2. Eternally sunny? 7 warnings
Assume that it’s all public & enduring
Keep it professional & purposeful
Give info; don’t just react
Avoid flooding
Keep it concise
Acknowledge
Interact timelily
2KA Watson, Coastline Distance Learning
3. #1: Assume it’s all public
Nothing is private
It’s not all anonymous
Everything is always “open”
Everything matters in all ways for a long time
3KA Watson, Coastline Distance Learning
4. #2: Keep it professional & purposeful
Remember the difference: Formal v. informal
Remember the difference: Professional v. un-
Remember your “image” & ethics
What’s the point? Attend to tone
4KA Watson, Coastline Distance Learning
5. #3: Give (new!) info
Is it new?
Is it interesting?
Is it germane, relevant, important?
Does it pass the re-post/ re-tweet test?
5KA Watson, Coastline Distance Learning
6. #4: Avoid a network flood
Don’t monopolize
Don’t post & re-post & ad infinitum
Find the sweet spot: abandonment / inundation
6KA Watson, Coastline Distance Learning
7. #5: Keep it concise
Rule #1: KISS
When in doubt, leave it out
Play the role of the naïve reader
Put it aside, preferably for 24 hrs.
7KA Watson, Coastline Distance Learning
8. #6: Acknowledge (re)sources
Where did this come from?
Who said it (first & why)?
Are the 5 w’s at play?
8KA Watson, Coastline Distance Learning
9. #7: Post it timelily: Ask…
Does it warrant immediate response?
Does it demand immediate response?
What will happen if you do not respond?
9KA Watson, Coastline Distance Learning
10. Warnings:
Importance & implications
Importance:
Does it matter? If so, to whom?
Should it matter ? If so, why & how?
Implications:
Why does it matter?
What are/will be its consequences?
What is the effect of its SM presence?
What is the near & distant future for SM?
10KA Watson, Coastline Distance Learning
