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Click & Learn
Level 1 Octalysis Certificate
Joel Schmidt
March 03, 2021
CLICK & LEARN 360° is the online learning platform of the educational curriculum for the
drivers license in Germany. 

It's made by a leading traffic education company called Degener which was founded in
1934. 

They offer equipping driving schools with everything they need, from training of driving
instructors to the posters on the wall, as well as numerous learning methods. 

One of those is CLICK & LEARN 360°. It's an online-learning platform available on Android,
iOS and web apps. This presentation focuses mainly on the web app. The platform is
available in 13 languages and is easy to navigate. 

Learning is practiced through multiple-choice questions. There are around 1,600
questions, that the students should know to answer correctly. The user can learn them
through a learning card index, through focusing specific subject areas, and through
test-simulations.

The driving school can view the user's progress, which is used to determine if you're ready
for the real test or not.

I chose this experience, because I'm doing my drivers license at the moment and while
working with this app I couldn't miss the fact that it's possible to address the motivators in
a more effective way, thus making the learning experience more fun and engaging.
Click & Learn 360°
Table of Contents
Octalysis Strategy Dashboard



Business Metrics

Player Types

Desired Actions


Analysis of the Current Experience



Brainstorm


Word of Thanks
Player
Desired

Actions
Feedback

Mechanics
Win-State
Buisness

Metrics
Incentives
Tracks
Result
Triggers
Embedded
Commits
Im
pact
P
ro
g
ress
Octalysis Strategy Dashboard
Buisness Metrics
% of students that pass the test at first try


# of students that finish within 2 month


# of students, that are active on a daily basis



# of students using Degener’s book and 

YouTube videos
Player Types
4
memorizes faster
memorizes slower
eazy going
high work ethic
Gyarados
Slowbro
Mewtwo
Gengar
1 2
3
Player Types
1.	Slowbro – eazy going & memorizes slower

2.	Gengar – eazy going & memorizes faster

3.	Gyarados – high work ethic & memorizes slower

4.	Mewtwo – high work ethic & memorizes faster
Player Types
high work ethic – works/tries hard, learning things
is normal

memorizes faster – natural or learned ability to
meorize things in a short amount of time

eazy going – tends to procrastinate more often,
goes with the flow, does the things he/she has to do

memorizes slower – needs more time to memorize
things
Player Types - Slowbro
CD 6

starts learning when the time runs

wants to get finished so it’s out the way

does license because the player likes 

the idea of driving
CD 8

learns for not wasting money

don’t want to lose status because 

of not owning a license

tend to have excuses to start learning

learns to not disappointing people
CD 4

wants the status of owning a license
CD 5

like to share their experience with others

does license because peers do it too or 

already have it
CD 2

wants to get positive feedback
CD 7

is interessted into driving a car

wants the excitement
CD 1

wants to be able to drive family 

and friend if needed
CD 3

wants feedback to his actions

I chose “Slowbro’s”, because they are the most likely to drop out, especially the longer the Player needs to finish.
Desired Actions - Scaffolding Phase
Log in every day

Learn the driving rules

Read the book or watch the videos

Make progress

Answer questions

Answer false questions from previous days

Unlock test simulation 

Make a test simulation

Build a streak of 10 passed test simulations
Analysis of the Current Experience
CD 2

Progress Bars in form of:

learning card index with progress bars under 

each segment 

traffic light

a field filling up

2. and 3. change color from red to yellow to

green

Boss fight in form of Test simulations

Number/percentage under each progress bar

wrong answers get red, right answers get green

Players can choose between different catagories in
which they can progress
CD 6

User has to finish within one year
CD 7

random questions in the tests

random question order
CD 8

Streak of 10 passed test simulations to get 

registered for the real test

Progress loss through:

wrong answer

a failed test simulation causes the streak to

crumble completely you start at 0 again
Brainstorm
Goal
Companion
Friendlist
Daily Quest
Epic Quest
At the start of the journey you choose the difficulty 

(how fast you want to
finish it)

Easy (2 month), mediocre (1 month), hard (2 weeks)

Difficulty sets the extent for the daily quests


Connect to facebook or add friends through e.g. ID-code

to see your
friends pase, score, etc 


Let's defeat the Car-Crasher (test-simulation) together 


A little car the user can custimize

Car has health (keep it alive in daily quests and more) 



You have to defeat the danger going out from the vassals

of the
Car-Crasher so that the traffic can go on

Depending on chosen difficulty user has to answer an

amount of
questions to complete them

Defeat daily quest = get screws and mystery boxes

determined by
current streak

Miss daily quest = car (companion) gets damage

Car gets destroyed = lose equipped car cosmetic virtual goods
1,7
3,4
5
2
1,2,8
Name Description CD
Brainstorm
Mini-Bossfight
Functional

Virtual Goods
Currency
The vassals are under command of a Mini-Boss

Change the learning card index:

After answering all questions of a section correct once, a 

Mini-Bossfigt (a test-simulation) appears

Defeat the Mini-Boss = get keys to battle the 

Car-Crasher
(unlock test-simulation)

Lose to the Mini-Boss = you scared the Mini-Boss away, 

he
drops a hint = at the end of the next section are the keys

to the
Car-Crasher (you have to move on to the next section)

For every defeat Mini-Boss you get screws and mystery 

boxes


You get screws for defeating daily quest (e.g. 50 screws)
and
answering questions right (1 screw for each right
answered
question)


In exchange for screws the user can buy goods like:

Once you reach 5 passed test-simulations you get an extra

try,
so when you fail you start at 5 again and not 0

Repair a broken car (get back a fallen companion)

etc
3,4,6
2,4,6
2,8
Name Description CD
Brainstorm
Cosmetic 

Virual Goods
Daily-Streak
Mystery Box
Little Pixel 

Car Puzzle 

Game
In exchange for screws the user can buy goodies for his car

e.g. new car model, new colours, new wheels, spoilers, etc



Build a streak by completing daily quests

The bigger the streak, the bigger the payout 


Guide your car through different traffic scenarios:

At the end the user gets a high score and sees 

high score
from friends

Game plus maps get unlocked through progress 

in answering
questions right 

(mainly in the learning card index)

Through reading the book and watching the videos 

from
„Degener“ game gets easier or more interesting


Contains screws, cosmetics, functional goods

Different rarities of Mystery Boxes = chance of getting 

less
common & more stuff
6,7
2,3,5,7
3,4,6
2,8
Name Description CD
Brainstorm
Easter Egg
High Five
Trophy Shelf
Answering questions right can triggers a small chance of an

easter egg
e.g. pop-ups (little picture, memes, etc)

List with all pop-ups already triggered and didn't 

triggered, but
with a „?“


Sounds for right answers

More than just one 


Users can show their triggered pop-ups
7
2,7
4,5
Name Description CD
I want to thank Yu Kai Chou for the knowledge you spread
through the Octalysis-Island. 


It's a great honor for me to be able to learn from your content.


Also I want to thank the people behind the Island for
correcting this submission and giving feedback … I mean it
could be crappy.


Last but not least, I thank my brother for showing me this
platform.


Stay calm.



Joel Schmidt
Word of Thanks

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Octalysis Level 1 Certificate - Joel Schmidt - Click & Learn 360

  • 1. Click & Learn Level 1 Octalysis Certificate Joel Schmidt March 03, 2021
  • 2. CLICK & LEARN 360° is the online learning platform of the educational curriculum for the drivers license in Germany. It's made by a leading traffic education company called Degener which was founded in 1934. They offer equipping driving schools with everything they need, from training of driving instructors to the posters on the wall, as well as numerous learning methods. One of those is CLICK & LEARN 360°. It's an online-learning platform available on Android, iOS and web apps. This presentation focuses mainly on the web app. The platform is available in 13 languages and is easy to navigate. Learning is practiced through multiple-choice questions. There are around 1,600 questions, that the students should know to answer correctly. The user can learn them through a learning card index, through focusing specific subject areas, and through test-simulations. The driving school can view the user's progress, which is used to determine if you're ready for the real test or not. I chose this experience, because I'm doing my drivers license at the moment and while working with this app I couldn't miss the fact that it's possible to address the motivators in a more effective way, thus making the learning experience more fun and engaging. Click & Learn 360°
  • 3. Table of Contents Octalysis Strategy Dashboard Business Metrics Player Types Desired Actions Analysis of the Current Experience Brainstorm Word of Thanks
  • 5. Buisness Metrics % of students that pass the test at first try # of students that finish within 2 month # of students, that are active on a daily basis # of students using Degener’s book and YouTube videos
  • 6. Player Types 4 memorizes faster memorizes slower eazy going high work ethic Gyarados Slowbro Mewtwo Gengar 1 2 3
  • 7. Player Types 1. Slowbro – eazy going & memorizes slower 2. Gengar – eazy going & memorizes faster 3. Gyarados – high work ethic & memorizes slower 4. Mewtwo – high work ethic & memorizes faster
  • 8. Player Types high work ethic – works/tries hard, learning things is normal memorizes faster – natural or learned ability to meorize things in a short amount of time eazy going – tends to procrastinate more often, goes with the flow, does the things he/she has to do memorizes slower – needs more time to memorize things
  • 9. Player Types - Slowbro CD 6 starts learning when the time runs wants to get finished so it’s out the way does license because the player likes the idea of driving CD 8 learns for not wasting money don’t want to lose status because of not owning a license tend to have excuses to start learning learns to not disappointing people CD 4 wants the status of owning a license CD 5 like to share their experience with others does license because peers do it too or already have it CD 2 wants to get positive feedback CD 7 is interessted into driving a car wants the excitement CD 1 wants to be able to drive family and friend if needed CD 3 wants feedback to his actions I chose “Slowbro’s”, because they are the most likely to drop out, especially the longer the Player needs to finish.
  • 10. Desired Actions - Scaffolding Phase Log in every day Learn the driving rules Read the book or watch the videos Make progress Answer questions Answer false questions from previous days Unlock test simulation Make a test simulation Build a streak of 10 passed test simulations
  • 11. Analysis of the Current Experience CD 2 Progress Bars in form of: learning card index with progress bars under each segment traffic light a field filling up 2. and 3. change color from red to yellow to green Boss fight in form of Test simulations Number/percentage under each progress bar wrong answers get red, right answers get green Players can choose between different catagories in which they can progress CD 6 User has to finish within one year CD 7 random questions in the tests random question order CD 8 Streak of 10 passed test simulations to get registered for the real test Progress loss through: wrong answer a failed test simulation causes the streak to crumble completely you start at 0 again
  • 12. Brainstorm Goal Companion Friendlist Daily Quest Epic Quest At the start of the journey you choose the difficulty (how fast you want to finish it) Easy (2 month), mediocre (1 month), hard (2 weeks) Difficulty sets the extent for the daily quests Connect to facebook or add friends through e.g. ID-code to see your friends pase, score, etc Let's defeat the Car-Crasher (test-simulation) together A little car the user can custimize Car has health (keep it alive in daily quests and more) You have to defeat the danger going out from the vassals of the Car-Crasher so that the traffic can go on Depending on chosen difficulty user has to answer an amount of questions to complete them Defeat daily quest = get screws and mystery boxes determined by current streak Miss daily quest = car (companion) gets damage Car gets destroyed = lose equipped car cosmetic virtual goods 1,7 3,4 5 2 1,2,8 Name Description CD
  • 13. Brainstorm Mini-Bossfight Functional Virtual Goods Currency The vassals are under command of a Mini-Boss Change the learning card index: After answering all questions of a section correct once, a Mini-Bossfigt (a test-simulation) appears Defeat the Mini-Boss = get keys to battle the Car-Crasher (unlock test-simulation) Lose to the Mini-Boss = you scared the Mini-Boss away, he drops a hint = at the end of the next section are the keys to the Car-Crasher (you have to move on to the next section) For every defeat Mini-Boss you get screws and mystery boxes You get screws for defeating daily quest (e.g. 50 screws) and answering questions right (1 screw for each right answered question) In exchange for screws the user can buy goods like: Once you reach 5 passed test-simulations you get an extra try, so when you fail you start at 5 again and not 0 Repair a broken car (get back a fallen companion) etc 3,4,6 2,4,6 2,8 Name Description CD
  • 14. Brainstorm Cosmetic Virual Goods Daily-Streak Mystery Box Little Pixel Car Puzzle Game In exchange for screws the user can buy goodies for his car e.g. new car model, new colours, new wheels, spoilers, etc Build a streak by completing daily quests The bigger the streak, the bigger the payout Guide your car through different traffic scenarios: At the end the user gets a high score and sees high score from friends Game plus maps get unlocked through progress in answering questions right (mainly in the learning card index) Through reading the book and watching the videos from „Degener“ game gets easier or more interesting Contains screws, cosmetics, functional goods Different rarities of Mystery Boxes = chance of getting less common & more stuff 6,7 2,3,5,7 3,4,6 2,8 Name Description CD
  • 15. Brainstorm Easter Egg High Five Trophy Shelf Answering questions right can triggers a small chance of an easter egg e.g. pop-ups (little picture, memes, etc) List with all pop-ups already triggered and didn't triggered, but with a „?“ Sounds for right answers More than just one Users can show their triggered pop-ups 7 2,7 4,5 Name Description CD
  • 16. I want to thank Yu Kai Chou for the knowledge you spread through the Octalysis-Island. It's a great honor for me to be able to learn from your content. Also I want to thank the people behind the Island for correcting this submission and giving feedback … I mean it could be crappy. Last but not least, I thank my brother for showing me this platform. Stay calm. Joel Schmidt Word of Thanks