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Northwestern Technologies
        Social Media: Get in
                    the Know
Today’s Agenda
 The history of Social Media & its evolution of the years


 What is Social Media?


 The Benefits of Social Media Networking


 How will MMAA help your company
Its History and Evolution
      In 1971 the first E-mail was sent


 In 1978 online bulletins boards were created


   In 1994 one of the internet first Social
    Networking, Geocites.com is founded. The
   concept was for users to create their own
                    websites


 In 2002 Friendster.com was created, it being
  the first website that connected real world
                     friends


 In the years following several popular social
          networking sites were launched
Just a few of the many social media sites out
                 there today
Social Media
    A chance to build relationships


         A communication tool


   An excellent way to interact with
                consumers


 A n easy way to gain more business and
                 exposure
Benefits of Social Media Networking

                 Cost effective

            Conduct Market Research

     Increase in customer loyalty and trust

         Enhance your business contacts

         Build your personal reputation

       Listen to your consumer's opinion

      Establish a brand and raise awareness
Conclusion


 NW Technologies will utilize the benefits of social
                         media


                     Save Money


 You’ll gain a better understanding of your consumers


                Gain more recognition


            Conduct research effortlessly
Works Cited
o School of Technology and Internet. "The History of Social
  Networking." The History of Social Networking. OS - Online
  Schools, 2010. Web. 12 May 2012.
  <http://www.onlineschools.org/blog/history-of-social-networking/>.
o Suto, Wendy. "Top 14 Benefits of Social Media Marketing |
  SiteProNews: Webmaster News & Resources." Top 14 Benefits of Social
  Media Marketing | SiteProNews: Webmaster News & Resources. SitePro
  News, 13 Feb. 2011. Web. 11 May 2012.
  <http://www.sitepronews.com/2011/02/13/top-14-benefits-of-social-
  media-marketing/>.
o Balwani, Samir. "5 Advanced Social Media Marketing Strategies for
  Small Businesses." Mashable. Mashable Business, 30 Sept. 2009. Web.
  11 May 2012. <http://mashable.com/2009/09/30/small-business-
  strategies/>.
o Various Authors. "Social Media News, Strategy, Tools, and Techniques
  | Social Media Today." Social Media News, Strategy, Tools, and
  Techniques | Social Media Today. Social Media Today. Web. 8 May
  2012. <http://socialmediatoday.com/>.

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Northwestern Technologies Social Media Get Know

  • 1. Northwestern Technologies Social Media: Get in the Know
  • 2. Today’s Agenda  The history of Social Media & its evolution of the years  What is Social Media?  The Benefits of Social Media Networking  How will MMAA help your company
  • 3. Its History and Evolution  In 1971 the first E-mail was sent  In 1978 online bulletins boards were created  In 1994 one of the internet first Social Networking, Geocites.com is founded. The concept was for users to create their own websites  In 2002 Friendster.com was created, it being the first website that connected real world friends  In the years following several popular social networking sites were launched
  • 4. Just a few of the many social media sites out there today
  • 5. Social Media  A chance to build relationships  A communication tool  An excellent way to interact with consumers  A n easy way to gain more business and exposure
  • 6. Benefits of Social Media Networking  Cost effective  Conduct Market Research  Increase in customer loyalty and trust  Enhance your business contacts  Build your personal reputation  Listen to your consumer's opinion  Establish a brand and raise awareness
  • 7. Conclusion  NW Technologies will utilize the benefits of social media  Save Money  You’ll gain a better understanding of your consumers  Gain more recognition  Conduct research effortlessly
  • 8. Works Cited o School of Technology and Internet. "The History of Social Networking." The History of Social Networking. OS - Online Schools, 2010. Web. 12 May 2012. <http://www.onlineschools.org/blog/history-of-social-networking/>. o Suto, Wendy. "Top 14 Benefits of Social Media Marketing | SiteProNews: Webmaster News & Resources." Top 14 Benefits of Social Media Marketing | SiteProNews: Webmaster News & Resources. SitePro News, 13 Feb. 2011. Web. 11 May 2012. <http://www.sitepronews.com/2011/02/13/top-14-benefits-of-social- media-marketing/>. o Balwani, Samir. "5 Advanced Social Media Marketing Strategies for Small Businesses." Mashable. Mashable Business, 30 Sept. 2009. Web. 11 May 2012. <http://mashable.com/2009/09/30/small-business- strategies/>. o Various Authors. "Social Media News, Strategy, Tools, and Techniques | Social Media Today." Social Media News, Strategy, Tools, and Techniques | Social Media Today. Social Media Today. Web. 8 May 2012. <http://socialmediatoday.com/>.

Editor's Notes

  1. I would like to thank you all of you for joining me today. Welcome to today’s Social Media Presentation. My name is Katrina Warner and I am a Web Development Representative for Marvel Media Ad Agency
  2. TodayI would like to give you a little background history of Social Media and it’s evolution throughout the years. I will talk to you about what “Social Media” truly is I will also tell you about the many ways Social Media Networking and Marvel Media Marketing will be beneficial to Northwestern Technologies
  3. In 1971 the first e-mail was sent It was then later in 1978 were BBS (Bulletin Board System) came about which allowed data to be exchanged via phone line with other users. Also in 1978 the first copies of (early) web browsers were distributed through “USENET” which was the birthplace of “flame wars” and “trolling”.16 years later some of the first social networking sites were created. One of the first (and most memorable) was Geocities.com. It’s concept was for users to create their own websites. A couple years later AOL Instant Messenger was launched popularizing instant messaging. In 2002 Friendster.com launched, “pioneering” the online connection of real-world friends. In the following years many other social networking sites were created. Among them: LinkedIn, Myspace, Facebook, Twitter, Tribe.net and countless others we all love today.* As of January 2012 Facebook.com has hit the 1 Billion users mark.
  4. I chose these 15 because they are some of the more popular ones, but there are countless others out there and with the internet evolving more and more each day new websites are always being created. With almost all social websites there is also an app available so it can be accessible where ever you go 24/7. They are available on almost all electronic devices such as smart phones, eBooks, iPads, mp3 players and more.
  5. What is the definition of “Social Media” per se? Well, first social media comes in many different forms, other than social networking sites (i.e. facebookLinkedin) it also includes internet forums, e-mail, newspapers, magazines, blogs, wikis, podcasts, television, radio and even photographs. It is an easy way of communicating with others, and it has the ability to reach a global audience large or small. Social media gives businesses a chance to understand what its consumers really want out of your company and their needs. Consumers also have the chance to let you know how they feel about your products or services via feedback or questionnaires.
  6. As you can see there a lot of benefits of using social media marketing. Out of all of them, the one that truly stands out the most is it being cost effective. More cost effective then any other marketing methods. You will get to hear the consumers opinions and feedback. It is a great way to conduct market research which is a very important component of business strategy.You will be able to bring attention to your products It can also make your company more “human” and down to earth You can establish a new brand and raise awareness Increase of your customers trust and loyalty. You will also be able to keep a close eye on your competition without them knowing
  7. In conclusion, I’m confident Marvel Media Ad Agency can help you. MMAA has a lot of experience and expertise most of all we are able to navigate cutting edge technology effortlessly We put 110% in to everything we do. Our main focus is helping NorthWestern Technologies to utilize the many benefits social media. Not before long your company will have made a name for itself in the social media world. You be able to easily promote products, capture feedback from consumers, conduct market researches and gain potential customers all while saving money. I would like to thank you once again and I look forward to helping Northwestern Technologies concur the Social Media World
  8. My Sources