The website for the Twilight Saga: New Moon film uses conventions like a loading button and moon imagery to set an atmosphere of suspense. The color scheme conveys the genres of suspense, drama, and romance. It features the film poster as the background and advertisements to purchase the DVD. The main characters are prominently displayed with the moon in the background, which plays a role in their story. The large trailer interferes with viewing the background image but its colors contrast well. The website effectively promotes the franchise and allows viewing the trailer on multiple devices.