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Vision Product
A practical methodology for taking your ideas to market
Number of Slides: 15 | Duration: 25 mins
Nima Banai
What we will cover:
1. Overview of an end-to-end product development cycle
2. Focus on the prototyping loop with exit criteria
3. Q&A
2
What we will cover:
1. Overview of an end-to-end product development cycle
2. Focus on the prototyping loop with exit criteria
3. Q&A
3
“The talking about the thing isn’t the thing.
The doing of the thing is the thing.”
-Amy Poehler
1. Overview of an end-to-end product development cycle
4
1. Overview of an end-to-end product development cycle
Idea
Documentation MRD BRD PRD XRD ERD ERS Tickets
Shipment
OK2
Ship
OK2
Announce
Logistics RMA EOL
Sustain
Distribution
Production
EVT (1-n)
SW
HW DVT (1-n) PVT (1-n) RAMP
DEV S
MP
DEV C FC BC BD LD GMC GM
Prototyping
NFF
SW
HW P 0 P 1
LLFW
HVT
FFW MW BE FE IS IC OFB
5
1. Overview of an end-to-end product development cycle
Idea
Documentation
MRD: Marketing Requirements Document
BRD: Business Requirements Document
PRD: Product Requirements Document
XRD: Cross-functional Requirements Document
ERD: Engineering Requirements Document
ERS: Engineering Requirements Spec
Tickets
Founder
Business Development
Product Management
Engineering
Engineering Manager
Marketing
Engineering
Tech Lead
6
1. Overview of an end-to-end product development cycle
Prototyping
LLFW: Low Level Firmware
FFW: Feature Firmware
MW: Middleware
BE: Back End
FE: Front End
IS: Integration Start
IC: Integration Complete
OFB: Open For Business
NFF: Non Form Factor (Breadboard)
HW
P0: Prototype 0
P1: Prototype 1
HVT: Hardware Validation Testing
SW
7
1. Overview of an end-to-end product development cycle
Production
DEV S: Development Start
DEV C: Development Commit
FC: Feature Complete
BC: Beta Candidate
BD: Beta Declare
LD: Lock Down
GMC: Golden Master Candidate
GM: Golden Master
MP: Mass Production
EVT: Engineering Validation Testing
DVT: Design Validation Testing
PVT: Process Validation Testing
Ramp: Production Ramp
HW
SW
8
1. Overview of an end-to-end product development cycle
Shipment
OK2Ship
OK2Announce
Logistics
RMA: Return Merchandise Authorization
EOL: End Of Life
Distribution
9
1. Overview of an end-to-end product development cycle
Idea
Documentation MRD BRD PRD XRD ERD ERS Tickets
Shipment
OK2
Ship
OK2
Announce
Logistics RMA EOL
Sustain
Distribution
Production
EVT (1-n)
SW
HW DVT (1-n) PVT (1-n) RAMP
DEV S
MP
DEV C FC BC BD LD GMC GM
Prototyping
NFF
SW
HW P 0 P 1
LLFW
HVT
FFW MW BE FE IS IC OFB
10
NFF Proto HVT EVT DVT
PVT
RAMP MP Logistics Distribution
1. Overview of an end-to-end product development cycle Orro Home
11
What we will cover:
1. Overview of an end-to-end product development cycle
2. Focus on the prototyping loop with exit criteria
3. Q&A
12
Prototyping
NFF
SW
HW P 0 P 1
LLFW
HVT
FFW MW BE FE IS IC OFB
2. Focus on the prototyping loop with exit criteria
Initial
Documentation
Design V.i
Build V.i
ith Customer
Evaluation
i = Number
of Cycle
Feedback Reflected in
Prototype i+1
Production Shipment
13
Conduct this loop quickly:
Highest impact of new AI tools
SW:
● No-code websites and webapps
● App flow prototype
● Design-based prototype
● Instance based backend machine learning tools
HW:
● Quick-turn fabrication services for PCBAs based on natural language
● Rapid prototyping machine shops with 3D printing
● Production health insights such as yield by prompt
“Fast gets good before good gets fast”
-Des Traynor, Cofounder of Intercom
2. Focus on the prototyping loop with exit criteria
14
Startup A
Works on prototype for months to make sure
it’s polished and good enough
Startup B
Prototypes key product requirements and
releases quick iterations
Great to be back in Cluj-Napoca after 8 years…!
15
Techsylvania 2015
Nima Banai
📧 nima@banai.co
🌎 www.banai.co

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Nima Banai - Vision to Product: Product Design, Development, and Manufacturing in the Age of AI

  • 1. 1 Vision Product A practical methodology for taking your ideas to market Number of Slides: 15 | Duration: 25 mins Nima Banai
  • 2. What we will cover: 1. Overview of an end-to-end product development cycle 2. Focus on the prototyping loop with exit criteria 3. Q&A 2
  • 3. What we will cover: 1. Overview of an end-to-end product development cycle 2. Focus on the prototyping loop with exit criteria 3. Q&A 3
  • 4. “The talking about the thing isn’t the thing. The doing of the thing is the thing.” -Amy Poehler 1. Overview of an end-to-end product development cycle 4
  • 5. 1. Overview of an end-to-end product development cycle Idea Documentation MRD BRD PRD XRD ERD ERS Tickets Shipment OK2 Ship OK2 Announce Logistics RMA EOL Sustain Distribution Production EVT (1-n) SW HW DVT (1-n) PVT (1-n) RAMP DEV S MP DEV C FC BC BD LD GMC GM Prototyping NFF SW HW P 0 P 1 LLFW HVT FFW MW BE FE IS IC OFB 5
  • 6. 1. Overview of an end-to-end product development cycle Idea Documentation MRD: Marketing Requirements Document BRD: Business Requirements Document PRD: Product Requirements Document XRD: Cross-functional Requirements Document ERD: Engineering Requirements Document ERS: Engineering Requirements Spec Tickets Founder Business Development Product Management Engineering Engineering Manager Marketing Engineering Tech Lead 6
  • 7. 1. Overview of an end-to-end product development cycle Prototyping LLFW: Low Level Firmware FFW: Feature Firmware MW: Middleware BE: Back End FE: Front End IS: Integration Start IC: Integration Complete OFB: Open For Business NFF: Non Form Factor (Breadboard) HW P0: Prototype 0 P1: Prototype 1 HVT: Hardware Validation Testing SW 7
  • 8. 1. Overview of an end-to-end product development cycle Production DEV S: Development Start DEV C: Development Commit FC: Feature Complete BC: Beta Candidate BD: Beta Declare LD: Lock Down GMC: Golden Master Candidate GM: Golden Master MP: Mass Production EVT: Engineering Validation Testing DVT: Design Validation Testing PVT: Process Validation Testing Ramp: Production Ramp HW SW 8
  • 9. 1. Overview of an end-to-end product development cycle Shipment OK2Ship OK2Announce Logistics RMA: Return Merchandise Authorization EOL: End Of Life Distribution 9
  • 10. 1. Overview of an end-to-end product development cycle Idea Documentation MRD BRD PRD XRD ERD ERS Tickets Shipment OK2 Ship OK2 Announce Logistics RMA EOL Sustain Distribution Production EVT (1-n) SW HW DVT (1-n) PVT (1-n) RAMP DEV S MP DEV C FC BC BD LD GMC GM Prototyping NFF SW HW P 0 P 1 LLFW HVT FFW MW BE FE IS IC OFB 10
  • 11. NFF Proto HVT EVT DVT PVT RAMP MP Logistics Distribution 1. Overview of an end-to-end product development cycle Orro Home 11
  • 12. What we will cover: 1. Overview of an end-to-end product development cycle 2. Focus on the prototyping loop with exit criteria 3. Q&A 12 Prototyping NFF SW HW P 0 P 1 LLFW HVT FFW MW BE FE IS IC OFB
  • 13. 2. Focus on the prototyping loop with exit criteria Initial Documentation Design V.i Build V.i ith Customer Evaluation i = Number of Cycle Feedback Reflected in Prototype i+1 Production Shipment 13 Conduct this loop quickly: Highest impact of new AI tools SW: ● No-code websites and webapps ● App flow prototype ● Design-based prototype ● Instance based backend machine learning tools HW: ● Quick-turn fabrication services for PCBAs based on natural language ● Rapid prototyping machine shops with 3D printing ● Production health insights such as yield by prompt
  • 14. “Fast gets good before good gets fast” -Des Traynor, Cofounder of Intercom 2. Focus on the prototyping loop with exit criteria 14 Startup A Works on prototype for months to make sure it’s polished and good enough Startup B Prototypes key product requirements and releases quick iterations
  • 15. Great to be back in Cluj-Napoca after 8 years…! 15 Techsylvania 2015 Nima Banai 📧 nima@banai.co 🌎 www.banai.co