Willandra Village Seniors Techno 2013
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Seniors are invited to free workshops over three days to learn how to use their mobile phones beyond calls, manage photos taken with digital cameras, and connect with family and friends through social media and Skype. The mobile phone workshop will be held on Tuesday the 19th, digital camera workshop on Wednesday the 20th, and social media workshop on Thursday the 21st from 10am to 12pm at Willandra Village in Cromer. Participants are asked to RSVP by the 18th and bring their own devices.
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The document announces a series of technology workshops for seniors during Seniors Week to provide assistance with mobile phones, tablets, laptops, digital cameras, Facebook, and Twitter. The workshops will take place on March 19th, 20th, and 21st, 2013 at Australian Unity Willandra Village and require an RSVP by calling 02 9971 8035.
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Brad Keeling presented on using social media for branded content and campaigns. He discussed several case studies including how Carmel Tebbutt used Twitter to win an election over a candidate who did not use Twitter. Another case study involved using the hashtag #gettheashestotheashes to promote The Ashes cricket tournament on Twitter. Live tweeting events like a book signing and craft beer week helped expand their audience. Keeling emphasized that social media is about engagement and influence, not control, and content should be sociable and conversational to be effective.
New Business
Social media is rapidly changing the landscape of traditional media and marketing. As viewership of television, radio, newspapers and magazines declines, engagement with new media like mobile, online and social media is growing significantly. The document urges embracing social media as a conversation tool, as the statistics show the pace at which content is now created and shared online in real-time far outpaces traditional mainstream marketing.
Country Matters Series 2
Country Matters is a one-hour television program that will air on regional networks, reaching over 5 million people. It provides companies with a four-minute segment to promote their product or service in a way that goes beyond a TV commercial. This content can then be used across websites, apps, and other digital platforms. For $10,000 AU per story, Get Into Productions will produce the television segment and generate additional multimedia content, delivering an all-in-one media solution. Their experienced team can help companies develop compelling branding stories to effectively reach both rural and regional audiences.
Country Matters Nml Music Segments
The document describes a proposed 13-episode TV series called "Country Matters TV Series 2 - 2009" that will air on Southern Cross TEN. The series will feature local regional artists, venues, and special music events. It will incorporate social media like Twitter and Facebook to promote the segments. The series will be broadcast across Australia and available online, with mobile content like ringtones and video clips. Sponsors can purchase branded segments or develop social media campaigns to promote their brands through the multi-platform series.
Country Matters 2009 Combining Social Media
The document summarizes a proposed television series called "Country Matters TV Series 2 - 2009". It will include 13 episodes airing on broadcast television and online. It will follow the successful first season and expand to more regional markets. The show provides unique sponsorship opportunities for brands to reach rural audiences. It will incorporate online forums, social media, and mobile interactivity to engage viewers across multiple platforms.
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Overview
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Willandra Village Seniors Techno 2013
- 1. Free Seniors Learn how to make the most of today’s technology. Technology Come to our free workshops and learn the basics of how to: • Use a mobile phone beyond just phone calls • Save photos taken on your digital camera Workshops • Connect with family and friends using social media and Skype. We will hold three informative sessions over three days: Mobile phone workshop Tuesday 19 March 10.00am – 12.00pm Digital camera workshop Wednesday 20 March 10.00am – 12.00pm Social media workshop Thursday 21 March 10.00am – 12.00pm Please bring your own mobile phone and digital camera for the phone and camera workshops and your iPad to the social media workshop, if you have one. Venue: Willandra Village 81 Willandra Road, Cromer NSW 2099 You are welcome to join us for just one RSVP: Essential by 18 March 2013 or all three workshops via email dtomlinson@australianunity.com.au and refreshments will or by phone on 02 9971 8035 be provided.