Learn what social media is, Why it is important to a business, but also to non-profits, hospitals, schools, and institutions! The presentation goes on to share how to get started, tips to remember, and then explores the BIG 3.
2010: NJ GMIS: Getting Your Message OutCarol Spencer
Carol Spencer outlines Morris County NJ's automated social media process. When the Public Information Officer issues a press release, it is uploaded to Scribd and blogged about, which notifies subscribers via RSS feeds and email. It is then tweeted using Hootsuite and posted to Facebook via Ping.fm. Flickr photos and YouTube videos are also shared across platforms. Tools like Hootsuite, Ping.fm and Blogger allow the county to efficiently cross-post updates to multiple social networks to engage citizens. Spencer also provides tips for setting up accounts and tools like YouTube channels for governments.
The document discusses the use of social media by government organizations and provides recommendations. It notes that Generation Y expects engagement through social media and provides examples of how Barack Obama's 2008 presidential campaign and Brian Cowen's radio interview response spread rapidly on social media. It recommends that government organizations listen to social media conversations and engage and respond when appropriate to address issues.
Information technology allows sharing of information through computers and social media platforms. Some major social media sites discussed include Facebook, created by Mark Zuckerberg to share photos, videos, and connect businesses; Instagram for photo and video sharing that started for celebrities; WhatsApp for messaging, calls, and statuses; YouTube as a popular video sharing site; and Pinterest for sharing large collections of pictures.
Paulo Lopes Escudeiro over nieuwe TikTok-gewoontes @ Cross Media Café - Nieuw...Media Perspectives
Paulo Lopes Escudeiro, Director Brand Strategy (TikTok) bij Creator Network International BV over nieuwe gewoontes van TikTok gebruikers en hoe mediamakers en brands daarmee omgaan.
Datum: dinsdag 19 mei 2020
Event: Cross Media Café - Nieuwe rol voor het publiek
Social Networking - a light review for university staffdirk.swart
This document summarizes a presentation on online social networking at Cornell University. It discusses popular social networks like Facebook, Twitter, and LinkedIn. It notes that Cornell has a large presence on these networks through various department and alumni accounts. The document also provides statistics on social media use and recommends that Cornell focus on building an online presence before heavily promoting its networks. Overall, it advocates for Cornell to participate in many social networks while staying true to its values and reputation.
As internet users, we need to take an active role in protecting our privacy and safety, and to help our children do the same by teaching them about appropriate online behaviour and how to be responsible digital citizens.
Always connected through various devices, 95% of teens are using the internet today which makes them an extremely digital-savvy generation (source: pewinternet.org).
But many parents are totally clueless!
According to a study, around 80% of parents said that they don’t even know how to find out what their kids are doing online
2010: NJ GMIS: Getting Your Message OutCarol Spencer
Carol Spencer outlines Morris County NJ's automated social media process. When the Public Information Officer issues a press release, it is uploaded to Scribd and blogged about, which notifies subscribers via RSS feeds and email. It is then tweeted using Hootsuite and posted to Facebook via Ping.fm. Flickr photos and YouTube videos are also shared across platforms. Tools like Hootsuite, Ping.fm and Blogger allow the county to efficiently cross-post updates to multiple social networks to engage citizens. Spencer also provides tips for setting up accounts and tools like YouTube channels for governments.
The document discusses the use of social media by government organizations and provides recommendations. It notes that Generation Y expects engagement through social media and provides examples of how Barack Obama's 2008 presidential campaign and Brian Cowen's radio interview response spread rapidly on social media. It recommends that government organizations listen to social media conversations and engage and respond when appropriate to address issues.
Information technology allows sharing of information through computers and social media platforms. Some major social media sites discussed include Facebook, created by Mark Zuckerberg to share photos, videos, and connect businesses; Instagram for photo and video sharing that started for celebrities; WhatsApp for messaging, calls, and statuses; YouTube as a popular video sharing site; and Pinterest for sharing large collections of pictures.
Paulo Lopes Escudeiro over nieuwe TikTok-gewoontes @ Cross Media Café - Nieuw...Media Perspectives
Paulo Lopes Escudeiro, Director Brand Strategy (TikTok) bij Creator Network International BV over nieuwe gewoontes van TikTok gebruikers en hoe mediamakers en brands daarmee omgaan.
Datum: dinsdag 19 mei 2020
Event: Cross Media Café - Nieuwe rol voor het publiek
Social Networking - a light review for university staffdirk.swart
This document summarizes a presentation on online social networking at Cornell University. It discusses popular social networks like Facebook, Twitter, and LinkedIn. It notes that Cornell has a large presence on these networks through various department and alumni accounts. The document also provides statistics on social media use and recommends that Cornell focus on building an online presence before heavily promoting its networks. Overall, it advocates for Cornell to participate in many social networks while staying true to its values and reputation.
As internet users, we need to take an active role in protecting our privacy and safety, and to help our children do the same by teaching them about appropriate online behaviour and how to be responsible digital citizens.
Always connected through various devices, 95% of teens are using the internet today which makes them an extremely digital-savvy generation (source: pewinternet.org).
But many parents are totally clueless!
According to a study, around 80% of parents said that they don’t even know how to find out what their kids are doing online
This document provides an introduction to Twitter, explaining what it is, why it is popular, and what value it provides. It defines Twitter as a social networking and microblogging service that allows users to send and read short messages called tweets. The document discusses Twitter's history and growth in popularity. It explores reasons for Twitter's popularity such as its simplicity, ability to feel connected, and use for news/media sharing. Potential value of Twitter is examined such as for information sharing, marketing, citizen journalism, discussion, and enhancing personal/professional networks. The document concludes with warnings about Twitter addiction and instructions for setting up an account.
- The document discusses best practices for crisis communications and engagement on social media for a Mexican tourism board. It covers monitoring social media, acknowledging issues, explaining responses and progress, and rebuilding reputation after a crisis.
- Key points discussed include setting up Google alerts and RSS feeds to monitor conversations, acknowledging salient points of any negative news, providing timely updates on response and progress, and using social media to build trust before a crisis occurs.
- UK legislation is mentioned regarding impersonation and deception on social media which can carry jail time. Case studies on JetBlue and a pet food recall response are also summarized.
(SKIP TO SLIDE 113 IF YOU ALREADY KNOW WHAT TWITTER IS.) A presentation I gave at the Nurun Montreal head office in February 2009. The subject covers an idea I had about leveraging the viral potential of Twitter to benefit both its users and third parties looking for some marketing love.
The document provides statistics about social media usage and online behavior. It notes that Twitter sees 90 million tweets per day, 40% of Facebook's users are age 35 or older, and people spend 1 out of every 8 minutes online on Facebook. It also shares that 78% of internet users conduct product research online, 10.3 billion searches are done on Google each month, and the average US internet user views 2,750 web pages per month. The document ends by comparing Twitter to a fire hose, Facebook to a mall, and Google to a taxi.
This document provides statistics and facts about teen use of social media and technology: 93% of teens go online and 69% have their own computer, while 73% are on social networks and 86% comment on friends' posts. It discusses how today's teens have grown up with technology and are called "digital natives". Examples are given of teens who find it difficult to be without their phones. The document gives tips for using various social media platforms like Facebook, Twitter, Instagram and Snapchat effectively to engage teens.
I did this presentation for the LSU AgCenter Family, Consumer Science Extension programs which focus on Families, Children, Nutrition, and Financial Management..
http://blog.anneadrian.com
The document is a slide presentation on social media that discusses:
1) The rise of social media and how it has become a major online activity.
2) Different types of social media platforms that power online conversations like blogs, social networks, photo sharing, and video sharing sites.
3) How brands can engage with social media by listening, engaging, sharing content generously, having a strategy, and measuring results.
4) Examples of how brands can use specific social media platforms like YouTube, Facebook, Flickr, and Twitter to engage with customers.
1) A select number of companies like Google, Hotmail, Facebook, and YouTube have seen their names become synonymous with parts of the web through providing useful services.
2) These companies largely provided utilities that gave users convenience, like email, search, social networking, and video sharing. Their names became verbs as people started using the services regularly.
3) To succeed on the web, companies need to focus on becoming utilities by making their products and services fast and easy to use. This helps gain widespread adoption and use of their brand names as verbs, like "Google" something.
The document discusses the increasing use of technology and its impact on society. It notes that smartphones and mobile devices have become ubiquitous, with people spending over 7 hours a day on their devices. However, constant technology use may be reducing real-world interactions and experiences. While technology will continue advancing rapidly, the presenter acknowledges the importance of disengaging from screens periodically to enjoy surroundings. The future remains uncertain regarding how virtual and real life will further merge.
This document contains two poems by a young Majorcan woman poet about her life feeling like a washing machine on a variable spin cycle that never stops, along with a poem about a woman tattooing her name on her skin after a man's unfaithfulness. It also contains several comics about gender roles and domestic responsibilities, including one showing a woman listing all the jobs she does and one showing a modern man expressing how he wants to love a woman. The document discusses how these poems and comics reflect issues still facing women today and the need for continued progress.
CTI provides quality control, inspection, testing, and compliance services for all elements of building design, construction, and performance. They have expertise across geotechnical engineering, materials testing, building sciences, and code compliance. CTI aims to be the "eyes and ears" for owners and design teams by proactively monitoring construction and identifying any issues. Their third-party oversight helps ensure projects are completed efficiently and as intended.
The document provides examples of using the present continuous tense in English, including affirmative, negative, and question forms. It gives the conjugations of "play", "live", and "learn" in tables for the present continuous affirmative, negative, and question forms for subjects like "I", "you", "we", "they", and others. The purpose is to illustrate how to form sentences in the present continuous tense in English for different subjects.
The document summarizes the key points of Nigeria's 2010 budget and its potential impact on the business environment. It outlines the budget's assumptions around oil prices, GDP growth, exchange rates and inflation. A large portion of the budget will fund infrastructure projects in power, transport and agriculture. This is expected to improve infrastructure and lower costs, though high inflation remains a risk. The budget also aims to increase non-oil revenues and boost security spending in the Niger Delta to support business and investment.
Obama delivered a speech after winning the 2008 election where he talked about 106-year-old Ann Nixon Cooper, one of the people who voted for him. He highlighted how Cooper was born after slavery at a time when women couldn't vote, witnessed women's suffrage and the New Deal which helped the country recover from the Great Depression, saw America rise up against tyranny in World War 2, and participated in the civil rights movement by voting in the 2008 election, showing how much America has changed over her lifetime.
The document discusses stress testing in banks, including what it is, its purpose, and key elements of an effective stress testing process. It notes that while stress testing is important, banks often get it wrong by using inappropriate scenarios, not considering linkages between risks and institutions, and having methodological issues. An effective stress testing process should identify exposures, construct plausible adverse scenarios, estimate losses using risk models, and implement corrective actions if needed.
Dokumen tersebut membahas kompleksitas penanggulangan penyalahgunaan narkoba dan kriminalisasi pengguna narkoba. Terdapat beberapa poin penting yaitu: (1) penggunaan narkoba lebih dari sekadar efek zat melainkan juga masalah ketergantungan emosional-psikologis, (2) pengobatan hanya menghilangkan efek zat tidak menjamin perubahannya, (3) hukum berperan mengatur dan mel
The document outlines the goals and phases of a pilot project to donate bicycles in African nations. It discusses researching potential partners and logistical challenges in African countries. The project would finance, supply, warehouse, ship, and maintain donated bicycles. Stakeholders would refine the mission, evaluate strategic approaches, and develop a work plan with responsibilities, timelines, budgets, and contingencies. An evaluation report would assess successes, mistakes, and lessons learned.
God blesses us and then... it all unravels but upon closer reflection it is a transforming of blessings into new shiny bright better for us blessings! That\'s God for you!
Marshall Women's Soccer had a record of 6 wins, 10 losses, and 4 ties in the previous year but has improved to 9 wins and 2 losses this year with seven games remaining, showing the positive impact of a new head coach. The article encourages supporting the team at their upcoming home games on October 23rd and 25th.
This document provides an introduction to Twitter, explaining what it is, why it is popular, and what value it provides. It defines Twitter as a social networking and microblogging service that allows users to send and read short messages called tweets. The document discusses Twitter's history and growth in popularity. It explores reasons for Twitter's popularity such as its simplicity, ability to feel connected, and use for news/media sharing. Potential value of Twitter is examined such as for information sharing, marketing, citizen journalism, discussion, and enhancing personal/professional networks. The document concludes with warnings about Twitter addiction and instructions for setting up an account.
- The document discusses best practices for crisis communications and engagement on social media for a Mexican tourism board. It covers monitoring social media, acknowledging issues, explaining responses and progress, and rebuilding reputation after a crisis.
- Key points discussed include setting up Google alerts and RSS feeds to monitor conversations, acknowledging salient points of any negative news, providing timely updates on response and progress, and using social media to build trust before a crisis occurs.
- UK legislation is mentioned regarding impersonation and deception on social media which can carry jail time. Case studies on JetBlue and a pet food recall response are also summarized.
(SKIP TO SLIDE 113 IF YOU ALREADY KNOW WHAT TWITTER IS.) A presentation I gave at the Nurun Montreal head office in February 2009. The subject covers an idea I had about leveraging the viral potential of Twitter to benefit both its users and third parties looking for some marketing love.
The document provides statistics about social media usage and online behavior. It notes that Twitter sees 90 million tweets per day, 40% of Facebook's users are age 35 or older, and people spend 1 out of every 8 minutes online on Facebook. It also shares that 78% of internet users conduct product research online, 10.3 billion searches are done on Google each month, and the average US internet user views 2,750 web pages per month. The document ends by comparing Twitter to a fire hose, Facebook to a mall, and Google to a taxi.
This document provides statistics and facts about teen use of social media and technology: 93% of teens go online and 69% have their own computer, while 73% are on social networks and 86% comment on friends' posts. It discusses how today's teens have grown up with technology and are called "digital natives". Examples are given of teens who find it difficult to be without their phones. The document gives tips for using various social media platforms like Facebook, Twitter, Instagram and Snapchat effectively to engage teens.
I did this presentation for the LSU AgCenter Family, Consumer Science Extension programs which focus on Families, Children, Nutrition, and Financial Management..
http://blog.anneadrian.com
The document is a slide presentation on social media that discusses:
1) The rise of social media and how it has become a major online activity.
2) Different types of social media platforms that power online conversations like blogs, social networks, photo sharing, and video sharing sites.
3) How brands can engage with social media by listening, engaging, sharing content generously, having a strategy, and measuring results.
4) Examples of how brands can use specific social media platforms like YouTube, Facebook, Flickr, and Twitter to engage with customers.
1) A select number of companies like Google, Hotmail, Facebook, and YouTube have seen their names become synonymous with parts of the web through providing useful services.
2) These companies largely provided utilities that gave users convenience, like email, search, social networking, and video sharing. Their names became verbs as people started using the services regularly.
3) To succeed on the web, companies need to focus on becoming utilities by making their products and services fast and easy to use. This helps gain widespread adoption and use of their brand names as verbs, like "Google" something.
The document discusses the increasing use of technology and its impact on society. It notes that smartphones and mobile devices have become ubiquitous, with people spending over 7 hours a day on their devices. However, constant technology use may be reducing real-world interactions and experiences. While technology will continue advancing rapidly, the presenter acknowledges the importance of disengaging from screens periodically to enjoy surroundings. The future remains uncertain regarding how virtual and real life will further merge.
This document contains two poems by a young Majorcan woman poet about her life feeling like a washing machine on a variable spin cycle that never stops, along with a poem about a woman tattooing her name on her skin after a man's unfaithfulness. It also contains several comics about gender roles and domestic responsibilities, including one showing a woman listing all the jobs she does and one showing a modern man expressing how he wants to love a woman. The document discusses how these poems and comics reflect issues still facing women today and the need for continued progress.
CTI provides quality control, inspection, testing, and compliance services for all elements of building design, construction, and performance. They have expertise across geotechnical engineering, materials testing, building sciences, and code compliance. CTI aims to be the "eyes and ears" for owners and design teams by proactively monitoring construction and identifying any issues. Their third-party oversight helps ensure projects are completed efficiently and as intended.
The document provides examples of using the present continuous tense in English, including affirmative, negative, and question forms. It gives the conjugations of "play", "live", and "learn" in tables for the present continuous affirmative, negative, and question forms for subjects like "I", "you", "we", "they", and others. The purpose is to illustrate how to form sentences in the present continuous tense in English for different subjects.
The document summarizes the key points of Nigeria's 2010 budget and its potential impact on the business environment. It outlines the budget's assumptions around oil prices, GDP growth, exchange rates and inflation. A large portion of the budget will fund infrastructure projects in power, transport and agriculture. This is expected to improve infrastructure and lower costs, though high inflation remains a risk. The budget also aims to increase non-oil revenues and boost security spending in the Niger Delta to support business and investment.
Obama delivered a speech after winning the 2008 election where he talked about 106-year-old Ann Nixon Cooper, one of the people who voted for him. He highlighted how Cooper was born after slavery at a time when women couldn't vote, witnessed women's suffrage and the New Deal which helped the country recover from the Great Depression, saw America rise up against tyranny in World War 2, and participated in the civil rights movement by voting in the 2008 election, showing how much America has changed over her lifetime.
The document discusses stress testing in banks, including what it is, its purpose, and key elements of an effective stress testing process. It notes that while stress testing is important, banks often get it wrong by using inappropriate scenarios, not considering linkages between risks and institutions, and having methodological issues. An effective stress testing process should identify exposures, construct plausible adverse scenarios, estimate losses using risk models, and implement corrective actions if needed.
Dokumen tersebut membahas kompleksitas penanggulangan penyalahgunaan narkoba dan kriminalisasi pengguna narkoba. Terdapat beberapa poin penting yaitu: (1) penggunaan narkoba lebih dari sekadar efek zat melainkan juga masalah ketergantungan emosional-psikologis, (2) pengobatan hanya menghilangkan efek zat tidak menjamin perubahannya, (3) hukum berperan mengatur dan mel
The document outlines the goals and phases of a pilot project to donate bicycles in African nations. It discusses researching potential partners and logistical challenges in African countries. The project would finance, supply, warehouse, ship, and maintain donated bicycles. Stakeholders would refine the mission, evaluate strategic approaches, and develop a work plan with responsibilities, timelines, budgets, and contingencies. An evaluation report would assess successes, mistakes, and lessons learned.
God blesses us and then... it all unravels but upon closer reflection it is a transforming of blessings into new shiny bright better for us blessings! That\'s God for you!
Marshall Women's Soccer had a record of 6 wins, 10 losses, and 4 ties in the previous year but has improved to 9 wins and 2 losses this year with seven games remaining, showing the positive impact of a new head coach. The article encourages supporting the team at their upcoming home games on October 23rd and 25th.
Presentation for the first visit of all the participating schools for the Comenius project. - Presentation prepared and designed by students from Son Pacs.
The Society of Plastics Engineers (SPE) is a global membership organization dedicated to advancing technologies in plastics and polymers. SPE has over 18,500 members from over 10,000 companies representing the entire plastics value chain. Members include engineers, executives, academics, and students. SPE provides resources like an online technical library, journals, conferences, and networking opportunities to support the plastics industry.
The document outlines strategies for successful Sunday school programs, including publicizing the program within the congregation and community, ensuring attendance, running engaging lessons, and following up with attendees. It emphasizes the importance of planning, variety, teaching God's word, and working with church leadership to propose and support the Sunday school program. The goal is to spread God's love and grow the next generation of the church by kindling faith through an exciting Sunday school program.
Alion is an employee-owned technology solutions company based in McLean, Virginia with approximately 3,500 employees worldwide. It provides research, engineering, and operational support services to defense, government, and commercial clients. Alion has a vision of being a premier total technology solutions provider and operates various research laboratories across the United States and internationally.
The passage describes a typical Thanksgiving family dinner, where a father and son prepare the turkey, the mother cooks it, a girl sets the table, the father cuts the turkey, the grandfather serves the food, families often eat pumpkin pie for dessert, and at the end the daughter washes the dishes.
Pep Colom is an architect who designs houses by drawing plans on a computer program. Before drawing, he asks himself three important questions - what does the client look like to consider mobility needs, what is the client like to design for sociability, and what does the client like to incorporate preferred activities into the design. By remembering to ask these questions, the architect can design the perfect house for each client's individual needs and interests.
Social Media: Breakfast. Dinner. Supper (for conference of EHU "Europe-2011: ...Eugenie Savina
The document discusses the growth of social media and its influence. It notes that every third person in the world uses the internet, and over 60% of US internet users engage with social media. Social media allows for speedy and widespread distribution of information with few limitations. Popular social media platforms include Facebook, Twitter, YouTube, and LinkedIn. The growth and usage of these platforms has increased dramatically in recent years. The document also discusses how brands and companies are increasingly using social media for advertising, marketing, and engaging with customers.
1) The document discusses how social media has changed communication and marketing by allowing information to spread more widely and quickly through networks like Facebook and Twitter.
2) It notes that while companies used to control messaging, they have now lost control as customers share opinions and experiences online. Brands must engage on social media to understand customer discussions.
3) Recent trends shown are increased sharing of videos and user reviews online, demonstrating the importance of peer recommendations and consumer trust over traditional advertising.
1) The document discusses how social media has changed communication and marketing by allowing information to spread more widely and quickly through networks like Facebook and Twitter.
2) It notes that while companies used to control messaging, they have lost control as customers now share opinions online, influencing each other.
3) Peer recommendations on social media and reviews now strongly influence purchasing decisions, so companies must actively engage online to understand customer sentiment.
This document provides an overview of social media and its growing importance. It notes that 2/3 of the global internet population visits social networks and that visiting social sites is now the most popular online activity. The document discusses different social media platforms like blogs, social networks, video and photo sharing sites. It provides stats on the growth and size of platforms like YouTube, Facebook, Flickr, Twitter and LinkedIn. It emphasizes that social media has changed communication from a monologue to a dialogue and discusses best practices for businesses to engage and listen in social conversations.
The document discusses the rise of social media and its importance. It notes that 2/3 of the global internet population visits social networks and that visiting social sites is now the most popular online activity, surpassing email. It provides examples of popular social media platforms like Facebook, YouTube, Twitter, and LinkedIn and some key statistics about their size and growth. The document advocates developing a strategy for social media engagement that includes listening, engaging, being generous, and measuring results.
This document provides an overview of social media and why companies should engage with it. It discusses how social media has become a primary online activity and that people trust peer recommendations over advertisements. The document recommends that companies treat social media as a dialogue rather than just another marketing channel, and that they should start by listening, define goals and measurements, build their brand, and drive conversions through their social media strategy.
This document provides an overview of social media and how businesses can engage with customers through social platforms. It discusses the shift from one-way communication to dialogue and defines social media as tools and sites where people share content and conversations online. Examples of popular social media sites are given, such as Facebook, YouTube, blogs, and Twitter. Metrics around user engagement on these platforms are presented. The document concludes by offering five strategies for businesses to get started with social media: have a strategy, listen, engage, give generously, and measure results.
FSPA Social Media Day, with Promote PR@s Sue Anstiss providing a detailed overview of all the key social media streams and tools which can be used to maximise a sports businesses presence.
This document provides an overview of social media and how businesses can engage with customers through social platforms. It discusses the shift from one-way communication to dialogue and how social media allows conversations. Key statistics are presented on social network usage and growth. The top social platforms are identified and examples given of how businesses can create strategies to listen, engage, share content and measure results on these channels. The importance of having a social media strategy linked to business goals is emphasized.
The document discusses the rise of social media and its importance as a communication tool. It notes that 2/3 of the global internet population visits social networks and that visiting social sites is now the most popular online activity. It provides examples of popular social media platforms like Facebook, YouTube, Twitter, and LinkedIn and some key statistics about their user bases and level of engagement. It emphasizes the importance of having a strategy when using social media and provides five rules to engage audiences through social platforms.
The document discusses the success of author Stephanie Meyer's Twilight series and how social media helped propel its popularity. It describes how fans championed the books on sites like Amazon, Twilight Lexicon, and TwilightMOMS, helping sales reach 7.5 million copies. The document also references how social media allowed for word-of-mouth promotion and influenced perceptions of the books through consumer-generated content.
Social media has become a major part of communication for many users. Over 500 million people are active on Facebook each day, sharing over 700 billion minutes of content monthly. YouTube also sees immense usage, with over 13 million hours of video uploaded in 2010. The growth of mobile devices has further driven social media engagement, with over 80% of Twitter usage and key apps like Facebook occurring on mobile. For businesses, an online presence across major social media channels is now necessary to effectively reach and engage target audiences.
The Next Wave: Emerging Trends in Nonprofit Social Media MarketingBloomerang
https://bloomerang.co/resources/webinars/
Julia Campbell will provide a framework for evaluating the best platforms for your unique organization, as well as ideas for creating great social media content your audience will love.
This is a Social Media presentation I gave to coworkers at the Arkansas Educational Television Network (AETN). It was heavily borrowed from a presentation by Marta Kagan.
Social media refers to activities that integrate technology, social interaction, and sharing of information online. It encompasses various tools for communication, but the underlying principles of connecting with people are more important than any single platform. Social media has become a dominant force, with billions of minutes spent on sites like YouTube, Facebook and Twitter each day, and it allows unprecedented opportunities for sharing ideas and fostering online communities around common interests or causes. At its core, social media is about engaging and interacting with others through online conversation.
The document discusses how various social media platforms like Facebook, YouTube, and Twitter can be used to promote arts organizations. It provides statistics on the popularity and usage of these platforms. It then gives tips on setting up pages/accounts and suggests strategies for using each platform to engage audiences, share content, and drive interactions in order to promote arts-related brands, artists, and events.
This document discusses how non-profits can use social media and the web to engage volunteers. It provides statistics on internet and social media usage and notes that platforms like Facebook, Twitter, LinkedIn and YouTube can be used to share information, educate others, network, and advocate. Some challenges of using social media include losing control of conversations and balancing organizational identity with personal identities. The document recommends establishing an identity and interacting with others rather than focusing only on the organization. It provides examples of how non-profits can use various social media platforms and lists resources for non-profit technology.
This document discusses the growth of social media and how marketing is evolving in the social environment. It notes that social networks are growing rapidly, with Facebook adding 100 million users in less than 9 months, and generation Y will soon outnumber baby boomers with 96% joining social networks. It also mentions that 25% of search results for top brands are links to user-generated content on social media sites like YouTube and Facebook. The document suggests marketers should utilize video and engage with users on social media to promote their brands in this new environment.
Marketing in the Social Environment from Yacht Brokerage University 201John Stewart
This document discusses the growth of social media and how marketing is evolving in the social environment. It notes that social networks are growing rapidly, with Facebook adding 100 million users in less than 9 months, and generation Y will soon outnumber baby boomers with 96% joining social networks. It also mentions that 25% of search results for top brands are links to user-generated content on social media sites like YouTube and Facebook. The document suggests marketers should utilize video and engage with users on social media to promote their brands.
This document discusses social media marketing and provides statistics about major social media platforms. It defines social media as the democratization of information where people can publish content. Various social media platforms are described, including Facebook, Twitter, YouTube, LinkedIn, blogs, and more. Statistics are given showing the large user bases and levels of user engagement on these sites. The document then discusses how social media can be used for functions like PR, marketing, and networking. It provides a case study of how a company called Tailcast uses different social media platforms. Finally, it describes services from Voxtur Media related to social media optimization, management, and analytics.
Freshworks Rethinks NoSQL for Rapid Scaling & Cost-EfficiencyScyllaDB
Freshworks creates AI-boosted business software that helps employees work more efficiently and effectively. Managing data across multiple RDBMS and NoSQL databases was already a challenge at their current scale. To prepare for 10X growth, they knew it was time to rethink their database strategy. Learn how they architected a solution that would simplify scaling while keeping costs under control.
In the realm of cybersecurity, offensive security practices act as a critical shield. By simulating real-world attacks in a controlled environment, these techniques expose vulnerabilities before malicious actors can exploit them. This proactive approach allows manufacturers to identify and fix weaknesses, significantly enhancing system security.
This presentation delves into the development of a system designed to mimic Galileo's Open Service signal using software-defined radio (SDR) technology. We'll begin with a foundational overview of both Global Navigation Satellite Systems (GNSS) and the intricacies of digital signal processing.
The presentation culminates in a live demonstration. We'll showcase the manipulation of Galileo's Open Service pilot signal, simulating an attack on various software and hardware systems. This practical demonstration serves to highlight the potential consequences of unaddressed vulnerabilities, emphasizing the importance of offensive security practices in safeguarding critical infrastructure.
Skybuffer SAM4U tool for SAP license adoptionTatiana Kojar
Manage and optimize your license adoption and consumption with SAM4U, an SAP free customer software asset management tool.
SAM4U, an SAP complimentary software asset management tool for customers, delivers a detailed and well-structured overview of license inventory and usage with a user-friendly interface. We offer a hosted, cost-effective, and performance-optimized SAM4U setup in the Skybuffer Cloud environment. You retain ownership of the system and data, while we manage the ABAP 7.58 infrastructure, ensuring fixed Total Cost of Ownership (TCO) and exceptional services through the SAP Fiori interface.
Generating privacy-protected synthetic data using Secludy and MilvusZilliz
During this demo, the founders of Secludy will demonstrate how their system utilizes Milvus to store and manipulate embeddings for generating privacy-protected synthetic data. Their approach not only maintains the confidentiality of the original data but also enhances the utility and scalability of LLMs under privacy constraints. Attendees, including machine learning engineers, data scientists, and data managers, will witness first-hand how Secludy's integration with Milvus empowers organizations to harness the power of LLMs securely and efficiently.
Taking AI to the Next Level in Manufacturing.pdfssuserfac0301
Read Taking AI to the Next Level in Manufacturing to gain insights on AI adoption in the manufacturing industry, such as:
1. How quickly AI is being implemented in manufacturing.
2. Which barriers stand in the way of AI adoption.
3. How data quality and governance form the backbone of AI.
4. Organizational processes and structures that may inhibit effective AI adoption.
6. Ideas and approaches to help build your organization's AI strategy.
How information systems are built or acquired puts information, which is what they should be about, in a secondary place. Our language adapted accordingly, and we no longer talk about information systems but applications. Applications evolved in a way to break data into diverse fragments, tightly coupled with applications and expensive to integrate. The result is technical debt, which is re-paid by taking even bigger "loans", resulting in an ever-increasing technical debt. Software engineering and procurement practices work in sync with market forces to maintain this trend. This talk demonstrates how natural this situation is. The question is: can something be done to reverse the trend?
AppSec PNW: Android and iOS Application Security with MobSFAjin Abraham
Mobile Security Framework - MobSF is a free and open source automated mobile application security testing environment designed to help security engineers, researchers, developers, and penetration testers to identify security vulnerabilities, malicious behaviours and privacy concerns in mobile applications using static and dynamic analysis. It supports all the popular mobile application binaries and source code formats built for Android and iOS devices. In addition to automated security assessment, it also offers an interactive testing environment to build and execute scenario based test/fuzz cases against the application.
This talk covers:
Using MobSF for static analysis of mobile applications.
Interactive dynamic security assessment of Android and iOS applications.
Solving Mobile app CTF challenges.
Reverse engineering and runtime analysis of Mobile malware.
How to shift left and integrate MobSF/mobsfscan SAST and DAST in your build pipeline.
Conversational agents, or chatbots, are increasingly used to access all sorts of services using natural language. While open-domain chatbots - like ChatGPT - can converse on any topic, task-oriented chatbots - the focus of this paper - are designed for specific tasks, like booking a flight, obtaining customer support, or setting an appointment. Like any other software, task-oriented chatbots need to be properly tested, usually by defining and executing test scenarios (i.e., sequences of user-chatbot interactions). However, there is currently a lack of methods to quantify the completeness and strength of such test scenarios, which can lead to low-quality tests, and hence to buggy chatbots.
To fill this gap, we propose adapting mutation testing (MuT) for task-oriented chatbots. To this end, we introduce a set of mutation operators that emulate faults in chatbot designs, an architecture that enables MuT on chatbots built using heterogeneous technologies, and a practical realisation as an Eclipse plugin. Moreover, we evaluate the applicability, effectiveness and efficiency of our approach on open-source chatbots, with promising results.
Have you ever been confused by the myriad of choices offered by AWS for hosting a website or an API?
Lambda, Elastic Beanstalk, Lightsail, Amplify, S3 (and more!) can each host websites + APIs. But which one should we choose?
Which one is cheapest? Which one is fastest? Which one will scale to meet our needs?
Join me in this session as we dive into each AWS hosting service to determine which one is best for your scenario and explain why!
Connector Corner: Seamlessly power UiPath Apps, GenAI with prebuilt connectorsDianaGray10
Join us to learn how UiPath Apps can directly and easily interact with prebuilt connectors via Integration Service--including Salesforce, ServiceNow, Open GenAI, and more.
The best part is you can achieve this without building a custom workflow! Say goodbye to the hassle of using separate automations to call APIs. By seamlessly integrating within App Studio, you can now easily streamline your workflow, while gaining direct access to our Connector Catalog of popular applications.
We’ll discuss and demo the benefits of UiPath Apps and connectors including:
Creating a compelling user experience for any software, without the limitations of APIs.
Accelerating the app creation process, saving time and effort
Enjoying high-performance CRUD (create, read, update, delete) operations, for
seamless data management.
Speakers:
Russell Alfeche, Technology Leader, RPA at qBotic and UiPath MVP
Charlie Greenberg, host
Ivanti’s Patch Tuesday breakdown goes beyond patching your applications and brings you the intelligence and guidance needed to prioritize where to focus your attention first. Catch early analysis on our Ivanti blog, then join industry expert Chris Goettl for the Patch Tuesday Webinar Event. There we’ll do a deep dive into each of the bulletins and give guidance on the risks associated with the newly-identified vulnerabilities.
Driving Business Innovation: Latest Generative AI Advancements & Success StorySafe Software
Are you ready to revolutionize how you handle data? Join us for a webinar where we’ll bring you up to speed with the latest advancements in Generative AI technology and discover how leveraging FME with tools from giants like Google Gemini, Amazon, and Microsoft OpenAI can supercharge your workflow efficiency.
During the hour, we’ll take you through:
Guest Speaker Segment with Hannah Barrington: Dive into the world of dynamic real estate marketing with Hannah, the Marketing Manager at Workspace Group. Hear firsthand how their team generates engaging descriptions for thousands of office units by integrating diverse data sources—from PDF floorplans to web pages—using FME transformers, like OpenAIVisionConnector and AnthropicVisionConnector. This use case will show you how GenAI can streamline content creation for marketing across the board.
Ollama Use Case: Learn how Scenario Specialist Dmitri Bagh has utilized Ollama within FME to input data, create custom models, and enhance security protocols. This segment will include demos to illustrate the full capabilities of FME in AI-driven processes.
Custom AI Models: Discover how to leverage FME to build personalized AI models using your data. Whether it’s populating a model with local data for added security or integrating public AI tools, find out how FME facilitates a versatile and secure approach to AI.
We’ll wrap up with a live Q&A session where you can engage with our experts on your specific use cases, and learn more about optimizing your data workflows with AI.
This webinar is ideal for professionals seeking to harness the power of AI within their data management systems while ensuring high levels of customization and security. Whether you're a novice or an expert, gain actionable insights and strategies to elevate your data processes. Join us to see how FME and AI can revolutionize how you work with data!
Programming Foundation Models with DSPy - Meetup SlidesZilliz
Prompting language models is hard, while programming language models is easy. In this talk, I will discuss the state-of-the-art framework DSPy for programming foundation models with its powerful optimizers and runtime constraint system.
5th LF Energy Power Grid Model Meet-up SlidesDanBrown980551
5th Power Grid Model Meet-up
It is with great pleasure that we extend to you an invitation to the 5th Power Grid Model Meet-up, scheduled for 6th June 2024. This event will adopt a hybrid format, allowing participants to join us either through an online Mircosoft Teams session or in person at TU/e located at Den Dolech 2, Eindhoven, Netherlands. The meet-up will be hosted by Eindhoven University of Technology (TU/e), a research university specializing in engineering science & technology.
Power Grid Model
The global energy transition is placing new and unprecedented demands on Distribution System Operators (DSOs). Alongside upgrades to grid capacity, processes such as digitization, capacity optimization, and congestion management are becoming vital for delivering reliable services.
Power Grid Model is an open source project from Linux Foundation Energy and provides a calculation engine that is increasingly essential for DSOs. It offers a standards-based foundation enabling real-time power systems analysis, simulations of electrical power grids, and sophisticated what-if analysis. In addition, it enables in-depth studies and analysis of the electrical power grid’s behavior and performance. This comprehensive model incorporates essential factors such as power generation capacity, electrical losses, voltage levels, power flows, and system stability.
Power Grid Model is currently being applied in a wide variety of use cases, including grid planning, expansion, reliability, and congestion studies. It can also help in analyzing the impact of renewable energy integration, assessing the effects of disturbances or faults, and developing strategies for grid control and optimization.
What to expect
For the upcoming meetup we are organizing, we have an exciting lineup of activities planned:
-Insightful presentations covering two practical applications of the Power Grid Model.
-An update on the latest advancements in Power Grid -Model technology during the first and second quarters of 2024.
-An interactive brainstorming session to discuss and propose new feature requests.
-An opportunity to connect with fellow Power Grid Model enthusiasts and users.
30. The REAL PEOPLE
conversing are
Employers and Employees
Customers
31. The REAL PEOPLE
conversing are
Employers and Employees
Customers
Clients: present and future
32. The REAL PEOPLE
conversing are
Employers and Employees
Customers
Clients: present and future
Parents of our Students
33. The REAL PEOPLE
conversing are
Employers and Employees
Customers
Clients: present and future
Parents of our Students
Students in our Schools
34. The REAL PEOPLE
conversing are
Employers and Employees
Customers
Clients: present and future
Parents of our Students
Students in our Schools
Future Employers
53. In 1999 The Cluetrain Manifesto
was originally hosted as a website by four employees who
respectively worked at IBM, Sun Microsystems, the Linux
Journal, and National Public Radio (NPR). These four IT
and social experts wrote "The Cluetrain Manifesto: the end
of business as usual" and created a paradigm shift in the
way businesses view customers, ecommerce and the
Internet. Authors Christopher Locke, Rick Levine, Doc
Searls, and David Weinberger convincingly illustrate that
the freedom of expression provided by the Internet will
force businesses to listen and converse with customers on a
real level or face business extinction.
55. 1999-2009: 95 Thesis
The conversation is here and MARKETS are
conversations
It hurts to tear down the firewall.
Natural, open, honest, funny, shocking,
genuine real people to real people -
TRUSTED
Brochures, commercials, “your call is
important to us”, mission statements shared
- NOT TRUSTED
59. quoted...
"A powerful global conversation has begun.
Through the Internet, people are discovering
and inventing new ways to share relevant
knowledge with blinding speed. As a direct
result, markets are getting smarter—and
getting smarter faster than most companies."
65. 20 hours of youtube.com video is uploaded every
single MINUTE
SM
STATS
66. 20 hours of youtube.com video is uploaded every
single MINUTE
250 million users on facebook, and they upload over
50 billion photos a MONTH
SM
STATS
67. 20 hours of youtube.com video is uploaded every
single MINUTE
250 million users on facebook, and they upload over
50 billion photos a MONTH
SM Twitters year on year growth broke the 1000% barrier
(now 1382% growth in 1st 6 months of 2009
STATS
68. 20 hours of youtube.com video is uploaded every
single MINUTE
250 million users on facebook, and they upload over
50 billion photos a MONTH
SM Twitters year on year growth broke the 1000% barrier
(now 1382% growth in 1st 6 months of 2009
STATS 50% of twitter users update via mobile means
69. 20 hours of youtube.com video is uploaded every
single MINUTE
250 million users on facebook, and they upload over
50 billion photos a MONTH
SM Twitters year on year growth broke the 1000% barrier
(now 1382% growth in 1st 6 months of 2009
STATS 50% of twitter users update via mobile means
3 of 4 Americans use social technology
70. 20 hours of youtube.com video is uploaded every
single MINUTE
250 million users on facebook, and they upload over
50 billion photos a MONTH
SM Twitters year on year growth broke the 1000% barrier
(now 1382% growth in 1st 6 months of 2009
STATS 50% of twitter users update via mobile means
3 of 4 Americans use social technology
Time spent on social networks is growing 3X as fast
as internet usage is
71. 20 hours of youtube.com video is uploaded every
single MINUTE
250 million users on facebook, and they upload over
50 billion photos a MONTH
SM Twitters year on year growth broke the 1000% barrier
(now 1382% growth in 1st 6 months of 2009
STATS 50% of twitter users update via mobile means
3 of 4 Americans use social technology
Time spent on social networks is growing 3X as fast
as internet usage is
100 thousand youtube videos viewed each day
72. 20 hours of youtube.com video is uploaded every
single MINUTE
250 million users on facebook, and they upload over
50 billion photos a MONTH
SM Twitters year on year growth broke the 1000% barrier
(now 1382% growth in 1st 6 months of 2009
STATS 50% of twitter users update via mobile means
3 of 4 Americans use social technology
Time spent on social networks is growing 3X as fast
as internet usage is
100 thousand youtube videos viewed each day
3.6 million photos on flickr June 2009
73. 20 hours of youtube.com video is uploaded every
single MINUTE
250 million users on facebook, and they upload over
50 billion photos a MONTH
SM Twitters year on year growth broke the 1000% barrier
(now 1382% growth in 1st 6 months of 2009
STATS 50% of twitter users update via mobile means
3 of 4 Americans use social technology
Time spent on social networks is growing 3X as fast
as internet usage is
100 thousand youtube videos viewed each day
3.6 million photos on flickr June 2009
3 million donors contributed $6.5 million ONLINE to
the Obama campaign
79. HOW?
Determine your Goals
Traffic to your website
Awareness of your mission
More sales, clients, students, money?
Apply your Goals
Start small and use the BIG 3
Grow comfortable and use more and more profiles
80. Always Use
Sincerity
Transparency
Consistency
Integrity
90. Saving Time:
ping.fm : ties accounts together
Link ping.fm or twitter to your cell phone
for mobile updates or use hellotxt.com to
text to all (caution)
Appoint someone in each department to
tweet once a week (give them each a
certain day)