The document discusses feedback received from audiences on a film, poster, and DPS (daily production sheet). For the film, feedback indicated that transitions could be improved and sound was effective. The poster draft received feedback that the background image did not convey horror, so it was changed to black and white. Font choice in the draft poster was also critiqued. For the DPS, feedback suggested using color images instead of black and white, increasing image resolution, and adding color headings. Overall, the document emphasizes how receiving audience feedback helped strengthen and refine the creative works to better achieve their intended horror genre conventions.

1. WHAT HAVEYOU LEARNED
FROMYOUR AUDIENCE
FEEDBACK?
Harleen Dhillon

2. Feedback Received – Film
Would you rewatch the film?
Yes No
0
2
4
6
8
10
1 to 4 5 to 10
How scary was the film?
Was there too much sound featured
within the page?
Yes No
Was the use of props effective?
Yes No

3. Film
When hosting out premiere night we handed out several questionnaires to the audience to receive
effective pieces of feedback which would benefit us when improving the film.The questions which were
asked revolved around the props, sound, transitions/editing and general questions regarding the film.
Before creating the film I researched into horror conventions, doing this enabled me to create strategic
decisions regarding the lighting and props within the film.
The feedback we received from the questionnaires stated that the transitions/editing within the film could
be improved as they were too obvious and did not transition successfully. Improving this would of made
the film look much more professional and conform to the horror genre.The sound which was featured
within the film proved to be successful as 95% of feedback was positive, the sounds used all were inspired
by the research which took place. Looking at this enabled the sound placed to be within the horror genre.
The sounds which were featured within the film allows it to conform the horror stereotypes as when
watching the film, from the feedback we received tension and suspense was created in the optimum
points of the film because of this.The props and lighting which was featured within the film was very
effective, as the film was primarily filmed at night it ensured that it was dark and very low key lighting.
When referring back to my research I found that this was an essential part of all horror films.There was a
limited amount of props which were featured within the films, the main prop which was featured was a
machete, however this scene did not make it to the film as it looked very unprofessional and ruined the
verisimilitude of the film. From my feedback I found 39% of people said that the editing and transitions
needed to be improved we then went back into our film to ensure that the transitions were effective.

4. Poster
I received feedback on the draft poster and final poster, within this I received feedback from my peers and teachers. Receiving
this feedback allowed me to ensure that the final product which I created was of the best quality and was most effective.
The feedback which I received regarding the draft poster enabled me to make the specific changes to ensure that the final
would look professional. I received feedback from my teacher stated that “I feel that the image on the background of the
poster does not display the horror genre”.To improve I decided that to changed the background from colour to black and white
as this was a feature which was included commonly throughout many of the posters which I researched. From this I found that
my feedback improved as my teacher stated “The use of the black and white background and the black background fading in
allows the theme of horror to be portrayed much clearly.” I also found that use of dark colours also made the horror of genre to
be portrayed clearly as the dark colours symbolise danger and violence.
I also received feedback regarding the fonts and font style which was used in the draft, within my draft I decided to use a simple
serif font as I thought that this conformed to a genre. However after receiving feedback from my audience I found that it
looked quite simple as stated by Simran Mattu “The use of a simplistic font makes the poster look quite boring making it more
effective so it stands out from the background”. To improve this I deceived to use the blur tool to give the effect of blood, by
doing this it ensured that the theme and genre of horror could be displayed clearly throughout the title of my poster.

5. DPS
I received feedback on the draft DPS and final DPS, within this I received feedback from my peers and teachers. Receiving
this feedback allowed me to ensure that the final product which I created was of the best quality and was most effective.
I received feedback from teacher which stated “the use of black and white images makes the article look quite dated – Mr
Davis”. I took this feedback into consideration when creating the final DPS and chose to change the images to the original
colour copies, editing the brightness to make sure they could be clearly seen. My teacher also stated that images were of a
low resolution, to improve this I took them into Photoshop and changed the resolution from 30 to 300. This ensured that the
images could be clearly viewed but were also of a professional finish. I also decided to ensure that all of the images included
at least one character within each image, this enabled me to ensure that all of images were relevant to the greatest points
within the film.
I also received feedback from my peers, doing this was beneficial as I was able to ensure that the poster was effective to my
film but also it was of the best quality. My feedback from my peers stated that “more colour could be added into the DPS to
ensure that it was much more attractive to the audience”. I decided to add some colour to the headings of the text to ensure
that all of the text was one colour, I included a dark red colour which allowed the DPS too look as if it was part of the horror
genre as the colour red has the connotation of being blood.