New Business
•Download as PPT, PDF•
0 likes•251 views
Social media is rapidly changing the landscape of traditional media and marketing. As viewership of television, radio, newspapers and magazines declines, engagement with new media like mobile, online and social media is growing significantly. The document urges embracing social media as a conversation tool, as the statistics show the pace at which content is now created and shared online in real-time far outpaces traditional mainstream marketing.
Report
Share
Report
Share
![[object Object],[object Object],The world is changing](https://image.slidesharecdn.com/newone-100118153640-phpapp01/85/New-Business-1-320.jpg)
![[object Object],[object Object],The world is changing The superstars are](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
Recommended
FutureM 2014 - Anatomy of a Viral Video
FutureM 2014
Anatomy of a Viral Video
Speakers:
Eric Williamson (@edubble_u) SVP, Director of Digital & Content Strategy, Mullen
Kazi Ahmed (@kaziahmed) VP, Group Digital Director, Mediahub/Mullen
Jon Ruby VP, Creative Director, Mullen
In advertising, we work tirelessly to create what we hope is incredible branded content and then pay to get it in front of as many of the right people as possible. Our success is measured by some combination of business results, brand surveys and industry awards. But what really gets our blood pumping is when our work grabs the attention of the masses and goes viral. At Mullen, we recently had the good fortune of experiencing this with a video we created for American Greetings’ Mother’s Day campaign.
Naturally, when you do something great, you want to understand how you did it, so you can do it again. Our project post-mortem revealed some interesting insights about how and why something spreads among consumers and media, which is what we will share in this presentation, “Anatomy of a Viral Video.”
Kaizen: Good Change with Small Steps
This document provides tips and strategies for making positive changes in life. It recommends focusing on continuous, small improvements over time rather than seeking large, rapid changes. Specific tips include spending more time with family and friends, exercising, losing weight, quitting unhealthy habits like smoking and drinking, getting out of debt, learning new skills, helping others, and getting organized. The document emphasizes that even small, daily improvements can lead to significant gains if sustained long-term. It encourages starting simple with small actions and thinking small to avoid feelings of fear that can prevent change.
Treasure Mountain Share
This document discusses the need to prepare students for the 21st century by shifting to a more digital, collaborative, and skills-based model of learning.
It advocates moving from a single source, textbook-based model to one that incorporates multiple perspectives through crowd-sourcing. Key strategies proposed include ensuring all students have individual digital devices, moving from just-in-case learning to just-in-time learning by giving students open access to information, and assessing students based on applied understandings rather than solely on recall of facts.
The goal is to develop students' 21st century skills like collaboration, critical thinking, and problem solving in order to prepare them for further learning, life and work in today's evolving digital
The lessons Adland can learn from Detroit
I think that there are some real lessons that the advertising and marketing communities can learn from Mayor Dave Bing and his re-imagining of Detroit. This is a presentation that I gave at AdTech London in September 2011
Maker movement
De jeugd van tegenwoordig bruist van sociaal ondernemerschap, deelt haar ideeĂ«n en is ecologisch bewust. Â
Met plekken als MakerLabs, technologieën als 3D printen en gedachtengoed als building with nature heb je de perfecte cocktail voor een generatie die het verschil zal maken.
Wat is je excuus om geen dingen te bedenken en ze vervolgens te beginnen bouwen?
Dankzij het internet of things, crowd sourcing en micro-productie kan vandaag iedereen een ondernemer zijn.
De maker movement hertekent niet alleen onze economische modellen, maar ook de manier waarop we kennis delen, ondernemen en produceren.
The slow web
Just as with fast food and slow food, there is now a desire for a slow web. More sustainable, with more unwired time, where we are more aware of our choices and with lots of eco and green accents. In an age where we spend more of our waking hours 'plugged in' than not, we need to question how email, tweets and text messages interfere with our need for unwired time. Can a constant connection really help us to thrive in the digital age? The slow web also enables us to launch new initiatives to create a better future. Noodle economics, self sustainability and hyperlocal communities are all made possible thanks to the internet. There is a new generation willing to get rich the slow way. A generation that wants to contribute something to the world other than the next big marketing trick in town. And this at last will make us shift from ego systems to eco systems. Timely not real-time. Rhythm not random. Moderation not excess. Knowledge not information. These are a few of the many characteristics of the slow web. It’s not so much a checklist as a feeling, one of being at greater ease with the web-enabled products and services in our lives. If you can’t recall a few screen-free hours, or if you want to make web a more sustainable place, you might be in dire need of a talk about the slow web movement.
Digital strategy @ Groen - the Flemish Green Party
This document discusses digital strategy and degrees of involvement in political participation. It notes that only 1% of people create content while 9% engage with it, influencing the views of the remaining 90%. The strategy is to attract creators and engagers to party channels to indirectly enlarge the audience. Degrees of involvement range from passive social media participation to active candidacy. The goal is facilitating easy, risk-free involvement through online tools and a smartphone app. This aims to expand the guaranteed electorate beyond the current 3-4% and engage the swing vote.
Playing Big Across Generations: 5 Top Tips
Insights for companies seeking to design media, games, toys, technologies or experiences that will bring generations together. Hint: the screen is just one entry point.
Recommended
FutureM 2014 - Anatomy of a Viral Video
FutureM 2014
Anatomy of a Viral Video
Speakers:
Eric Williamson (@edubble_u) SVP, Director of Digital & Content Strategy, Mullen
Kazi Ahmed (@kaziahmed) VP, Group Digital Director, Mediahub/Mullen
Jon Ruby VP, Creative Director, Mullen
In advertising, we work tirelessly to create what we hope is incredible branded content and then pay to get it in front of as many of the right people as possible. Our success is measured by some combination of business results, brand surveys and industry awards. But what really gets our blood pumping is when our work grabs the attention of the masses and goes viral. At Mullen, we recently had the good fortune of experiencing this with a video we created for American Greetings’ Mother’s Day campaign.
Naturally, when you do something great, you want to understand how you did it, so you can do it again. Our project post-mortem revealed some interesting insights about how and why something spreads among consumers and media, which is what we will share in this presentation, “Anatomy of a Viral Video.”
Kaizen: Good Change with Small Steps
This document provides tips and strategies for making positive changes in life. It recommends focusing on continuous, small improvements over time rather than seeking large, rapid changes. Specific tips include spending more time with family and friends, exercising, losing weight, quitting unhealthy habits like smoking and drinking, getting out of debt, learning new skills, helping others, and getting organized. The document emphasizes that even small, daily improvements can lead to significant gains if sustained long-term. It encourages starting simple with small actions and thinking small to avoid feelings of fear that can prevent change.
Treasure Mountain Share
This document discusses the need to prepare students for the 21st century by shifting to a more digital, collaborative, and skills-based model of learning.
It advocates moving from a single source, textbook-based model to one that incorporates multiple perspectives through crowd-sourcing. Key strategies proposed include ensuring all students have individual digital devices, moving from just-in-case learning to just-in-time learning by giving students open access to information, and assessing students based on applied understandings rather than solely on recall of facts.
The goal is to develop students' 21st century skills like collaboration, critical thinking, and problem solving in order to prepare them for further learning, life and work in today's evolving digital
The lessons Adland can learn from Detroit
I think that there are some real lessons that the advertising and marketing communities can learn from Mayor Dave Bing and his re-imagining of Detroit. This is a presentation that I gave at AdTech London in September 2011
Maker movement
De jeugd van tegenwoordig bruist van sociaal ondernemerschap, deelt haar ideeĂ«n en is ecologisch bewust. Â
Met plekken als MakerLabs, technologieën als 3D printen en gedachtengoed als building with nature heb je de perfecte cocktail voor een generatie die het verschil zal maken.
Wat is je excuus om geen dingen te bedenken en ze vervolgens te beginnen bouwen?
Dankzij het internet of things, crowd sourcing en micro-productie kan vandaag iedereen een ondernemer zijn.
De maker movement hertekent niet alleen onze economische modellen, maar ook de manier waarop we kennis delen, ondernemen en produceren.
The slow web
Just as with fast food and slow food, there is now a desire for a slow web. More sustainable, with more unwired time, where we are more aware of our choices and with lots of eco and green accents. In an age where we spend more of our waking hours 'plugged in' than not, we need to question how email, tweets and text messages interfere with our need for unwired time. Can a constant connection really help us to thrive in the digital age? The slow web also enables us to launch new initiatives to create a better future. Noodle economics, self sustainability and hyperlocal communities are all made possible thanks to the internet. There is a new generation willing to get rich the slow way. A generation that wants to contribute something to the world other than the next big marketing trick in town. And this at last will make us shift from ego systems to eco systems. Timely not real-time. Rhythm not random. Moderation not excess. Knowledge not information. These are a few of the many characteristics of the slow web. It’s not so much a checklist as a feeling, one of being at greater ease with the web-enabled products and services in our lives. If you can’t recall a few screen-free hours, or if you want to make web a more sustainable place, you might be in dire need of a talk about the slow web movement.
Digital strategy @ Groen - the Flemish Green Party
This document discusses digital strategy and degrees of involvement in political participation. It notes that only 1% of people create content while 9% engage with it, influencing the views of the remaining 90%. The strategy is to attract creators and engagers to party channels to indirectly enlarge the audience. Degrees of involvement range from passive social media participation to active candidacy. The goal is facilitating easy, risk-free involvement through online tools and a smartphone app. This aims to expand the guaranteed electorate beyond the current 3-4% and engage the swing vote.
Playing Big Across Generations: 5 Top Tips
Insights for companies seeking to design media, games, toys, technologies or experiences that will bring generations together. Hint: the screen is just one entry point.
Staying Connected U3A Newcastle 2016
This document discusses various ways that technology has changed how people stay connected with each other and the world over recent decades. It covers topics like social media, video chatting, mobile devices, online banking, passwords, and online dating. The goal is to help people understand different connection options and choose what works best for them.
PDO Basics - PHPMelb 2014
A quick overview of PHP's PDO. Aimed at beginners and those who use too many ORMs. This was done as a lightening talk at the PHP Melbourne User Group January 2014.
PHP - PDO Objects
This document discusses PHP Data Objects (PDO) for connecting to and interacting with databases. PDO requires PHP version 5 and uses two main objects - the PDO object represents a database connection, and PDOStatement represents prepared statements and result sets. Methods like prepare(), execute(), fetch(), and fetchAll() allow preparing and executing statements as well as retrieving result sets. Examples demonstrate using PDO for common SQL statements like SELECT, INSERT, UPDATE, and DELETE.
Php 101: PDO
PDO provides a consistent interface for accessing databases in PHP. It allows for data access abstraction by providing a common API for different database drivers like MySQL, PostgreSQL, SQL Server and SQLite. Using PDO avoids vendor lock-in and makes it easier to change database backends without refactoring code. The document provides examples of connecting and querying databases using different database extensions like mysql, mysqli and sqlsrv and illustrates how PDO offers a consistent alternative.
Database Connection
- The document discusses setting up Microsoft Access databases and connecting them to a Visual Basic project to display data in forms using DataGridView controls.
- It provides steps for adding a database file to a project, configuring a data connection, selecting tables and columns as data sources, and formatting DataGridView controls to display the bound data.
- Two forms are created - one to display course data and another for student data by dragging DataGridView controls and configuring them to show records from tables in the Access database file.
Pdo presentation eng
This document discusses non-surgical face and body lifting using PDO lifting threads. It describes the mechanism of action, key advantages like minimal invasiveness and long lasting results. It provides protocols and recommended thread types for lifting different areas of the face like the brows, nasolabial folds and neck. It also discusses body lifting protocols and thread recommendations for areas like the breasts, arms, abdomen and legs. Before and after photos demonstrate the lifting effects on skin laxity.
PDO : Panchayat Raj Rules 1993 : e notes
The document provides a detailed history of panchayati raj systems in India from ancient times to the modern era. Some key points:
- Village councils called sabhas or panchayats existed as self-governing bodies during Vedic times but declined under colonial rule.
- Various committees in the 20th century recommended strengthening local self-governance and establishing elected village councils.
- The 73rd Constitutional Amendment in 1992 gave constitutional status to panchayati raj institutions, mandating their establishment in all states.
sponsor-ed: Social media pd
The document discusses social media and lessons that can be learned from how businesses have engaged with social media. It provides several case studies of both positive and negative experiences that businesses have had and key lessons that can be extracted, including listening to customers, responding authentically, allowing people to interact with your brand, and addressing myths directly. The document also discusses how schools can apply similar lessons by using social media to engage with parents and monitor discussions while also being open to feedback.
Lancs media 1.7
This document discusses the shifting media landscape as consumption moves increasingly online and onto mobile devices. It notes the aging demographics of social media users and how brands can leverage social networks like Facebook and Twitter to build awareness, create buzz, respond to crises, and develop customer evangelism. Specific strategies and examples are provided, showing how brands from O2 to Best Buy to Vodafone have successfully used social media to increase fan numbers, drive sales, and gain significant returns on marketing investments.
Unit 1: Definition of Trend
1. Social trends have existed since the beginning of time as society reacts to stimuli like music, fashion, or activities. While trends are not always created by the majority, most people typically follow them.
2. A trend is defined as a pattern of change over time that has a big impact on society. Identifying trends involves collecting information to spot patterns and attempt to see the future.
3. The top 10 current internet trends include selfies, getting news on social media first, GIFs, hashtags, memes, regular people becoming famous online, cloud streaming of entertainment, oversharing on social media, cryptocurrency, and WiFi enabled home devices.
Social Media in Research 02/02 Vlerick KANTAR TNS
Social media usage is on the rise globally, with people spending on average about 3 hours per day on platforms like Facebook. While this connectivity has benefits, it also presents greater risks in terms of overuse and addiction. Each major platform has developed its own niche in terms of the types of content shared and how users engage with brands. Brands are recognizing the opportunities in social media engagement and are working to provide entertaining, convenient, and personalized content to users through platforms and influencers. Effective social media strategies focus on understanding customer needs and engaging customers in an unobtrusive way through relevant and high-quality content.
UNIT1L~1.PDF
This document defines trends and differentiates them from fads. It identifies the key elements and characteristics of trends, which include appeal, result/impact, scope, support, sustainability, and value. Trends have longer lifespans than fads and influence markets over many years or decades by altering classics. Examples of current internet trends are provided, such as selfies, news on social media, GIFs, hashtags, memes, internet fame, cloud streaming, oversharing, cryptocurrencies, and smart home devices. The document also provides examples of past fads in the Philippines.
Trends, Network and Critical Thinking Unit 1 Definition of a Trend
This document defines trends and differentiates them from fads. It identifies the key elements and characteristics of trends, which include appeal, result/impact, scope, support, sustainability, and value. Trends have longer lifespans than fads and influence markets over many years or decades. The document also lists and describes 10 current internet trends, such as selfies, hashtags, memes, and streaming media. It provides examples of past fads in the Philippines.
unit1lesson1definitionofatrend WEEK 1.pptx
Trends versus fads. Trends have longer lifespans, lasting years or decades, and influence markets long-term. Fads are short-lived novelty driven fashion choices that last only a season or less and fade quickly. While fads may be fun, they are not worth large investments. The document then provides examples of recent trends and fads in the Philippines.
Social Media and Digital Marketing for Schools
Social Media for Schools is a talk prepared for the Independent Schools Marketing Association of South Africa (ISMA) conference in Cape Town 2012 November.
The talk looks at Social Media, digital education, and its impact of schools, as well as some tips on how to succeed.
Social Media & Digital Education for Schools
Social Media for Schools is a talk prepared for the Independent Schools Marketing Association of South Africa (ISMA) conference in Cape Town 2012 November.
The talk looks at Social Media, digital education, and its impact of schools, as well as some tips on how to succeed.
The talk was given by our agency group digital technologist, Chris Rawlinson.
BITB -- Digital Media Grows Up
Digital media is increasingly dominated by user-generated content as people have more ways to share information online. Social networking sites like Facebook have hundreds of millions of active users and are shaping how brands market to consumers. As more activities move online through smartphones, companies must integrate their campaigns across different digital platforms to reach customers where they are engaged.
Social Media F Eb 2010
Social media has become the 4th most popular online activity. Sites like Facebook, YouTube, and Twitter are among the top 20 most visited websites globally. Different social networks are more popular in different countries. While formats and sites may change, social media has transformed communication. Organizations must engage with digital platforms and social media to reach audiences. Oxfam uses sites like YouTube, Facebook, Twitter, and Flickr to share videos, photos, and messages about its work and campaigns. It aims to have conversations and spread information virally through social media.
Social Networking For Non Profits
Intro slideshow of a workshop I conducted for the Non Profit Resource Center of Texas.
-------
What is Social Networking and is it relevant to your organization? Become a champion of social media networks and discover more about the practical and effective applications available at your fingertips. From Blogs to LinkedIn to Facebook to Twitter, discover how to manage your organization’s social media life and begin connecting today!
Social Media: What Do We Know? What Should We Do?
Social media provides opportunities for participation rather than just one-way communication. It has grown rapidly, with most young people using social networks. While social media ranks low for college research, it can be an important tool for word-of-mouth and peer connections when integrated into a comprehensive strategy, not as the sole strategy. The document provides examples of universities successfully using social media through branded YouTube channels and Facebook pages that engage students and alumni.
Social Media: What Do We Know? What Should We Do?
What you need to know to put social media to work for you. This CASE/New York Times Knowledge Network presentation examines how social media can impact applications and yield.
About social media newsroom
En introduktion till de som överväger ett social media newsroom. T.ex föranking inom organisationen.
More Related Content
Viewers also liked
Staying Connected U3A Newcastle 2016
This document discusses various ways that technology has changed how people stay connected with each other and the world over recent decades. It covers topics like social media, video chatting, mobile devices, online banking, passwords, and online dating. The goal is to help people understand different connection options and choose what works best for them.
PDO Basics - PHPMelb 2014
A quick overview of PHP's PDO. Aimed at beginners and those who use too many ORMs. This was done as a lightening talk at the PHP Melbourne User Group January 2014.
PHP - PDO Objects
This document discusses PHP Data Objects (PDO) for connecting to and interacting with databases. PDO requires PHP version 5 and uses two main objects - the PDO object represents a database connection, and PDOStatement represents prepared statements and result sets. Methods like prepare(), execute(), fetch(), and fetchAll() allow preparing and executing statements as well as retrieving result sets. Examples demonstrate using PDO for common SQL statements like SELECT, INSERT, UPDATE, and DELETE.
Php 101: PDO
PDO provides a consistent interface for accessing databases in PHP. It allows for data access abstraction by providing a common API for different database drivers like MySQL, PostgreSQL, SQL Server and SQLite. Using PDO avoids vendor lock-in and makes it easier to change database backends without refactoring code. The document provides examples of connecting and querying databases using different database extensions like mysql, mysqli and sqlsrv and illustrates how PDO offers a consistent alternative.
Database Connection
- The document discusses setting up Microsoft Access databases and connecting them to a Visual Basic project to display data in forms using DataGridView controls.
- It provides steps for adding a database file to a project, configuring a data connection, selecting tables and columns as data sources, and formatting DataGridView controls to display the bound data.
- Two forms are created - one to display course data and another for student data by dragging DataGridView controls and configuring them to show records from tables in the Access database file.
Pdo presentation eng
This document discusses non-surgical face and body lifting using PDO lifting threads. It describes the mechanism of action, key advantages like minimal invasiveness and long lasting results. It provides protocols and recommended thread types for lifting different areas of the face like the brows, nasolabial folds and neck. It also discusses body lifting protocols and thread recommendations for areas like the breasts, arms, abdomen and legs. Before and after photos demonstrate the lifting effects on skin laxity.
PDO : Panchayat Raj Rules 1993 : e notes
The document provides a detailed history of panchayati raj systems in India from ancient times to the modern era. Some key points:
- Village councils called sabhas or panchayats existed as self-governing bodies during Vedic times but declined under colonial rule.
- Various committees in the 20th century recommended strengthening local self-governance and establishing elected village councils.
- The 73rd Constitutional Amendment in 1992 gave constitutional status to panchayati raj institutions, mandating their establishment in all states.
Viewers also liked (7)
Similar to New Business
sponsor-ed: Social media pd
The document discusses social media and lessons that can be learned from how businesses have engaged with social media. It provides several case studies of both positive and negative experiences that businesses have had and key lessons that can be extracted, including listening to customers, responding authentically, allowing people to interact with your brand, and addressing myths directly. The document also discusses how schools can apply similar lessons by using social media to engage with parents and monitor discussions while also being open to feedback.
Lancs media 1.7
This document discusses the shifting media landscape as consumption moves increasingly online and onto mobile devices. It notes the aging demographics of social media users and how brands can leverage social networks like Facebook and Twitter to build awareness, create buzz, respond to crises, and develop customer evangelism. Specific strategies and examples are provided, showing how brands from O2 to Best Buy to Vodafone have successfully used social media to increase fan numbers, drive sales, and gain significant returns on marketing investments.
Unit 1: Definition of Trend
1. Social trends have existed since the beginning of time as society reacts to stimuli like music, fashion, or activities. While trends are not always created by the majority, most people typically follow them.
2. A trend is defined as a pattern of change over time that has a big impact on society. Identifying trends involves collecting information to spot patterns and attempt to see the future.
3. The top 10 current internet trends include selfies, getting news on social media first, GIFs, hashtags, memes, regular people becoming famous online, cloud streaming of entertainment, oversharing on social media, cryptocurrency, and WiFi enabled home devices.
Social Media in Research 02/02 Vlerick KANTAR TNS
Social media usage is on the rise globally, with people spending on average about 3 hours per day on platforms like Facebook. While this connectivity has benefits, it also presents greater risks in terms of overuse and addiction. Each major platform has developed its own niche in terms of the types of content shared and how users engage with brands. Brands are recognizing the opportunities in social media engagement and are working to provide entertaining, convenient, and personalized content to users through platforms and influencers. Effective social media strategies focus on understanding customer needs and engaging customers in an unobtrusive way through relevant and high-quality content.
UNIT1L~1.PDF
This document defines trends and differentiates them from fads. It identifies the key elements and characteristics of trends, which include appeal, result/impact, scope, support, sustainability, and value. Trends have longer lifespans than fads and influence markets over many years or decades by altering classics. Examples of current internet trends are provided, such as selfies, news on social media, GIFs, hashtags, memes, internet fame, cloud streaming, oversharing, cryptocurrencies, and smart home devices. The document also provides examples of past fads in the Philippines.
Trends, Network and Critical Thinking Unit 1 Definition of a Trend
This document defines trends and differentiates them from fads. It identifies the key elements and characteristics of trends, which include appeal, result/impact, scope, support, sustainability, and value. Trends have longer lifespans than fads and influence markets over many years or decades. The document also lists and describes 10 current internet trends, such as selfies, hashtags, memes, and streaming media. It provides examples of past fads in the Philippines.
unit1lesson1definitionofatrend WEEK 1.pptx
Trends versus fads. Trends have longer lifespans, lasting years or decades, and influence markets long-term. Fads are short-lived novelty driven fashion choices that last only a season or less and fade quickly. While fads may be fun, they are not worth large investments. The document then provides examples of recent trends and fads in the Philippines.
Social Media and Digital Marketing for Schools
Social Media for Schools is a talk prepared for the Independent Schools Marketing Association of South Africa (ISMA) conference in Cape Town 2012 November.
The talk looks at Social Media, digital education, and its impact of schools, as well as some tips on how to succeed.
Social Media & Digital Education for Schools
Social Media for Schools is a talk prepared for the Independent Schools Marketing Association of South Africa (ISMA) conference in Cape Town 2012 November.
The talk looks at Social Media, digital education, and its impact of schools, as well as some tips on how to succeed.
The talk was given by our agency group digital technologist, Chris Rawlinson.
BITB -- Digital Media Grows Up
Digital media is increasingly dominated by user-generated content as people have more ways to share information online. Social networking sites like Facebook have hundreds of millions of active users and are shaping how brands market to consumers. As more activities move online through smartphones, companies must integrate their campaigns across different digital platforms to reach customers where they are engaged.
Social Media F Eb 2010
Social media has become the 4th most popular online activity. Sites like Facebook, YouTube, and Twitter are among the top 20 most visited websites globally. Different social networks are more popular in different countries. While formats and sites may change, social media has transformed communication. Organizations must engage with digital platforms and social media to reach audiences. Oxfam uses sites like YouTube, Facebook, Twitter, and Flickr to share videos, photos, and messages about its work and campaigns. It aims to have conversations and spread information virally through social media.
Social Networking For Non Profits
Intro slideshow of a workshop I conducted for the Non Profit Resource Center of Texas.
-------
What is Social Networking and is it relevant to your organization? Become a champion of social media networks and discover more about the practical and effective applications available at your fingertips. From Blogs to LinkedIn to Facebook to Twitter, discover how to manage your organization’s social media life and begin connecting today!
Social Media: What Do We Know? What Should We Do?
Social media provides opportunities for participation rather than just one-way communication. It has grown rapidly, with most young people using social networks. While social media ranks low for college research, it can be an important tool for word-of-mouth and peer connections when integrated into a comprehensive strategy, not as the sole strategy. The document provides examples of universities successfully using social media through branded YouTube channels and Facebook pages that engage students and alumni.
Social Media: What Do We Know? What Should We Do?
What you need to know to put social media to work for you. This CASE/New York Times Knowledge Network presentation examines how social media can impact applications and yield.
About social media newsroom
En introduktion till de som överväger ett social media newsroom. T.ex föranking inom organisationen.
Social Media: Free and Easy!
Learn what social media is, Why it is important to a business, but also to non-profits, hospitals, schools, and institutions! The presentation goes on to share how to get started, tips to remember, and then explores the BIG 3.
Building Online Communities To Support Successful Media Brands - ALPSP July 2009
Dan Thornton discusses the importance of online communities for supporting successful media brands. He outlines 9 steps for building a community, including listening to existing conversations, setting objectives, using popular community members to attract others, providing recognition for contributions, moderating content, integrating the community into the brand's strategy, and measuring results. Thornton also debunks common myths about online communities and social media, and provides recommendations for free tools and further reading on the topic.
Casia 2014 preliminary round
This document discusses various aspects of social media. It begins by defining social media and listing some popular social media platforms. It then discusses how people spend more time on social media than watching TV and how social media allows for two-way conversations. The document also provides an example of how leveraging a celebrity's presence on social media can help enhance brands by catching attention and adding credibility through differentiated and relevant posts. It notes some pros and cons of using social media, and provides some famous stories that were spread through social media.
Social media basics: history, impact, implications for content creators
My slides for a session on "Social Media: Creating Connections" at The Oregon Outdoor Recreation Summit, held in Bend, May 2019. https://web.cvent.com/event/35c64214-6682-46f7-8533-dc08c29a8f33/websitePage:645d57e4-75eb-4769-b2c0-f201a0bfc6ce
Small Planet Small
This document discusses the growth of social media and how it has outpaced traditional marketing channels. Some key statistics are presented showing the massive scale of social media activity happening in real-time across platforms like Facebook, Twitter, YouTube and more. It notes that tools from the past cannot keep up with these real-time conversations. The document then presents data on declines in TV, radio, newspaper and magazine advertising in 2009 compared to increases in mobile and online. It positions the company as a "Tweet Centre" that can listen, engage and respond to conversations happening across social media in real-time for brands.
Similar to New Business (20)
Trends, Network and Critical Thinking Unit 1 Definition of a Trend
Trends, Network and Critical Thinking Unit 1 Definition of a Trend
Â
Building Online Communities To Support Successful Media Brands - ALPSP July 2009
Building Online Communities To Support Successful Media Brands - ALPSP July 2009
Â
Social media basics: history, impact, implications for content creators
Social media basics: history, impact, implications for content creators
Â
More from Brad Keeling
Staying Connected Bateau Bay Workshop Nov 2015
Technology workshop for Seniors at Australian Unity Retirement Living, Kiah Lodge, Bateau Bay, NSW Central Coast.
Helping Seniors bridge the digital divide.
Staying connected tech workshop 2015
This document is from a workshop on staying connected and being online. It provides information on connecting through social media, mobile devices, and the internet. Topics covered include setting privacy settings on Facebook and other platforms, using video calling apps, texting etiquette, online banking safety, and how technologies have changed the ways people communicate and share information over time. The purpose of the workshop is to help older adults understand and navigate the digital world.
Brad joins Newport Capital
Brad Keeling has joined Newport Capital as a consulting specialist in emerging new media opportunities in the Telecommunications, Media and Technology (TMT) sector with specific focus on online, mobile and social media.
Newport Capital Breakfast Invitation
Brad Keeling will be interviewed by journalist Carol Duncan at the Newport Capital Technology Insight Breakfast on March 13th. Keeling has extensive experience in new media and telecommunications from the 1970s onward, including roles at Imagineering and One.Tel. Attendees will hear anecdotes from Keeling about innovations in PCs, mobile phones, and the internet over the decades as well as his thoughts on current emerging technologies.
Everything is public
The document discusses how perspectives on privacy and what is considered public have changed over time, especially with advances in technology and social media. It notes that while previous generations grew up believing private conversations and actions stayed private, younger generations today assume everything they do online is public. The document speculates that Generation Z, who have lived their entire lives online, understand data collection but are not necessarily concerned about manipulation, seeing it as an inevitable part of living digitally.
Australian Unity Tech Workshop Constitution Hill
The document announces free technology workshops for seniors to be held on Wednesday 11 June 2014 at Constitution Hill Retirement Village, covering using mobile phones beyond calls from 11:30am to 12:30pm, understanding social media like Facebook and Twitter from 1:00pm to 2:00pm, and connecting with family and friends through social media and Skype. Attendees are asked to RSVP by phoning 1300 160 170 by 5 June and to bring their own mobile phone or tablet. Refreshments will be provided.
Seniors Techno Workshops 2014
The Willandra Village in Cromer, NSW is hosting three technology workshops for seniors as part of Seniors Week. The workshops will cover using mobile phones on Tuesday, digital cameras on Wednesday, and online activities, apps and social media on Thursday. Each 2-hour workshop from 10am to 12pm will provide instruction on getting the best use out of various technologies. Seats are limited so registration by March 17 is required to reserve a place.
LinkedIn A simple how to
This document provides tips for using LinkedIn to network. It recommends updating your profile with information, searching for contacts and connecting with a personalized message. It also suggests joining relevant groups, participating in discussions, following companies and channels of interest, and considering upgrading to LinkedIn Premium for additional features. The document copyright is held by Brad Keeling and Slice Wireless Pty Limited.
#Inclasswithbrad tafe preso aug13
Hootsuite, TweetDeck, and SproutSocial are social media dashboards that allow users to monitor multiple networks, post updates, and view analytics. TweetReach and TweetStats provide additional analytical tools to determine the reach and influence of social media activity, including the optimal times of day for posting. Various other tools help with finding accounts to follow, managing lists, and cleaning up social profiles. Dashboards and tools make engaging on social media and viewing results easier for brands and individuals.
Seniors Tech Workshops Constitution Hill 2013
Technology workshops for Seniors at Constitution Hill in Sydney on July 10 2013.
The workshops provide orientation and training for better use of mobile phones and social media for Senior Citizens
Willandra Village Seniors Techno 2013
Seniors are invited to free workshops over three days to learn how to use their mobile phones beyond calls, manage photos taken with digital cameras, and connect with family and friends through social media and Skype. The mobile phone workshop will be held on Tuesday the 19th, digital camera workshop on Wednesday the 20th, and social media workshop on Thursday the 21st from 10am to 12pm at Willandra Village in Cromer. Participants are asked to RSVP by the 18th and bring their own devices.
What used to take days, even weeks
The document announces a series of technology workshops for seniors during Seniors Week to provide assistance with mobile phones, tablets, laptops, digital cameras, Facebook, and Twitter. The workshops will take place on March 19th, 20th, and 21st, 2013 at Australian Unity Willandra Village and require an RSVP by calling 02 9971 8035.
Case studies uts
Brad Keeling presented on using social media for branded content and campaigns. He discussed several case studies including how Carmel Tebbutt used Twitter to win an election over a candidate who did not use Twitter. Another case study involved using the hashtag #gettheashestotheashes to promote The Ashes cricket tournament on Twitter. Live tweeting events like a book signing and craft beer week helped expand their audience. Keeling emphasized that social media is about engagement and influence, not control, and content should be sociable and conversational to be effective.
Country Matters Series 2
Country Matters is a one-hour television program that will air on regional networks, reaching over 5 million people. It provides companies with a four-minute segment to promote their product or service in a way that goes beyond a TV commercial. This content can then be used across websites, apps, and other digital platforms. For $10,000 AU per story, Get Into Productions will produce the television segment and generate additional multimedia content, delivering an all-in-one media solution. Their experienced team can help companies develop compelling branding stories to effectively reach both rural and regional audiences.
Country Matters Nml Music Segments
The document describes a proposed 13-episode TV series called "Country Matters TV Series 2 - 2009" that will air on Southern Cross TEN. The series will feature local regional artists, venues, and special music events. It will incorporate social media like Twitter and Facebook to promote the segments. The series will be broadcast across Australia and available online, with mobile content like ringtones and video clips. Sponsors can purchase branded segments or develop social media campaigns to promote their brands through the multi-platform series.
Country Matters 2009 Combining Social Media
The document summarizes a proposed television series called "Country Matters TV Series 2 - 2009". It will include 13 episodes airing on broadcast television and online. It will follow the successful first season and expand to more regional markets. The show provides unique sponsorship opportunities for brands to reach rural audiences. It will incorporate online forums, social media, and mobile interactivity to engage viewers across multiple platforms.
More from Brad Keeling (18)
Recently uploaded
How to Interpret Trends in the Kalyan Rajdhani Mix Chart.pdf
A Mix Chart displays historical data of numbers in a graphical or tabular form. The Kalyan Rajdhani Mix Chart specifically shows the results of a sequence of numbers over different periods.
Your One-Stop Shop for Python Success: Top 10 US Python Development Providers
Simplify your search for a reliable Python development partner! This list presents the top 10 trusted US providers offering comprehensive Python development services, ensuring your project's success from conception to completion.
Letter and Document Automation for Bonterra Impact Management (fka Social Sol...
Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows.
We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases.
This video focuses on automated letter generation for Bonterra Impact Management using Google Workspace or Microsoft 365.
Interested in deploying letter generation automations for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.
AWS Cloud Cost Optimization Presentation.pptx
This presentation provides valuable insights into effective cost-saving techniques on AWS. Learn how to optimize your AWS resources by rightsizing, increasing elasticity, picking the right storage class, and choosing the best pricing model. Additionally, discover essential governance mechanisms to ensure continuous cost efficiency. Whether you are new to AWS or an experienced user, this presentation provides clear and practical tips to help you reduce your cloud costs and get the most out of your budget.
GraphRAG for Life Science to increase LLM accuracy
GraphRAG for life science domain, where you retriever information from biomedical knowledge graphs using LLMs to increase the accuracy and performance of generated answers
Energy Efficient Video Encoding for Cloud and Edge Computing Instances
Energy Efficient Video Encoding for Cloud and Edge Computing Instances
Main news related to the CCS TSI 2023 (2023/1695)
An English 🇬🇧 translation of a presentation to the speech I gave about the main changes brought by CCS TSI 2023 at the biggest Czech conference on Communications and signalling systems on Railways, which was held in Clarion Hotel Olomouc from 7th to 9th November 2023 (konferenceszt.cz). Attended by around 500 participants and 200 on-line followers.
The original Czech 🇨🇿 version of the presentation can be found here: https://www.slideshare.net/slideshow/hlavni-novinky-souvisejici-s-ccs-tsi-2023-2023-1695/269688092 .
The videorecording (in Czech) from the presentation is available here: https://youtu.be/WzjJWm4IyPk?si=SImb06tuXGb30BEH .
Taking AI to the Next Level in Manufacturing.pdf
Read Taking AI to the Next Level in Manufacturing to gain insights on AI adoption in the manufacturing industry, such as:
1. How quickly AI is being implemented in manufacturing.
2. Which barriers stand in the way of AI adoption.
3. How data quality and governance form the backbone of AI.
4. Organizational processes and structures that may inhibit effective AI adoption.
6. Ideas and approaches to help build your organization's AI strategy.
Programming Foundation Models with DSPy - Meetup Slides
Prompting language models is hard, while programming language models is easy. In this talk, I will discuss the state-of-the-art framework DSPy for programming foundation models with its powerful optimizers and runtime constraint system.
Artificial Intelligence for XMLDevelopment
In the rapidly evolving landscape of technologies, XML continues to play a vital role in structuring, storing, and transporting data across diverse systems. The recent advancements in artificial intelligence (AI) present new methodologies for enhancing XML development workflows, introducing efficiency, automation, and intelligent capabilities. This presentation will outline the scope and perspective of utilizing AI in XML development. The potential benefits and the possible pitfalls will be highlighted, providing a balanced view of the subject.
We will explore the capabilities of AI in understanding XML markup languages and autonomously creating structured XML content. Additionally, we will examine the capacity of AI to enrich plain text with appropriate XML markup. Practical examples and methodological guidelines will be provided to elucidate how AI can be effectively prompted to interpret and generate accurate XML markup.
Further emphasis will be placed on the role of AI in developing XSLT, or schemas such as XSD and Schematron. We will address the techniques and strategies adopted to create prompts for generating code, explaining code, or refactoring the code, and the results achieved.
The discussion will extend to how AI can be used to transform XML content. In particular, the focus will be on the use of AI XPath extension functions in XSLT, Schematron, Schematron Quick Fixes, or for XML content refactoring.
The presentation aims to deliver a comprehensive overview of AI usage in XML development, providing attendees with the necessary knowledge to make informed decisions. Whether you’re at the early stages of adopting AI or considering integrating it in advanced XML development, this presentation will cover all levels of expertise.
By highlighting the potential advantages and challenges of integrating AI with XML development tools and languages, the presentation seeks to inspire thoughtful conversation around the future of XML development. We’ll not only delve into the technical aspects of AI-powered XML development but also discuss practical implications and possible future directions.
June Patch Tuesday
Ivanti’s Patch Tuesday breakdown goes beyond patching your applications and brings you the intelligence and guidance needed to prioritize where to focus your attention first. Catch early analysis on our Ivanti blog, then join industry expert Chris Goettl for the Patch Tuesday Webinar Event. There we’ll do a deep dive into each of the bulletins and give guidance on the risks associated with the newly-identified vulnerabilities.
Skybuffer SAM4U tool for SAP license adoption
Manage and optimize your license adoption and consumption with SAM4U, an SAP free customer software asset management tool.
SAM4U, an SAP complimentary software asset management tool for customers, delivers a detailed and well-structured overview of license inventory and usage with a user-friendly interface. We offer a hosted, cost-effective, and performance-optimized SAM4U setup in the Skybuffer Cloud environment. You retain ownership of the system and data, while we manage the ABAP 7.58 infrastructure, ensuring fixed Total Cost of Ownership (TCO) and exceptional services through the SAP Fiori interface.
TrustArc Webinar - 2024 Global Privacy Survey
How does your privacy program stack up against your peers? What challenges are privacy teams tackling and prioritizing in 2024?
In the fifth annual Global Privacy Benchmarks Survey, we asked over 1,800 global privacy professionals and business executives to share their perspectives on the current state of privacy inside and outside of their organizations. This year’s report focused on emerging areas of importance for privacy and compliance professionals, including considerations and implications of Artificial Intelligence (AI) technologies, building brand trust, and different approaches for achieving higher privacy competence scores.
See how organizational priorities and strategic approaches to data security and privacy are evolving around the globe.
This webinar will review:
- The top 10 privacy insights from the fifth annual Global Privacy Benchmarks Survey
- The top challenges for privacy leaders, practitioners, and organizations in 2024
- Key themes to consider in developing and maintaining your privacy program
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAU
Webinar Recording: https://www.panagenda.com/webinars/hcl-notes-und-domino-lizenzkostenreduzierung-in-der-welt-von-dlau/
DLAU und die Lizenzen nach dem CCB- und CCX-Modell sind für viele in der HCL-Community seit letztem Jahr ein heißes Thema. Als Notes- oder Domino-Kunde haben Sie vielleicht mit unerwartet hohen Benutzerzahlen und Lizenzgebühren zu kämpfen. Sie fragen sich vielleicht, wie diese neue Art der Lizenzierung funktioniert und welchen Nutzen sie Ihnen bringt. Vor allem wollen Sie sicherlich Ihr Budget einhalten und Kosten sparen, wo immer möglich. Das verstehen wir und wir möchten Ihnen dabei helfen!
Wir erklären Ihnen, wie Sie häufige Konfigurationsprobleme lösen können, die dazu führen können, dass mehr Benutzer gezählt werden als nötig, und wie Sie überflüssige oder ungenutzte Konten identifizieren und entfernen können, um Geld zu sparen. Es gibt auch einige Ansätze, die zu unnötigen Ausgaben führen können, z. B. wenn ein Personendokument anstelle eines Mail-Ins für geteilte Mailboxen verwendet wird. Wir zeigen Ihnen solche Fälle und deren Lösungen. Und natürlich erklären wir Ihnen das neue Lizenzmodell.
Nehmen Sie an diesem Webinar teil, bei dem HCL-Ambassador Marc Thomas und Gastredner Franz Walder Ihnen diese neue Welt näherbringen. Es vermittelt Ihnen die Tools und das Know-how, um den Überblick zu bewahren. Sie werden in der Lage sein, Ihre Kosten durch eine optimierte Domino-Konfiguration zu reduzieren und auch in Zukunft gering zu halten.
Diese Themen werden behandelt
- Reduzierung der Lizenzkosten durch Auffinden und Beheben von Fehlkonfigurationen und ĂĽberflĂĽssigen Konten
- Wie funktionieren CCB- und CCX-Lizenzen wirklich?
- Verstehen des DLAU-Tools und wie man es am besten nutzt
- Tipps für häufige Problembereiche, wie z. B. Team-Postfächer, Funktions-/Testbenutzer usw.
- Praxisbeispiele und Best Practices zum sofortigen Umsetzen
5th LF Energy Power Grid Model Meet-up Slides
5th Power Grid Model Meet-up
It is with great pleasure that we extend to you an invitation to the 5th Power Grid Model Meet-up, scheduled for 6th June 2024. This event will adopt a hybrid format, allowing participants to join us either through an online Mircosoft Teams session or in person at TU/e located at Den Dolech 2, Eindhoven, Netherlands. The meet-up will be hosted by Eindhoven University of Technology (TU/e), a research university specializing in engineering science & technology.
Power Grid Model
The global energy transition is placing new and unprecedented demands on Distribution System Operators (DSOs). Alongside upgrades to grid capacity, processes such as digitization, capacity optimization, and congestion management are becoming vital for delivering reliable services.
Power Grid Model is an open source project from Linux Foundation Energy and provides a calculation engine that is increasingly essential for DSOs. It offers a standards-based foundation enabling real-time power systems analysis, simulations of electrical power grids, and sophisticated what-if analysis. In addition, it enables in-depth studies and analysis of the electrical power grid’s behavior and performance. This comprehensive model incorporates essential factors such as power generation capacity, electrical losses, voltage levels, power flows, and system stability.
Power Grid Model is currently being applied in a wide variety of use cases, including grid planning, expansion, reliability, and congestion studies. It can also help in analyzing the impact of renewable energy integration, assessing the effects of disturbances or faults, and developing strategies for grid control and optimization.
What to expect
For the upcoming meetup we are organizing, we have an exciting lineup of activities planned:
-Insightful presentations covering two practical applications of the Power Grid Model.
-An update on the latest advancements in Power Grid -Model technology during the first and second quarters of 2024.
-An interactive brainstorming session to discuss and propose new feature requests.
-An opportunity to connect with fellow Power Grid Model enthusiasts and users.
leewayhertz.com-AI in predictive maintenance Use cases technologies benefits ...
Predictive maintenance is a proactive approach that anticipates equipment failures before they happen. At the forefront of this innovative strategy is Artificial Intelligence (AI), which brings unprecedented precision and efficiency. AI in predictive maintenance is transforming industries by reducing downtime, minimizing costs, and enhancing productivity.
Nunit vs XUnit vs MSTest Differences Between These Unit Testing Frameworks.pdf
When it comes to unit testing in the .NET ecosystem, developers have a wide range of options available. Among the most popular choices are NUnit, XUnit, and MSTest. These unit testing frameworks provide essential tools and features to help ensure the quality and reliability of code. However, understanding the differences between these frameworks is crucial for selecting the most suitable one for your projects.
Recently uploaded (20)
How to Interpret Trends in the Kalyan Rajdhani Mix Chart.pdf
How to Interpret Trends in the Kalyan Rajdhani Mix Chart.pdf
Â
Your One-Stop Shop for Python Success: Top 10 US Python Development Providers
Your One-Stop Shop for Python Success: Top 10 US Python Development Providers
Â
Letter and Document Automation for Bonterra Impact Management (fka Social Sol...
Letter and Document Automation for Bonterra Impact Management (fka Social Sol...
Â
GraphRAG for Life Science to increase LLM accuracy
GraphRAG for Life Science to increase LLM accuracy
Â
Energy Efficient Video Encoding for Cloud and Edge Computing Instances
Energy Efficient Video Encoding for Cloud and Edge Computing Instances
Â
Programming Foundation Models with DSPy - Meetup Slides
Programming Foundation Models with DSPy - Meetup Slides
Â
Deep Dive: Getting Funded with Jason Jason Lemkin Founder & CEO @ SaaStr
Deep Dive: Getting Funded with Jason Jason Lemkin Founder & CEO @ SaaStr
Â
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAU
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAU
Â
leewayhertz.com-AI in predictive maintenance Use cases technologies benefits ...
leewayhertz.com-AI in predictive maintenance Use cases technologies benefits ...
Â
Nunit vs XUnit vs MSTest Differences Between These Unit Testing Frameworks.pdf
Nunit vs XUnit vs MSTest Differences Between These Unit Testing Frameworks.pdf
Â
New Business
- 6. Don’t ignore the power of Social Media Image credit livin4adream
- 10. We’ve been posting updates and commentary on walls for a very long time (These from Pompeii circa 79AD)