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Stopping Texting While Driving
The Technical Solution
Presented by Ben Levitan
Before the North Carolina Distracted Driving
Task Force
NNID.org
(919) 420-0924
benlev@aol.com | www.BenLevitan.com
June 19, 2014
2
Texting?
Not Now I'm
Driving
Request to Fund a Pilot
Project that Demonstrates
a Comprehensive
Technical, Business and
Politically Effective
Solution.
3
Classic Solutions

Change User's Behavior

Education Programs

Ad Campaigns (PSAs)

Legislation (44 States)

Enforcement??
http://www.iihs.org/iihs/news/
4
Technology Through Engineer Solutions

Preventing Texting While Driving is Engineering

Reducing Demand is a Societal Challange
Engineers Solve
Societal
Challanges with
Technical
Solutions.
5
Technical Solutions

Requirements

When a user is moving more than 5 MPH, phone
should be blocked from sending or receiving text
messages.

Solution should work on exisiting phones
(Smartphones and Conventional Phones)

Solution should defer incoming messages to be
received at a later time when stationary

Solution should not be an undue burden on cell
phone carriers.

Allows for 911 / Emergency Override

Results should be measurable & Feedback to
user promptly
6
Similar Challenges & Solutions

Enhanced 911 for Cell Phone

1994 33% of 911 calls came from cell phones and 95% of
caller's didn't know their own location.

FCC mandated that carriers develop a solution

Today, caller's location is known to about 100 ft

Emergency Alert to Cell Phones (2007)

As a result of Virgina Tech shooter and similar cases.

Kill Switch for Cell Phones (1984)

Due to high rate of phone theft, develop method to make stolen
phones useless to perpetrators.

Capability in already in phone system. Works on all phones
7
Features

Detects If Text Sender or Receiver is Moving

Capability to detect velocity already exists

Works on all existing phones just like 911

Acts like a “feature” (ie – *72 is call forwarding)

Can be applied to any subset of phones

First Responders can be exempt

Outgoing 911 text is allowed

Incoming Emergency text is allowed

Can also control voice usage or Facebook usage

Use of phone while driving can be shown on bill for
parents, insurance or business owner.
8
Texting While Driving “Firewall”

US Patent Application 13052098 (Examiner Ajayi)

Developed by two Raleigh Engineers (under company
NNID)

Former Nortel / Verizon Engineers

Telecommunications Experts w/30+ patents

Cell Phone Expert Witness in Legal Cases

Expert In Cell Phones Associated Accidents
Base Station
9
How Does It Work?
1. User Initiates a Text
2. Carrier Receives Text
3. Carrier Checks if Receipient is a customer
4. Carrier Checks if User's account is valid
5. Carrier Checks if User is in the Network
6. Carrier Determines Tower Closest to User
7. >>NEW>> Carrier Checks Velocity <<NEW<<
8. Carrier delivers text to or stores for later
9. Confirmation of delivery is received or Sender
gets “NNID” message.
There is a Flow of Messaging Between the Phone & Network Prior to Every Call
For the SENDER
For the RECEIVER
1. Receiver is moving
2. No text sent to phone
3. Text is resent later
when user is not moving.
10
Basic Call Flow
There is a Flow of Messaging Between the Phone & Network Prior to Every Call

The Handset & Network Exchange Data Prior to Call

Capability to Provide Velocity Already Exists

Delivery of Text is Denied if User Is Moving

The text is stored for later delivery

Sender receives a “NNID” notification

No changes required to Handset / Little to Network Protocol
(Pilot Funding is for the Network Protocol)
11
But What If...
user is on a bus or a train?

Mass Transit can be equipped with a “Beacon” that allows
passenger to be shown as authorized to text by the network.
(Beacon is placed behind driver)

user is the passenger?

Front seat passengers should be blocked from texting. This is
a known driver distraction.

Back seat passengers can text via “Beacon” or “Legal Notice”
that certifies that the user is not a driver and further notes
velocity in call detail records and in customer bill.

Smart Cars have seat detection capability that exists

Phase III integrates with Smart Cars' technology

Some passenger seat detection exists
12
Phases Of Implementation
Phase 0 – Pilot

Phase I – No Blocking, Measure &
Feedback

Phone systems currently keep extensive details of
each call and text message, called “Call Detail
Records” (AKA, “Meta Data”)

Phase I adds “Velocity” data to each call record.

Accurate “use of phone while driving” data now
available. Aggregate data reports provide
accurate baseline. Use for:

Opt In to Blockiing

Insurance Discounts

Notification on Bill of Use While Moving
Phase II – Implement in High Risk Areas

Block texting along I-40 and I-85 Corridors

Applies only when connected to cell towers that
cover these Highway & Moving
TEXT
FREE
13
Vision and Funding Proposal Outcome

NNID.org

Human Factors <-----> Technology Partnership

Funded by the Wireless carriers to for licensed-use
of NNID patent. $1 per phone.

Proposed University Partners

In North Carolina; NCSU and UNC

Use of Human Factors Experts to develop job in
certifying applications for use while driving.

Continue improvement in safety through
technology
14
Funding Purpose & Expectation

Pilot Implementation

Through NC State Incubator, funds used for a
implementation of patent in a small test area (Single Cell
Tower)

Partnership with Verizon & Allstate

Primary Report

Expectations and Results

Proof of Concept - Business & Technical

Technology Demonstrations to Industry
FCC, NTSB

Regulatory Recommendations for State's Cell Phone
Service Providers

New Investigative Tool for Accident Investigations
15
Contact Information
NNID Inc.
Graham Crispin (919) 656-4021
Ben Levitan (919) 420-0924
James Heath(919) 676-9504

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Nnid tech prevents distracted driving

  • 1. Stopping Texting While Driving The Technical Solution Presented by Ben Levitan Before the North Carolina Distracted Driving Task Force NNID.org (919) 420-0924 benlev@aol.com | www.BenLevitan.com June 19, 2014
  • 2. 2 Texting? Not Now I'm Driving Request to Fund a Pilot Project that Demonstrates a Comprehensive Technical, Business and Politically Effective Solution.
  • 3. 3 Classic Solutions  Change User's Behavior  Education Programs  Ad Campaigns (PSAs)  Legislation (44 States)  Enforcement?? http://www.iihs.org/iihs/news/
  • 4. 4 Technology Through Engineer Solutions  Preventing Texting While Driving is Engineering  Reducing Demand is a Societal Challange Engineers Solve Societal Challanges with Technical Solutions.
  • 5. 5 Technical Solutions  Requirements  When a user is moving more than 5 MPH, phone should be blocked from sending or receiving text messages.  Solution should work on exisiting phones (Smartphones and Conventional Phones)  Solution should defer incoming messages to be received at a later time when stationary  Solution should not be an undue burden on cell phone carriers.  Allows for 911 / Emergency Override  Results should be measurable & Feedback to user promptly
  • 6. 6 Similar Challenges & Solutions  Enhanced 911 for Cell Phone  1994 33% of 911 calls came from cell phones and 95% of caller's didn't know their own location.  FCC mandated that carriers develop a solution  Today, caller's location is known to about 100 ft  Emergency Alert to Cell Phones (2007)  As a result of Virgina Tech shooter and similar cases.  Kill Switch for Cell Phones (1984)  Due to high rate of phone theft, develop method to make stolen phones useless to perpetrators.  Capability in already in phone system. Works on all phones
  • 7. 7 Features  Detects If Text Sender or Receiver is Moving  Capability to detect velocity already exists  Works on all existing phones just like 911  Acts like a “feature” (ie – *72 is call forwarding)  Can be applied to any subset of phones  First Responders can be exempt  Outgoing 911 text is allowed  Incoming Emergency text is allowed  Can also control voice usage or Facebook usage  Use of phone while driving can be shown on bill for parents, insurance or business owner.
  • 8. 8 Texting While Driving “Firewall”  US Patent Application 13052098 (Examiner Ajayi)  Developed by two Raleigh Engineers (under company NNID)  Former Nortel / Verizon Engineers  Telecommunications Experts w/30+ patents  Cell Phone Expert Witness in Legal Cases  Expert In Cell Phones Associated Accidents Base Station
  • 9. 9 How Does It Work? 1. User Initiates a Text 2. Carrier Receives Text 3. Carrier Checks if Receipient is a customer 4. Carrier Checks if User's account is valid 5. Carrier Checks if User is in the Network 6. Carrier Determines Tower Closest to User 7. >>NEW>> Carrier Checks Velocity <<NEW<< 8. Carrier delivers text to or stores for later 9. Confirmation of delivery is received or Sender gets “NNID” message. There is a Flow of Messaging Between the Phone & Network Prior to Every Call For the SENDER For the RECEIVER 1. Receiver is moving 2. No text sent to phone 3. Text is resent later when user is not moving.
  • 10. 10 Basic Call Flow There is a Flow of Messaging Between the Phone & Network Prior to Every Call  The Handset & Network Exchange Data Prior to Call  Capability to Provide Velocity Already Exists  Delivery of Text is Denied if User Is Moving  The text is stored for later delivery  Sender receives a “NNID” notification  No changes required to Handset / Little to Network Protocol (Pilot Funding is for the Network Protocol)
  • 11. 11 But What If... user is on a bus or a train?  Mass Transit can be equipped with a “Beacon” that allows passenger to be shown as authorized to text by the network. (Beacon is placed behind driver)  user is the passenger?  Front seat passengers should be blocked from texting. This is a known driver distraction.  Back seat passengers can text via “Beacon” or “Legal Notice” that certifies that the user is not a driver and further notes velocity in call detail records and in customer bill.  Smart Cars have seat detection capability that exists  Phase III integrates with Smart Cars' technology  Some passenger seat detection exists
  • 12. 12 Phases Of Implementation Phase 0 – Pilot  Phase I – No Blocking, Measure & Feedback  Phone systems currently keep extensive details of each call and text message, called “Call Detail Records” (AKA, “Meta Data”)  Phase I adds “Velocity” data to each call record.  Accurate “use of phone while driving” data now available. Aggregate data reports provide accurate baseline. Use for:  Opt In to Blockiing  Insurance Discounts  Notification on Bill of Use While Moving Phase II – Implement in High Risk Areas  Block texting along I-40 and I-85 Corridors  Applies only when connected to cell towers that cover these Highway & Moving TEXT FREE
  • 13. 13 Vision and Funding Proposal Outcome  NNID.org  Human Factors <-----> Technology Partnership  Funded by the Wireless carriers to for licensed-use of NNID patent. $1 per phone.  Proposed University Partners  In North Carolina; NCSU and UNC  Use of Human Factors Experts to develop job in certifying applications for use while driving.  Continue improvement in safety through technology
  • 14. 14 Funding Purpose & Expectation  Pilot Implementation  Through NC State Incubator, funds used for a implementation of patent in a small test area (Single Cell Tower)  Partnership with Verizon & Allstate  Primary Report  Expectations and Results  Proof of Concept - Business & Technical  Technology Demonstrations to Industry FCC, NTSB  Regulatory Recommendations for State's Cell Phone Service Providers  New Investigative Tool for Accident Investigations
  • 15. 15 Contact Information NNID Inc. Graham Crispin (919) 656-4021 Ben Levitan (919) 420-0924 James Heath(919) 676-9504