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NXNEi activism slideshare #2

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Boyd Neil
Boyd Neil

Part two of my NXNEi presentation. Turns out I need to divide into three given its size. Apologies.

News & PoliticsTechnology
1 of 6
1 What Social Web Activism Can Do
Optimizing Action The Variables
Organizing Principles Don’t make me think ,[object Object],Connect everywhere ,[object Object],Use social tools to organize groups ,[object Object],Identify local network leaders ,[object Object],Learn and use social activism resources to help with strategy Make it personal ,[object Object],Create content that rocks Organizing Principles
Don’t make me think
People are comfortable with petitions even if Twitter generated
Connect everywhere

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NXNEi activism slideshare #2

Editor's Notes

  1. revised and edited library for archiving the instantly documented forms of protest
  2. A single tweet might be easy to click, but it means a lot - a person is effectively standing up in a room full of everyone they know and taking a public stand. With one click, the target, the media, and all their friends see it. Contrast that with a traditional clipboard or email petition where the only people who know you signed it are the people the petition gatherer shows it to.Act.ly has worked well with large corporations, and also when paired with a larger strategy of email and offline activism. It has not worked well so far in impacting elected leaders, particularly the U.S. Congress. Alas, it seems corporations care more about their customers than Congress does.