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Need gap identification
This document summarizes a live Q&A session with an entrepreneurship professor on idea identification and assessment. The agenda includes discussing idea identification, idea assessment, and an open Q&A. For idea identification, the professor covers observing problems and opportunities, personal experiences, and market studies. For idea assessment, the steps discussed are identifying target segments, market sizing, competitor analysis, unique selling propositions, and seeking customer feedback. An example is provided of how Saavn identified the pain point of inconvenient music access and assessed the Asian music streaming market opportunity before building their successful app solution.
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Need gap identification
- 1. Introduction to the Company LiveQ&A Session with Prof. Abha Rishi Chairperson, Entrepreneurship Centre, BIMTECH, Noida
- 2. Page -2- Agenda forthe session Idea Identification Idea Assessment Open Q&A 1 2 4 Saavn Example3
- 3. Page -3- Idea Identification Theprocess of finding the right business idea Observation • New problem • Better solution • Self-involvement • Reality check • Developed market • Other emerging market Personal Experience Other Market Study
- 4. Page -4- Agenda forthe session Idea Identification Idea Assessment Open Q&A 1 2 4 Saavn Example3
- 5. Page -5- Idea Assessment Theprocess of validating your business idea 1 Target Segment Identification 2 Market Sizing 3 Competitor Analysis 4 Unique Selling Proposition 5 Seek Customer Feedback
- 6. Page -6- Agenda forthe session Idea Identification Idea Assessment Open Q&A 1 2 4 Saavn Example3
- 7. Page -7- How Saavndid it? Saavn Example Identification • Personal pain point • Inconvenient to find songs • Time consuming • Can’t stream on the go Assessment • Asian music lovers • Market sizing • No aggregator • Single online music streaming platform • Sought customer feedback Solution • Saavn app • All types of music • On the go streaming
- 8. Page -8- Agenda forthe session Idea Identification Idea Assessment Open Q&A 1 2 4 Saavn Example3
- 9. Page -9- Ask yourqueries Open Q & A Ask Your Queries in the Chat Window