SlideShare a Scribd company logo
We started with…
OMC
Implementing people-centric mobile
technology to improve offshore
project knowledge and risk
awareness
INTRODUCTION
1
Appical. Turning talent into heroes
LASTYEARATOMC
2
Appical. Turning talent into heroes
Gamification
Applying game mechanics in a non-
gaming environment
WEALLHAVE BEENTHERE.
3
Appical. Turning talent into heroes
Your first day at the office, excited and full of energy to take
on a new challenge. Your dream job is about to start…
But…
It’s often not until papers are signed that employers and new
hires really meet each other for the first time.
POSITIONINGAPPICAL
4
Appical. Turning talent into heroes
Plug-and-play immersive onboarding and culture building
platform, focused on getting people faster productive,
culturally integrated and aligned with protocols in complex
working environments
http://appical.net/why-priority-boarding-matters/
WHATIS ONBOARDING
5
Appical. Turning talent into heroes
Is a systemic and design-driven approach to integrate new
hires into an organization with great positive impact and
PRIDE. It is a process that focuses on effectively transferring
company, organization, team and role specific knowledge into
the company’s values, culture and strategy, building
relationships.
http://appical.net/why-priority-boarding-matters/
And is not just filling out forms, reading mission statements
or doing a compliance training
ONBOARDED
35000
70000
105000
140000
2012 2013 2014 2015
123,000
53,000
26,00017,000
ROADTRAVELLED # USERS
Appical. Offices.
GLOBALFOOTPRINT
10YEARS FROM NOW
7
Appical. Turning talent into heroes
THE ON-DEMAND EMPLOYEE
8
Appical. Turning talent into heroes
23 million of people
78.7% visit social networks or blogs
Born between 1994 and 2010
Watch more than 7 hours of mobile video
Sent an average 3,364 texts per month
Premise Immersive Marketing, Qualcomm
SOME FACTS.
3
Appical. Turning talent into heroes
Aberdeen Group, The First 90 days
“Employees come first. Then Clients. If you take care of your
Employees, they will take care of your Clients”.
-Sir Richard Branson
WHATINSPIRED US
9
Employees are consumers and love mobile
WE STARTEDWITH
10
TURNKEYSOLUTION
11
Appical. Turning talent into heroes
Industry Awards
discoverappicalnow.com
PLAYER
12
Appical. Turning talent into heroes
Documentation & Workflow
Cross-device & offline
Personalised & multi-app
Built for mobile
CMS
13
Appical. Turning talent into heroes
DIY & turnkey (no coding!)
User Management & API
HR Analytics
Fast and Easy Course Creator (incl. other training solutions)
SHORTVIDEO
14
Appical. Turning talent into heroes




Case Study



Offshore Industry
THE CHALLENGESWE
15
Embracing safety culture and familiarisation
Updating knowledge on dynamic work environment
Real time travel and visa updated
Improving retention of qualified and experienced crew
Relationship with young generation seafarers
Following up and relay to our crew changes in
industry standards and share best practices
1
2
3
4
5
6
MANAGE ONADAILYBASIS
FACTS.
44
Appical. Turning talent into heroes
Aberdeen Group, The First 90 days
DELIVERING ENGAGEMENT
16
Engagement: a state of positive work-related attitude, with high levels of energy and
commitment. A vested interest.
5 INGREDIENTS OFCREW
17
MANAGEMENT
Planning &
Logistics
Recruitment &
Selection
Training
Pay & Benefits
Performance
management
1. RECRUITMENT
18
1
2
3
Expand the role of the recruiter/crew manager
Managing expectations effectively (two-way street)
Provide key information prior to new assignment
Planning
&Logistics
Training
Pay & Benefits
Performance
management
Recruitment
& Selection
2. OURTRAININGAPPROACH
19
Planning &
Logistics
Recruitment &
Selection
Pay & Benefits
Performance
management
Training
Provide training material for new assignments
Establish performance visibility through HR analytics
Boost training and safety culture: a continuous process
1
2
3
WHATHAS BEENACHIEVED
20
Improved communication with offshore crew



Increased knowledge transfer of protocols
Higher productivity as training can be done before start
Refresh key vessel information & procedures
(Continuous) Feedback after disembarking
Time travelling can be well spend to hit the ground running
1
2
3
4
5
6
SURPRISE
21
Appical. Turning talent into heroes
Your own world class app!
Please download our app
Register:
www.appicalnow.com/invite
Invitation Code: 8XcvyJuL
Happy Onboarding!
Appical. Turning talent into heroes
CONTACT
22
Appical. Turning talent into heroes
Gerrit Brouwer
e: gb@appical.net
m: +31 6 12 716 784
Linkedin: https://sg.linkedin.com/in/gerritncbrouwer
Twitter: @appicalnow
TURNING TALENT
INTO HEROES
appicalnow.com
THE MOBILE SEAFARER
A
Plug-and-play Mobile platform
Offering Bite-sized content
Personal information (dynamic)
Offline availability
Anywhere anytime
EXAMPLE FUNCTIONALITIES
B
Gain essential feedback from seafarers
Real life experience through
video and interactive templates
EXAMPLE FUNCTIONALITIES
C
Test knowledge and
ask for opinions
(Paperless) assess crew on
key protocols
HRANALYTICS
D
Measure key metrics Discover training needs

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Offshore Marine Crewing Oslo Keynote