MyTies is a private social network that allows users to share content like text, photos, videos, and location with groups instead of with all contacts like other social networks. It aims to give users more control over their privacy by not connecting to third party apps or the internet, not having information searchable online, and allowing users to easily delete their account and information. The document promotes how MyTies is private, mobile, flexible, fun, and for the user by letting them choose what to share and with whom.