The document discusses the Tenement Museum's use of web development and digital strategies over time. It describes how the museum hired a "web guy" to capitalize on technology opportunities and collaborate across departments on projects like a virtual tour and digital art projects. While these initiatives were popular and mission-driven, having one person fill both web and IT roles became challenging. The museum later shifted to focus web efforts on marketing and making collections available online, though some projects lacked clear leadership. Ultimately, the web role moved to occasional consultation as the museum prioritized other areas with its resources.