The document outlines a content flow for optimizing Tier 2 processes including MC planning, attracting matching, and delivering partnerships. It discusses backwards planning and strategy for products and partners, building attraction strategies with oGIP and market synergy, standardizing attracting and matching processes with tools and expectations, and planning and analyzing partnerships for co-delivery.

1. Flow oGIP Tier 2
Learning Hub

2. Tier
230-50 oGIP R
E

3. Content Flow
MC Planning for Tier 2
Optimizing Processes
Attracting Matching
Delivering Great Partnerships

4. MC Planning for Tier 2
Goal
Product
and
Partner
Planning
Backwards
planning &
strategy
planning
Implementation
Planning

5. Running
Recruitment
Building your
attraction
strategy
oGIP & Mkt
Synergy
Conversion
Efficiency
Standardizing
Attracting
Processes

6. Standardizing Matching Processes
Matching
Tools
Matching
Process
Expectations
for Matching
Process

7. Partnerships
Co-Delivery
How to have the right partnerships
Plan
Partnerships
Analyse S&D
and Focus
Delivery the
Partnership

8. Content Flow
MC Planning for Tier 2
Optimizing Processes
Attracting Matching
Delivering Great Partnerships