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Sales Strategy and Innovation Delivery
Sales Strategy and Innovation Delivery
BusinessTechnology
1 of 11
MyHomeEnergyTips ,[object Object],[object Object]
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Ballast Lane Applications ,[object Object],[object Object],[object Object],[object Object]
What Works ,[object Object],[object Object],[object Object],WeightWatchers RunKeeper
The App - MyHomeEnergyTips.com ,[object Object],[object Object],[object Object],[object Object],[object Object]
Recommendations Delivered When and Where They Matter
Smart Choices with MyHomeEnergyTips ,[object Object],[object Object],[object Object],[object Object]
Energy Conservation Marketplace Equipment No Equipment Home Upgrade Behavior Modification Home Energy Audits Smart Thermostats / Appliances / Etc. SmartPhone Based Browser Based Bill Based Smart Meters Interaction and Feedback
The Magic of Mobile - Instant gratification to buy or engage - At the "highest points of desire" - Customer service with 1-click-to-call - Location of them and their goal - Easy connection with all other Media - Bar code scanning from any tag - Personalized incentives and alerts coupons, game-play, points ... etc.
Ballast Lane Process ,[object Object],[object Object],[object Object],[object Object],[object Object]
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  • 6. Recommendations Delivered When and Where They Matter
  • 7.
  • 8. Energy Conservation Marketplace Equipment No Equipment Home Upgrade Behavior Modification Home Energy Audits Smart Thermostats / Appliances / Etc. SmartPhone Based Browser Based Bill Based Smart Meters Interaction and Feedback
  • 9. The Magic of Mobile - Instant gratification to buy or engage - At the &quot;highest points of desire&quot; - Customer service with 1-click-to-call - Location of them and their goal - Easy connection with all other Media - Bar code scanning from any tag - Personalized incentives and alerts coupons, game-play, points ... etc.
  • 10.
  • 11.