Nahal Farnad
5515 Shoup Ave
Woodland Hills Ca 91367
818-621-9661
nahal.farnad@gmail.com
Career Executive Summary
A senior banking professional with 15+ years of successfulachievements as a top producer in
retail banking, management, and Small Business Banking. Results oriented with uncanny ability
to lead and motivate a team of bankers to build lasting, profitable relationships with clients.
Key Strengths & Accomplishments
 Development and Execution for Sales & Revenue Growth
 Sales & Marketing Leadership
 Profitable Relationship Building
 Product Pricing & Management
 Team Building, Management, Training, & Motivation
 New Business Launches
 Achieving & Surpassing Sales Goals
 Savvy with advanced MS Office & Social Media Marketing Skills
 Top Producer – Loan Production and “Top Loan Portfolio Manager
 President’s Club
 Territory MVP
 Branch Manager within 3 years
 #1 Small Business Banker
 2 time Citi Star Winner
 Advocate of Citi Community Development
 US Coordinator of Yeladim-Netivot birthright IsraelPrograms
 Kanzen Budo Kai Karate Foundation and Children Development
Professional Experience
09/2008-Present Small BusinessRelationship ManagerCiti Bank, NA
 Responsible for strategizing and analyzing entire financial portfolio for client
 Accountable for daily and monthly sales goals
 Utilize both warm and cold leads to maintain and structure book of business
 Expand word of mouth referralprocess to cross sell and increase relationship with COI’s
 Commercial Loan Origination
 Business Loan and Line Origination
 Equipment Finance Origination
 Health Care Practice Financing
 Cash Management Services-Payroll, Merchant,ZBA, Lock Box, Ach Services, etc…
 Mortgage Origination
 Number one Business Banker in CentralCoast and Division in 2008, 2009, 2010, 2011,
etc…
 Increased and still continue to increase Branch Business Portfolio by 150% since coming
on Board
 Beginning March 2012 supported multiple branches in Southern California and Nevada
 Support Business clients from $1M-10M in sales revenue.
02/2008-09/2008 Financial Sales Advisor City National Bank
 Responsible for the production of both personal and business portfolio
 Constantly visiting both clients and new prospects for business to acquire for bank
 Meeting and exceeding sales goals
01/2006-10/2007 Financial Center Manager Bank OfAmerica
 Supervised all Branch Goals for the entire banking center
 Managed entire staff
 Coached and developed new employees to ensure all sales goals were met and exceeded
 Partnered and utilized different business partner to meet and exceed banking center goals
 Loan Goals equaling $7.5 million per quarter were met and exceeded by 200% each
quarter
08/2004-01/2006 Small BusinessSpecialist Bank OfAmerica
 Accountable for all Business Goals for the Banking Center
 Visited Business Owners,Prepared Sales Strategy, and developed ideas for a segmented
demographic to build and maintain relationships
 Generated constant sales for the Banking Center by improving sales strategy and focusing
on a specific market
 Knowledgeable on all types of Business Credit, such as line of Credit, Loans, Credit
Cards, SBA,and Merchant Services
 In charge of RealEstate Goals, equaling to $2.3 million per quarter
 Implemented a Marketing Program to increase retention of all Business Deposit and
continued to satisfy customers using high standards, Service and rapport
 Awarded number one Small Business Specialist in market and retained title throughout
position.
08/2003-08/2004 Personal banker Bank OfAmerica
 Produced a personal service to both high net-worth clients as well as retail clients
 Probed and utilized open-ended question strategy, to differentiate self and understand
needs
 Generated sales strategy with both RealEstate Agents, Business Partners to close
$3Million per quarter
07/2002-08/2003 Teller Bank OfAmerica
 Worked closely with Manager and PersonalBankers to bring in Teller referrals and help
the Banking center to reach and achieve goals
 Responsible for cash box, including balancing and handling multiple cash and non-cash
transactions
Languages
 English
 Farsi
 Hebrew
Education
1998-2003 California State University ofNorthridge
B.S. Business Administration with option in Marketing
2008 Life and Health License

Nahal Farnad Resume 2

  • 1.
    Nahal Farnad 5515 ShoupAve Woodland Hills Ca 91367 818-621-9661 nahal.farnad@gmail.com Career Executive Summary A senior banking professional with 15+ years of successfulachievements as a top producer in retail banking, management, and Small Business Banking. Results oriented with uncanny ability to lead and motivate a team of bankers to build lasting, profitable relationships with clients. Key Strengths & Accomplishments  Development and Execution for Sales & Revenue Growth  Sales & Marketing Leadership  Profitable Relationship Building  Product Pricing & Management  Team Building, Management, Training, & Motivation  New Business Launches  Achieving & Surpassing Sales Goals  Savvy with advanced MS Office & Social Media Marketing Skills  Top Producer – Loan Production and “Top Loan Portfolio Manager  President’s Club  Territory MVP  Branch Manager within 3 years  #1 Small Business Banker  2 time Citi Star Winner  Advocate of Citi Community Development  US Coordinator of Yeladim-Netivot birthright IsraelPrograms  Kanzen Budo Kai Karate Foundation and Children Development Professional Experience 09/2008-Present Small BusinessRelationship ManagerCiti Bank, NA  Responsible for strategizing and analyzing entire financial portfolio for client  Accountable for daily and monthly sales goals  Utilize both warm and cold leads to maintain and structure book of business  Expand word of mouth referralprocess to cross sell and increase relationship with COI’s  Commercial Loan Origination  Business Loan and Line Origination  Equipment Finance Origination  Health Care Practice Financing  Cash Management Services-Payroll, Merchant,ZBA, Lock Box, Ach Services, etc…  Mortgage Origination  Number one Business Banker in CentralCoast and Division in 2008, 2009, 2010, 2011, etc…
  • 2.
     Increased andstill continue to increase Branch Business Portfolio by 150% since coming on Board  Beginning March 2012 supported multiple branches in Southern California and Nevada  Support Business clients from $1M-10M in sales revenue. 02/2008-09/2008 Financial Sales Advisor City National Bank  Responsible for the production of both personal and business portfolio  Constantly visiting both clients and new prospects for business to acquire for bank  Meeting and exceeding sales goals 01/2006-10/2007 Financial Center Manager Bank OfAmerica  Supervised all Branch Goals for the entire banking center  Managed entire staff  Coached and developed new employees to ensure all sales goals were met and exceeded  Partnered and utilized different business partner to meet and exceed banking center goals  Loan Goals equaling $7.5 million per quarter were met and exceeded by 200% each quarter 08/2004-01/2006 Small BusinessSpecialist Bank OfAmerica  Accountable for all Business Goals for the Banking Center  Visited Business Owners,Prepared Sales Strategy, and developed ideas for a segmented demographic to build and maintain relationships  Generated constant sales for the Banking Center by improving sales strategy and focusing on a specific market  Knowledgeable on all types of Business Credit, such as line of Credit, Loans, Credit Cards, SBA,and Merchant Services  In charge of RealEstate Goals, equaling to $2.3 million per quarter  Implemented a Marketing Program to increase retention of all Business Deposit and continued to satisfy customers using high standards, Service and rapport  Awarded number one Small Business Specialist in market and retained title throughout position. 08/2003-08/2004 Personal banker Bank OfAmerica  Produced a personal service to both high net-worth clients as well as retail clients  Probed and utilized open-ended question strategy, to differentiate self and understand needs  Generated sales strategy with both RealEstate Agents, Business Partners to close $3Million per quarter 07/2002-08/2003 Teller Bank OfAmerica  Worked closely with Manager and PersonalBankers to bring in Teller referrals and help the Banking center to reach and achieve goals  Responsible for cash box, including balancing and handling multiple cash and non-cash transactions
  • 3.
    Languages  English  Farsi Hebrew Education 1998-2003 California State University ofNorthridge B.S. Business Administration with option in Marketing 2008 Life and Health License