR NETWORK SPEAKERS C L I E N T S C L I E N T S Management Events Private Corporate Events Customized Training Solu- tions Limited Capacity Workshops Learning Books, Audios & DVDs WHAT WE DO? THREE WAYS TO REGISTER SPONSORSHIP Current Price “Before September 9th” Our regular audiences are senior executives, leaders, and decision makers invest- ing in their personal and professional development. Etisalat, BMW, Jaguar, Bril- liance, DHL, Thomas Cook, Virgin, Academic Bookshop, Nestle,CocaCola,OmanEco- nomic Review, The Daily News, Almal Newspaper, American Chamber, Cana- dian Chamber, British Egyp- tian Business Association, Adidas, Timberland, Sar- mady, Yahoo-Maktoob, Nilesen, BUPA, AMADEUS, Link Development, Career Middle East, Smash Club, Bayt, EHRMA, SHRM Cairo, eslasca,…etc Philip Kotler, Stephen Covey, Jonas Ridderstråle, Ram Charan, Tony Buzan, Brian Tracy, Dave Ulrich, Lynda Gratton, Gary Cokins, Fredrik Härèn, Bob Nelson, Andrew Grant, Gary Dessler, Jac Fitz-enz, John Riker,...etc.
  • 9.
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STARTS HERE FRESHSTRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING FRESH STRATEGICTHINKING STARTS HERE FRESH STRATEGICTHINKING STARTS HERE lead a culture of innovation within your organization thenewnormofapostcrisis world lead a culture of innovation within your organization lead a culture of innovation within your organization lead a culture of innovation within your organization translate strategy into reality at all levels TRANSLATE STRATEGY INTO REALITY AT ALL LEVELS translate strategy into reality at all levels translate strategy into reality at all levels translate strategy into reality at all levels translate strategy into reality at all levels gain a competitive edge competitiveedge competitiveedge gain a competitive edge gain a competitive edge STRATEGY & DESIGNTHINKING STRATEGY & DESIGNTHINKING STRATEGY & DESIGNTHINKING DESIGNTHINKING lead the design-thinking organization LEAD THE DESIGN THINKING ORGANIZATION create new market space create new market space create new market space create newmarket space create new market space create new market space create new market space create new market spacecreate new market space energizing your people energizing your peopletranslate strategy energizing your people ENERGIZINGYOUR PEOPLE energizing your people energizing your people energizing your people energizing your ENERGIZINGYOUR PEOPLE energizing your people energizing your people energizing your people energizingyour people winning competitive strategies in today’s uncertain marketplace winning competitive strategies in today’s uncertain marketplace winning uncertainity winning competitive strategies in today’s uncertain marketplace THE BASIC ECONOMICS OF COMPETITION THE BASIC ECONOMICS OF COMPETITION THE BASIC ECONOMICSOF COMPETITION THE BASIC ECONOMICSOF COMP THE BASIC ECONOMICS OF COMPETITION THE BASIC ECONOMICS OF COMPETITION INTERNATIONALIZINGYOUR STRATEGY INTERNATIONALIZINGYOUR STRATEGY INTERNATIONALIZINGYOUR 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COMMON MISTAKES OVERCOME MANAGEMENT COMMON MISTAKES overcome management common mistakes strategy strategy & new markets lead a designful company EXECUTION EXECUTIONSTRATEGY strategy&newmarkets new markets lead a designful company strategyEXECUTION lead FRESH STRATEGICTHINKING STARTS HERE fresh strategic thinking starts here STRATEGY & DESIGN uncertainmarketplace strategies in today’s 12,13OCTOBER CITYSTARS - CAIRO PORTER IS HEREAND ROGER L. 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