This document outlines a business plan for a company that produces natural dye clothing. The company aims to provide sustainable, skin-friendly clothing dyed with natural dyes that have antimicrobial properties. The business plan discusses the mission and vision, market opportunity, strengths and weaknesses, target market, production and financial projections, marketing strategy, competitors, and business model canvas. The company expects to produce various clothing items such as shirts, dresses, trousers and sell them for a total projected profit of 3.69-6.15 million BDT in the first year.

1. BUSINESS MODEL FOR
NATURAL DYE CLOTHINGS
A SISTER CONCERN OF MEDICAL TEXTILES
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2. DEPARTMENT OF
TEXTILE ENGINEERING MANAGEMENT
2019-1-5-075
ARJAN ROY
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3. MISSION
Providing Sustainable, Skin-Friendly, anti-
microbial
(Ref No 4) natural dyed clothes in the upgrowing
market.
VISION
A dedicated wearable system is developed for
the natural dyed clothes market.
The performance comparisons of proposed textile electrodes from 20 subjects.
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4. Natural Dyes are sustainable we all know.
Though many people are still unaware of other
windfalls of Natural Dyes, Anti-bacterial and
anti-fungal properties of natural dyes precisely
showcase their medicinal value.
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What is natural
Dye
(REF: Click)
Why Customers will
use it (REF:Click)
Natural dyes are dyes or colorants derived
from plants, invertebrates, or minerals. The majority of natural
dyes are vegetable dyes from plant sources—
roots, berries, bark, leaves, and wood—and other biological
sources such as fungi and lichens.
Who will use
it/targeting
market
(REF:Click)
All groups and ages definitely can use our product
due to having comfort and medical values

5. OUR DESTINATION
1.Providing the best quality of Clothings
2.Extend our business throughout The World but initially starts from Bangladesh
3.Enhacing this Product for all square of people .
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6. SWOT
STRENG
TH
OPPORT
UNITY
THREAT
WEAKN
ESS
 Budget price
 Attractive features
 New variation
 Most premium and health supportive
materials
 Most Sustainable Product
 Lack of experience
 Being New ,Technological risk
 No brand reputation
 Further market penetration
 Emerging demand
 Financially sustainable competitors
 Quiet new in the domestic market as well as i
global market
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7. o Our Country is
now quite
politically
stable
o This
government is
quite favorable
for starting a
new business
o Government
policies would
helps on
exporting the
product that
must be quite
favorable
o The Global
economic
outlook is not
so healthy due
to corona
virus(according
to bbc)
according to
the key
economic but
the world
economy will
come over from
that with in
few months
than our
product will be
launched.
o Being have a
great comfort
and health
friendly
product it will
be a great
support all
class people of
the society .
o Due to being a
quiet new
product on the
market The
technological
development
would be a big
issue
o Design
complexity
o Bangladeshi
market is not
quiet stable for
the product but
having a vast
helping issue it
will definitely
survive on the
environmental
business
o No harm to the
environment
o The Global
market is very
much
compatible for
this product
o Our business
maintain all
the legal rules
and
regulations of
government
o We have got
proper
licesence
P E S T E LPOLITICA
L
ECONOMIC SOCIAL TECHNOLOGICA
L
ENVIRONMENTA
L
LEGAL
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8. 8
Our product would be
capable to conquer the
most market growth
with low market share
After investment on
the development on
the product it would
transfer into a STAR
product
In order to ensure
sustainability the
strategy would be
changed and
transfer into Cash
cow

9. 9
At the beginning ,the market
penetration would be complex.
But due to not
enough existing
competitors and
high demand it
will definitely
survive
After surviving in the market the diversification
would introduced , that will create a new market
as well the new customers .

10. 10

11. GREEN INDUSTRY
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The Product would have manufactured and Developed maintaining all the
Criteria of The Green Industry as well as the color which has been used are
completely got from the nature ,so it would be a green product.

12. 12
OUR COMPANY IS STARTING WITH MOST SUSTAINABLE, HEALTH
EFFECTIVE AND UNIQUE PRODUCT .
THAT’S WHY MARKET SHARE WOULD BE HIGH
A CONTINUOUS EVALUATION OF THE PRODUCT WOULD GRABBED
THE MARKET IN AS RUNNING
THE PRODUCT WILL PROTECTING THE TEXTILE AND THE
PERSON WEARING IT FROM THE FORMATION OF BACTERIA AND
FUNGUS ON THE SURFACE. IN A DAY THAT WILL IMPACT ON
MILLIONS ON LIFE .AND FEATURES HAVE BEEN ENSURED WITH IN
A BUDGET PRIZE

13. MARKETINGSTRATEGY:
Online Marketing : Facebook , WhatsApp , YouTube
etc.
Public event : Through public event we can raise
public awareness that This Product will be a skin
friendly and impacts on our health just wearing this
clothes
Direct Marketing:
Corporate Gifting: The sample will have been provided
to many other beta users.
Conferences and Seminars: We would try to motivate
the consumer to saying that a great product you would
have found within a budget prize.
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14. MARKET ANALYSIS
• Our competitors
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In Bangladesh : SAMEET
DYE-CHEM LTD
Globally : Vastra india
Anthemia

15. FINANCIALPROJECTION: (REF: CLICK)
Production Program for a year:
Total fixed capital:
Particulars Amoun
Land & Building 15M
Machinery/Equipment 120M
Labours 15M
Total 150M 15
Sl ITEMS QUANTIT
Y(per
year)
RATE
(Ref
:Etsy)
AMOUNT
1. Shitrs 2000 1500 3,000,000
2. Dress 3000 1800 5,400,000
3. Trousers &
Capris
5000 1300 6,500,000
4. TOPS &
TEES
2000 2500 5,000,000
5. Clutches
bags
300 3500 1,050,000

16. FUND MANAGEMENT
• Non-Government Banks and Organizations
• Innovation Fund - a2i
• Equity and Entrepreneurship Fund Unit (EEF)-
Bangladesh Bank
• Innovation Design and Entrepreneurship Academy
(iDEA)
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17. Key Partners:
• Two Active
Partners
- Fabric industries
-Dye chem
industries
Key Activities
• Processing of
Natural dye clothes
• Evaluation by medical
means
• Preparation of product.
Key Resources:
• Factory
• Machine
• Workers
• Finance
• Raw materials
Cost structure:
MACHINERY COST = 2,000,000 BDT
INFRASTRUCTUR COST =100,000 BDT
MARKETING COST =50,000 BDT
RAW MATERIAL COST =8,000,000 BDT
LABOUR COST =1,800,000 BDT
LICENSE AND PERMIT =40,000 BDT
TOTAL COST=12,000,000TAKA
Value
 Propositions:Cost
advantage
 Special features
Product :
• Cost advantage
Customer
RelationshipsC
ustomer
feedback and
customer care
Channels:
• Different Clothing
shops /Our own shops/
Online market
Customer
Segmentation:
• All ages of peoples
• Fashion and
innovation like
customers
• Those who are
conscious of their
health
Revenue Streams:
Target Profit/PC: 300-500 BDT
Targeted Total unit/yr. 12,300
Target Profit/yr: 3,690k-6,150k BDT
Investment turn over :32-36 months
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18. **Just Click On The Phrase To Enter On That Address**
1. Application of Natural Dye is Textiles
2. Antimicrobial activity of some natural dyes (from sciencedirect)
3. Future of Natural dyes
4. How To Dye Fabrics Using Natural Materials (from diynatural)
5. Market Prizing For The Clothes (from Etsy)
6. Market value and Market Size of Natura Dye Clothings (from
prenewswire)
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19. THANK YOU
THINK WORLD DIFFERENTLY
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