Kyle Jepson, Sales Professor from HubSpot, joined the NYC HUG and gave a live demo of the Sales Hub. There were a lot of questions around this HubSpot tool so get ready for an interactive performance.

1. Sales Hub Overview
NYC HUG, May 2019

2. Kyle Jepson
● HubSpot Sales Software Certification
● Inbound Sales Certification
● Sales Enablement Certification
● Etc.
Inbound Sales Professor for HubSpot Academy

3. Agenda
1. 📱
2. What Is Sales Hub?
3. What’s Included in the Different Tiers?
4. Q&A

4. What Is Sales Hub?
A Quick Primer on HubSpot’s
Tools for Sales Teams

5. Think about your business
as a flywheel.

6. Spin = Growth

7. There are two ways to get
more growth:
● Add force
● Remove friction

8. As a whole, salespeople are
very good at applying force.

9. Efficiency
33%
Of a sales rep’s time
is actually spent
selling.
Relationships Learning
Unfortunately, friction is EVERYWHERE in sales...
60%
Of B2B buyers
distrust the integrity
of sales people.
50%
Of reps say they are
coached. Yet 82%
of sales leaders
claim to coach

10. FRICTIONLESS SELLING
with

11. ENABLE
your sales team
to focus on
selling.
your sales culture
through continuous
learning.
your sales
team with your
buyer’s needs.
ALIGN TRANSFORM
FRICTIONLESS SELLING FRAMEWORK

12. ENABLE Your sales team to focus on selling

13. Everything you need to
streamline sales outreach
● Place calls, send emails, share
documents, and schedule meetings
● Work from your Gmail or Outlook
inbox, or right inside HubSpot
● Streamline your outreach with
Meetings, Templates, Snippets,
and email Sequences

14. Integrate with the tools
your team depends on
● From AirCall to Zoom, HubSpot
works wherever your team works
● 200+ Integration partners (shoutout
to LinkedIn!)
● One system of record

15. Ruthlessly prioritize your buyer’s needsALIGN

16. ● Detailed contact and company level
timelines show you the history of
every contact
● Predictive lead scoring helps you
prioritize your most engaged contacts
● Sales notifications alert you to key
moments of buyer engagement
Rich context that helps you
understand buyer needs

17. ● Engage with prospects in real-time
through Conversations & Live Chat
● Record, send, and track
personalized video content
Tools that help reps connect
with buyers on their terms

18. ● Products and Quotes make
configuring deals easy
● Natively integrated eSignature tools
● Easily collect payments by connecting
your Stripe account
A complete system to get deals
all the way across the finish line

19. Create a culture of learningTRANSFORM

20. Tools to help your team
learn, grow, and improve
● Playbooks help you document
and share best practices around
specific selling scenarios
● Reporting gives you insight into
the activities and approaches that
are most effective
● Call Transcription & Recording
helps you make coaching a part
of your day to day

21. Everything you need to
manage a growing team
● Flexible automation that you can apply
to every stage of your sales process
● Customizable dashboards & reporting
that give you deep insight quickly
● Easy to use team management &
permissions features

22. What’s Included in
the Different Tiers?
Starter, Professional, and Enterprise--Oh My!

23. Chart
Starter
Free stuff that
everybody gets
Some cool stuff
your team will love
Things that will
blow your mind
All your dreams will
come true
Professional
Free stuff that
everybody gets
Some cool stuff
your team will love
Things that will
blow your mind
All your dreams will
come true
Enterprise
Free stuff that
everybody gets
Some cool stuff
your team will love
Things that will
blow your mind
All your dreams will
come true

24. Metaphor
Starter Professional Enterprise

25. Live Demo!
In my head, ^this^ is how I imagine you reacting :)

26. Improving the Sales Rep Experience
This year, we’ll continue to work on making Sales Hub delightful for end users. This will take shape in improvements to
performance and reliability, better onboarding, and new ways to help sales teams streamline their most time consuming tasks.
In Progress
● Page Load Times
● App Uptime
● New Profile Layout
● Getting Started Checklist
Next Up
● Sales Rep Home
● Tasks Redesign
● LinkedIn Sales Nav
Integration
● Time-to-complete core tasks
Research
● Trigger Events
● Deals needing attention
● Better Onboarding
● Custom Page Layouts
In Progress
● Custom Objects
● Permission Sets
● Calling SDK
● Connect Integrations
Next Up
● Account-Based Selling
● Sales Forecasting
● CPQ Enhancements
● Accounting Integrations
Research
● User Profiles
● Granular Permissions
● Field-level Security
● ERP, Data Sync, BI Integrations
Deeper Enterprise Functionality
We are working hard to make HubSpot a great choice for growing companies. This includes more flexible support for how data
can be structured, tools to help larger team admins do their work, and continued investment in CPQ, integrations, and reporting.
Sales Hub product focus areas in 2019

27. Thank you