4. Rapid branding & product launch for 2 industrial product lines….
…resulted in a
$2 million order
from Exxon
Mobile, and
that was only
the beginning.
5. Before…
After…
Three doctors who owned and operated a medical lab did their
own marketing. The lab had an 80% success rate in helping
couples with immune system issues carry a pregnancy to full
term. They hired New Incite to provide marketing consulting
and support. First, we created a new brand identity for the lab.
6. The medical lab’s existing website
was designed for patients only . It did
not speak to doctors who refer lab
work and patients. We created a
cost-effective landing page to direct
patients to existing pages and
doctors to new pages. We created
brochures, an exhibit booth and
wrote and distributed press releases.
7. Before… After…
A training services firm ran ads in a
California publication, but their
target audience, large corporations,
were moving out of state. We found
the cost-effective stock photograph,
wrote the copy for the new ad and
directed the creative design, using
the same graphic designer.
8. We immediately followed the
campaign with a postcard to
the magazine’s subscribers
that repeated the image and a
more detailed message….
Our client received leads that
they converted to
customers, which paid for the
new campaign 10 times over.
9. New Incite conducted a Situation
Analysis and Marketing Plan for a non-
profit. One of our recommended
changes resulted in a saving of
thousands by changing the printed
annual report to online. Donors
received a notice via mail to get their
personal copy, with printed copies
available on demand.
Before… After…