Oakley Final Presentation - NMDL 2011
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Oakley manufactures eyewear, apparel, footwear, and other products. It has little social media presence currently and aims to promote its other products and become a household name. The document proposes a social media campaign targeting active 18-34 year olds, with an interactive online community to share personal achievements while using Oakley products. The campaign would run from May 2011 to March 2012 and track results through Google Analytics to measure success.
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Oakley powerpoint
- Oakley was founded in 1975 and is known for innovative sunglasses and goggles, especially those worn by Tour de France cyclists in the 1980s.
- The new Oakley Ballclub Campaign will allow customization of Oakley apparel, sunglasses, watches, and shoes with professional sports team logos online starting in June 2010.
- The goals are to expand into the sports apparel market, increase sponsorship of major sports teams, and grow sales beyond eyewear by targeting males ages 15-45 who enjoy athletics.
Oakley
This document outlines Oakley's social media marketing strategy. It discusses using platforms like Google, YouTube, Facebook, and Twitter to promote Oakley's sunglasses, goggles, and other products targeting active lifestyle consumers. The strategy focuses on search engine optimization, video marketing, customization, and engaging customers through social media to ease dissonance and gather feedback to improve brands while measuring success through sales and website traffic.
Oakley Brand Audit
This was a brand audit project that I worked on in my product and brand management class. The project consisted of picking a brand of your choice and researching information on that brand. Some research required was brand history, recent news, information on advertising and marketing, and indicating qualitative research questions for people to answer about the brand. At the end of the brand audit you are required to give a recommendation to the brand on what they could improve upon. I found it interesting how after researching so much about the company, I was able to quickly recognize areas for improvement as well as suggestions on acquiring a new target demographic.
Gucci Sunglasses
Gucci Sunglasses are described as providing protection from UV rays and glare while maintaining a fashionable look. After work and driving in traffic, customers with polarized sunglasses can still enjoy sunsets as the glasses manage glare throughout the day. eBay offers a large selection of Oakley sunglasses through searches of terms like "Oakley sunglasses" or specifics like "polarized" to find models. The durable shell frames of Oakley sunglasses ensure they last a long time.
Digital Marketing Campaign
This document describes a business that sells customizable e-watches. It allows customers to design their own watches with options for different models, features, colors, and customization. The business aims to offer affordable, quick, and personalized watch designs. It generates revenue through online sales and paid advertising. Its marketing strategy involves search engine optimization, social media, emails, and building a mobile-friendly website and app to target younger customers interested in fashion and customization.
Question three
- The document discusses potential publishing companies for a new music magazine the author has created, aimed at audiences aged 15-25.
- It analyzes Bauer Media Group and IPC as potential publishers, comparing their existing music magazine portfolios.
- The author concludes that IPC would be the best publisher, as unlike Bauer, IPC does not have a magazine directly comparable to the one created, so it would fill an open market space within IPC's portfolio.
Revising essays info
This very short document appears to be about revising essays but is cut off. It mentions seeing Miss Tetreault and revising or finishing something, but provides no other details.
Essay structure
The document outlines the structure of an argumentative essay, including introducing the topic and thesis statement, providing evidence and explanations in body paragraphs to support the thesis, addressing counterarguments with evidence and rebuttals, and restating the key arguments and thesis in the conclusion. Effective structure is important for essays, with each component like paragraphs working together to support the overarching point.
Recommended
Oakley powerpoint
- Oakley was founded in 1975 and is known for innovative sunglasses and goggles, especially those worn by Tour de France cyclists in the 1980s.
- The new Oakley Ballclub Campaign will allow customization of Oakley apparel, sunglasses, watches, and shoes with professional sports team logos online starting in June 2010.
- The goals are to expand into the sports apparel market, increase sponsorship of major sports teams, and grow sales beyond eyewear by targeting males ages 15-45 who enjoy athletics.
Oakley
This document outlines Oakley's social media marketing strategy. It discusses using platforms like Google, YouTube, Facebook, and Twitter to promote Oakley's sunglasses, goggles, and other products targeting active lifestyle consumers. The strategy focuses on search engine optimization, video marketing, customization, and engaging customers through social media to ease dissonance and gather feedback to improve brands while measuring success through sales and website traffic.
Oakley Brand Audit
This was a brand audit project that I worked on in my product and brand management class. The project consisted of picking a brand of your choice and researching information on that brand. Some research required was brand history, recent news, information on advertising and marketing, and indicating qualitative research questions for people to answer about the brand. At the end of the brand audit you are required to give a recommendation to the brand on what they could improve upon. I found it interesting how after researching so much about the company, I was able to quickly recognize areas for improvement as well as suggestions on acquiring a new target demographic.
Gucci Sunglasses
Gucci Sunglasses are described as providing protection from UV rays and glare while maintaining a fashionable look. After work and driving in traffic, customers with polarized sunglasses can still enjoy sunsets as the glasses manage glare throughout the day. eBay offers a large selection of Oakley sunglasses through searches of terms like "Oakley sunglasses" or specifics like "polarized" to find models. The durable shell frames of Oakley sunglasses ensure they last a long time.
Digital Marketing Campaign
This document describes a business that sells customizable e-watches. It allows customers to design their own watches with options for different models, features, colors, and customization. The business aims to offer affordable, quick, and personalized watch designs. It generates revenue through online sales and paid advertising. Its marketing strategy involves search engine optimization, social media, emails, and building a mobile-friendly website and app to target younger customers interested in fashion and customization.
Question three
- The document discusses potential publishing companies for a new music magazine the author has created, aimed at audiences aged 15-25.
- It analyzes Bauer Media Group and IPC as potential publishers, comparing their existing music magazine portfolios.
- The author concludes that IPC would be the best publisher, as unlike Bauer, IPC does not have a magazine directly comparable to the one created, so it would fill an open market space within IPC's portfolio.
Revising essays info
This very short document appears to be about revising essays but is cut off. It mentions seeing Miss Tetreault and revising or finishing something, but provides no other details.
Essay structure
The document outlines the structure of an argumentative essay, including introducing the topic and thesis statement, providing evidence and explanations in body paragraphs to support the thesis, addressing counterarguments with evidence and rebuttals, and restating the key arguments and thesis in the conclusion. Effective structure is important for essays, with each component like paragraphs working together to support the overarching point.
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Question six
The document discusses technologies learned while constructing a magazine product. It discusses using a photography studio and equipment to take professional-looking images, and editing the photos in Photoshop including using the pen tool. It also discusses designing page layouts and mastheads in InDesign, including using layers and adjusting frames. The key technologies discussed are photography, Photoshop, and InDesign.
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CV Slideshow
Amanda Ward is a 21-year-old drama student in her final year at Aberystwyth University who is looking for a job in radio to gain experience from professionals and meet listeners, as she has a growing interest in media and is involved in university productions, presentations, and the student newspaper and radio station. She also enjoys blogging, performing, photography, swimming, walking, driving, and appearing at fundraising events as an entertainer.
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2. CMOS is constantly powered to retain information even when the system is off, while BIOS only runs for a short period during startup.
3. Losing CMOS data is not disastrous and can be restored easily, whereas the BIOS is critical for system boot up.
Bios vs cmos
1. CMOS is a type of integrated circuit that stores BIOS settings, while BIOS is a type of software.
2. CMOS is constantly powered to retain information even when the computer is off, while BIOS only runs for a short period during startup.
3. Losing CMOS data is not disastrous and can be restored easily, whereas the BIOS is critical for the computer to boot up.
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The document provides formatting guidelines for essays, including requirements to double space, use Times New Roman font size 14, and include a heading on the left margin with the student's name, class, and no title. Common mistakes to avoid are using first and second person pronouns, failing to indent paragraphs by pressing the tab button once, and improperly using parenthetical citations or starting sentences with conjunctions. Contractions should also be avoided.
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Nonprofits use a wide range of social media tools (video, audio, digital text, photos, games) to share their content socially. However, in the rush to get on the Facebook and Twitter bandwagons, many nonprofits ignore the strategy and planning required to achieve success in social media.
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Images from the American Revolution
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Bios vs cmos
1. CMOS is a type of integrated circuit that stores BIOS settings, while BIOS is a type of software.
2. CMOS is constantly powered to retain information even when the system is off, while BIOS only runs for a short period during startup.
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Bios vs cmos
1. CMOS is a type of integrated circuit that stores BIOS settings, while BIOS is a type of software.
2. CMOS is constantly powered to retain information even when the computer is off, while BIOS only runs for a short period during startup.
3. Losing CMOS data is not disastrous and can be restored easily, whereas the BIOS is critical for the computer to boot up.
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2. Students are prompted to answer questions in their journal about whether ethics and morals are the same, and how ethics and morals influence personal and community values.
3. The document outlines the structure that paragraphs in a rough draft essay should follow, including a topic sentence, lead-off, follow up support, and concluding transition word.
Formatting essentials and common mistakes
The document provides formatting guidelines for essays, including requirements to double space, use Times New Roman font size 14, and include a heading on the left margin with the student's name, class, and no title. Common mistakes to avoid are using first and second person pronouns, failing to indent paragraphs by pressing the tab button once, and improperly using parenthetical citations or starting sentences with conjunctions. Contractions should also be avoided.
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May Day Operations
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Revising essays info
Revising essays is the focus of this document. Mark W. and Krystal C. are revising their essays. When students are finished revising, they should see Miss Tetreault.
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Throughout his career, he has taken on multifaceted roles, from leading technical project management teams to owning solutions that drive operational excellence. His conscientious and proactive approach is unwavering, whether he is working independently or collaboratively within a team. His ability to connect with colleagues on a personal level underscores his commitment to fostering a harmonious and productive workplace environment.
Date: May 29, 2024
Tags: Information Security, ISO/IEC 27001, ISO/IEC 42001, Artificial Intelligence, GDPR
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Training: ISO/IEC 27001 Information Security Management System - EN | PECB
ISO/IEC 42001 Artificial Intelligence Management System - EN | PECB
General Data Protection Regulation (GDPR) - Training Courses - EN | PECB
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Mule event processing models | MuleSoft Mysore Meetup #47
Mule event processing models | MuleSoft Mysore Meetup #47
Event Link:- https://meetups.mulesoft.com/events/details/mulesoft-mysore-presents-mule-event-processing-models/
Agenda
● What is event processing in MuleSoft?
● Types of event processing models in Mule 4
● Distinction between the reactive, parallel, blocking & non-blocking processing
For Upcoming Meetups Join Mysore Meetup Group - https://meetups.mulesoft.com/mysore/YouTube:- youtube.com/@mulesoftmysore
Mysore WhatsApp group:- https://chat.whatsapp.com/EhqtHtCC75vCAX7gaO842N
Speaker:-
Shivani Yasaswi - https://www.linkedin.com/in/shivaniyasaswi/
Organizers:-
Shubham Chaurasia - https://www.linkedin.com/in/shubhamchaurasia1/
Giridhar Meka - https://www.linkedin.com/in/giridharmeka
Priya Shaw - https://www.linkedin.com/in/priya-shaw
Walmart Business+ and Spark Good for Nonprofits.pdf
"Learn about all the ways Walmart supports nonprofit organizations.
You will hear from Liz Willett, the Head of Nonprofits, and hear about what Walmart is doing to help nonprofits, including Walmart Business and Spark Good. Walmart Business+ is a new offer for nonprofits that offers discounts and also streamlines nonprofits order and expense tracking, saving time and money.
The webinar may also give some examples on how nonprofits can best leverage Walmart Business+.
The event will cover the following::
Walmart Business + (https://business.walmart.com/plus) is a new shopping experience for nonprofits, schools, and local business customers that connects an exclusive online shopping experience to stores. Benefits include free delivery and shipping, a 'Spend Analytics” feature, special discounts, deals and tax-exempt shopping.
Special TechSoup offer for a free 180 days membership, and up to $150 in discounts on eligible orders.
Spark Good (walmart.com/sparkgood) is a charitable platform that enables nonprofits to receive donations directly from customers and associates.
Answers about how you can do more with Walmart!"
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Oakley Final Presentation - NMDL 2011
- 1. Tayler Carpenter MSU New Media, Spring 2011
- 2. “Inventions wrapped in art. Oakley was founded on that idea, and it still defines us.” – Jim Jannard, Founder Oakley manufactures many diverse products including: Women and men’s apparel Sunglasses Footwear iPod cases Backpacks Goggles Hats Racing Equipment … and many more
- 3. Online Community Bloody Eye People post real-life, often gruesome, pictures after an accident and how Oakley eyewear protected their eyes. No social media presence at all.
- 5. Promote other products i.e., footwear, apparel, racing equipment
- 7. Step 1: Identify Target Audience: Active 18-34 year olds who seek adventure and love challenges.
- 8. Step 2: Go For It Social Media Attack: Eat, breathe, sleep social media. Get the “achieve…” slogan and interactive community known. Be aggressive, not passive. Every second missed, is one less customer to have. Oakley Personal Best Page Oakley Personal Best Blog @OakleyPersonalBest
- 9. Step 3: Budget A simple equation: Time = Money Eyeballs = Consumers Consumers = Money A lot of time goes into launching a successful social media campaign. But don’t worry, when done right, it can pay off in the end.
- 10. Step 4:Timeline Summer is finally here. Start in May 2011 and end in March 2012. There is no off season when it comes to being active. This will be enough time to measure the campaign results.
- 11. Step 5:Results Success. Google Analytics can help you keep track of your campaign and provide you with tracking information including clicks per page, busiest time of campaign, and even overall awareness.