The document outlines the Strategy Dashboard, which contains 6 sections for defining key elements of a gamified campaign: 1) Business Metrics, 2) Users, 3) Desired Actions, 4) Feedback, 5) Incentives, and 6) Embedded Tracks. The Strategy Dashboard is meant to be a living reference that is constantly referred back to and modified throughout the Octalysis Design Campaign. It provides the minimum viable information needed to design a fully gamified campaign and get results.