Lepton Software launched mobile workforce management solution, Market Pulse, for CPG industry. This Google enabled end-to-end enterprise solution enables CPG professionals real time visibility of the mobile workforce thus controlling and improving the efficiency of mobile workforce operations.

1. Lepton Software launching mobile workforce enablement solution
for CPG industry
Lepton Software launched mobile workforce management solution, Market Pulse, for
CPG industry. This Google enabled end-to-end enterprise solution enables CPG
professionals real time visibility of the mobile workforce thus controlling and improving
the efficiency of mobile workforce operations.
Lepton has developed this solution for Territory Managers to enable them to view all
data required for effective market planning. This browser based solutions is developed
for smartphones which syncs with enterprise data and internet to retrieve data and
hence TMs can see the work allocation automatically done to the sales force.

2. Dr. Rajeev Saraf, CEO, Lepton Software commented “CPG Industry has very complex
deployment structure with numerous vendors and third party solution providers. They
require integration and interaction among each other under aggressive timelines.
Traditional tools neither allowed sales force to plan their journey nor it provided any
information on performance of products or stores. We developed this solution for mobile
workforce and Territory Sales Officers to improve field operations, work allocation and
seamless coordination, enabling better decision making. ”
This solution provides enables efficient resource planning, scheduling and allocation
tasks to the mobile workforce through mobile equipped with advanced business
analytics features. It automatically analyses job types, priority level and capabilities of
resource, thereby optimizing cost and minimizing delays. It also enables automatic
rescheduling of tasks with respect to suggested changes and real-time status updates.
Google Maps also empower this solution with accurate street-level mapping and route
planning for field force.
Ankush Wadhwa, Sr. VP- Business Development & Marketing opined” We have
deployed this solution for major Telecom players and now we have gone a step ahead
to introduce this solution customized for CPG industry. The major benefit of this solution
is that it will minimize operating costs considerably and will improve asset life and
increase customer satisfaction. It will also enable Territory Managers to monitor work
and field force, improving productivity”.
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