Telefónica Digital and Intel have successfully conducted a pilot of a hybrid cloud solution that allows enterprises to seamlessly move computing workloads between their internal data centers and external public clouds. The solution demonstrated the ability to burst computing capacity to public clouds during spikes in demand. It also allows enterprises to optimize data center usage while keeping important applications running internally. The pilot proved the feasibility of distributing workloads between private and public clouds using the OpenStack framework.

1. NOTA DE PRENSA
PRESS RELEASE
TELEFÓNICA AND INTEL LAUNCH AN INNOVATIVE PILOT FOR HYBRID CLOUDS
• Telefónica Digital and Intel have developed a joint pilot to demonstrate that
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enterprises can easily scale up their computing capacity by moving or growing
applications from their internal data centers to the external public or third party cloud.
Madrid and Folsom (CA), April 2nd, 2012.- Telefónica Digital, Intel®Labs and the Intel
Architecture Group announced that they have successfully conducted the first phase of a joint
innovative research program to prove technologies that will allow large, small and medium
enterprises to seamlessly migrate computing workloads from their local data center to a third-
party public cloud. This solution demonstrates the concept of a cloud-bursting hybrid cloud
service.
This solution allows enterprises to move as much of their applications and Information
Technology as they wish to the public cloud, allowing them to keep their important applications
(or parts of applications) running internally. This flexibility allows enterprises to meet temporary
spikes in demand for business continuity, and to optimize their data center use and capacity.
Companies can now seamlessly interact between their internal cloud and the external public
cloud, with no portability or interoperability issues between these two different environments.
The public cloud provides an integrated portal where enterprises will be able to manage their
internal data center resources and the resources deployed on the public cloud. Enterprises will be
able to interoperate transparently between these two environments. The hybrid cloud provides
complete IT capabilities to IT managers in a quick, secure, efficient and flexible manner.
This joint pilot has demonstrated successfully the cloud-bursting exchange from a local private
cloud (played by the Intel Cloud Builder facility) to the public cloud (played by the Telefónica
Virtual Data Center public cloud service). Cloud resource provisioning across the hybrid cloud is
achieved under the OpenStack framework, proving the feasibility of distributing workloads from
private to public clouds on top of this open source platform.
The next phase of activities are planned to illustrate the trustworthy enforcement of
infrastructure management policies across cloud service boundaries. Operational parameters such
as power management policies will be deployed using Intel® Trusted Execution Technology,
Intel® Node Manager and Intel® Data Center Manager.
“This capability brings a previously unavailable level of transparency and federation between
cloud consumers and Cloud providers, helping preserve the service policies across cloud
Telefónica, S.A. Dirección de Comunicación Corporativa Tel: +34 91 482 38 00
Ronda de la Comunicación, s/n email: prensa@telefonica.es
28050 Madrid www.telefonica.com/saladeprensa

2. boundaries down to the hardware platform level. Cloud consumers will have an easier time
assessing service quality and SLA compliance. Cloud providers will be able to offer differentiated
cloud services even when their offering is part of a larger service”, says Jim Blakley, Intel
Architecture Systems Integration Division Director at Intel.
Moisés Navarro, Cloud Global Director for Telefónica Digital says: "Innovations like 'GoToCloud' or
'Real Elastic Cloud', developed by Telefónica, show our clear commitment on taking care of our
clients' needs as well as providing value to the cloud service model. From the Telefónica Digital
perspective, the hybrid cloud will contribute to the data-center operator’s ‘Go to Cloud’ strategy
that aims to boost the migration of corporate applications to the cloud, as an evolution of its
Virtual Data Center cloud product”.
About Telefónica Digital
Telefónica Digital is a global business division of Telefónica. Its mission is to seize the opportunities within
the digital world and deliver new growth for Telefónica through research & development, venture capital,
global partnerships and digital services such as cloud computing, mobile advertising, M2M and eHealth.
Telefónica Digital will deliver these innovative products and services to Telefónica’s 300 million customers as
well as leveraging the power of the internet to enter new markets. It is headquartered in London with
regional centres in Silicon Valley, Sao Paolo, Spain and Tel Aviv. Jajah, Terra, Tuenti, Media Networks Latin
America, giffgaff and 48 are all part of the Telefónica Digital group of companies.
About Intel
Intel (NASDAQ: INTC) is a world leader in computing innovation. The company designs and builds the
essential technologies that serve as the foundation for the world’s computing devices. Additional information
about Intel is available at newsroom.intel.com and blogs.intel.com.
Note that no computer system can provide absolute security under all conditions. Intel® Trusted Execution
Technology (Intel® TXT) requires a computer with Intel® Virtualization Technology, an Intel TXT-enabled
processor, chipset, BIOS, Authenticated Code Modules and an Intel TXT-compatible measured launched
environment (MLE). Intel TXT also requires the system to contain a TPM v1.s. For more information, visit
http://www.intel.com/technology/security
Telefónica, S.A. Dirección de Comunicación Corporativa Tel: +34 91 482 38 00
Ronda de la Comunicación, s/n email: prensa@telefonica.es
28050 Madrid www.telefonica.com/saladeprensa