If you want to advertise in cinemas, multiplex advertising provides affluent audience to the marketer. The choice of advertising where it matters & the format of on screen, branding & activations pull marketer towards cinema advertising. Please call us on 9320348884 or write to us on vikas.lokhande@khushiadvertising.com to know more.
Thank you
If you are looking at investing in a commercial space in Goa, Look no further than Patto, Panjim. It is known as the Commerical Hub of Goa and also the Nariman Point of Goa. Gera Developments is proud to announce, Imperium Star, The best address for your Business.
Alternative,powerfull and inovative.We Partner With Smes To Litterally Put Their Brands In The Mainstream Along Big Firms At 80% Less What They Charge Them In The Conventional Displays.
Powerfull, Innovative Alternative Powerfull Mainstream Advert Products For Smes. Call Voila 0798074755, 0770352125
“MapTheCab” was a startup/project founded in 2012, which was the Uber/Ola equivalent of that time for India. It helped find and share cabs at low prices. The product never went beyond the prototype stage though!
INOX Leisure Ltd is India’s premiere multiplex chain across the country, having nationwide presence in most of the prominent cities and growing. A list of details of properties and presentation is attached herewith for your kind perusal.
INOX has further acquired 100% stake in Satyam multiplexes. And we have started showing advertisement through 361 screens in more than 50 prominent cities across India. Now, the total seating capacity is 96, 038.
Our INOX multiplex is the best to advertise on screen as well as off screen.
• Entertains over 45 million customers across INOX multiplexes every year.
• Premium locations either in elite residential catchments or prime business areas.
• Attracts an upscale audience with the ability to spend.
• World class ambience. State-of-the-art modern projection & acoustic systems.
• Focus on providing customised and innovative advertising solutions.
• A network of sales teams across the country providing national as well as local support.
Advertising Options:
A multitude of on screen 60 seconds, 30 seconds advertising options and off screen within the property enable you to not only capture the eyeballs of your target group in an ambient environment, but also help in enhancing the imagery of your brand.
Some of the advertising options you could explore are:
• Onscreen audio-visuals / static slides
• Flyer Distribution / ticket jackets from Box office
• Box office posters
• Flex backlit standees
• Poster cases
• Lift branding
• Popcorn box branding
• Seat flaps
• Glass Frontage Branding
• Tri visions
• Banners & Dropdowns
• Hoardings And many more prominent options….
We have variety of off screen advertising options right from entry to exit.
Its impact is unmatched in terms of screen size, picture clarity, high definition audio visual quality and acoustic system.
A very special offer can be worked out for annual deal across on and off screen advertising elements.
We are open to provide customised & innovative advertising solutions.
We are keen to partner with your esteemed organisation for an annual tie up.
If you are looking at investing in a commercial space in Goa, Look no further than Patto, Panjim. It is known as the Commerical Hub of Goa and also the Nariman Point of Goa. Gera Developments is proud to announce, Imperium Star, The best address for your Business.
Alternative,powerfull and inovative.We Partner With Smes To Litterally Put Their Brands In The Mainstream Along Big Firms At 80% Less What They Charge Them In The Conventional Displays.
Powerfull, Innovative Alternative Powerfull Mainstream Advert Products For Smes. Call Voila 0798074755, 0770352125
“MapTheCab” was a startup/project founded in 2012, which was the Uber/Ola equivalent of that time for India. It helped find and share cabs at low prices. The product never went beyond the prototype stage though!
INOX Leisure Ltd is India’s premiere multiplex chain across the country, having nationwide presence in most of the prominent cities and growing. A list of details of properties and presentation is attached herewith for your kind perusal.
INOX has further acquired 100% stake in Satyam multiplexes. And we have started showing advertisement through 361 screens in more than 50 prominent cities across India. Now, the total seating capacity is 96, 038.
Our INOX multiplex is the best to advertise on screen as well as off screen.
• Entertains over 45 million customers across INOX multiplexes every year.
• Premium locations either in elite residential catchments or prime business areas.
• Attracts an upscale audience with the ability to spend.
• World class ambience. State-of-the-art modern projection & acoustic systems.
• Focus on providing customised and innovative advertising solutions.
• A network of sales teams across the country providing national as well as local support.
Advertising Options:
A multitude of on screen 60 seconds, 30 seconds advertising options and off screen within the property enable you to not only capture the eyeballs of your target group in an ambient environment, but also help in enhancing the imagery of your brand.
Some of the advertising options you could explore are:
• Onscreen audio-visuals / static slides
• Flyer Distribution / ticket jackets from Box office
• Box office posters
• Flex backlit standees
• Poster cases
• Lift branding
• Popcorn box branding
• Seat flaps
• Glass Frontage Branding
• Tri visions
• Banners & Dropdowns
• Hoardings And many more prominent options….
We have variety of off screen advertising options right from entry to exit.
Its impact is unmatched in terms of screen size, picture clarity, high definition audio visual quality and acoustic system.
A very special offer can be worked out for annual deal across on and off screen advertising elements.
We are open to provide customised & innovative advertising solutions.
We are keen to partner with your esteemed organisation for an annual tie up.
Doing business in global world - PVR CinemasGangadhara Rao
The presentation talks about PVR Cinemas which is a leading multiplex in India. If PVR wants to expand its global reach which countries should they be targeting. The PPT talks about the market analysis, market size and strategy.
BoomBoomCar Media - Active* OOH Media; induce Community buzz and Activation (...Maras Panjaitan
With more than 2000 car owners, we are ready to support the favorite brand in Indonesia to advertise with us..
BoomBoomCar makes your campaign go 360. More info @ www.boomboomcar.com
IPL : Effectiveness as a brand advertising platformSruthi Sushanti
Are the advertisements having the desired psychological impact on the people?
Ads will create a subconscious urge to buy the product or the services offered, we wanted to know how effective adverts during IPL really are
The amount spent on the advertisements; which over a six week stretch is equivalent to an entire fiscal year marketing budget which had to be justified
Doing business in global world - PVR CinemasGangadhara Rao
The presentation talks about PVR Cinemas which is a leading multiplex in India. If PVR wants to expand its global reach which countries should they be targeting. The PPT talks about the market analysis, market size and strategy.
BoomBoomCar Media - Active* OOH Media; induce Community buzz and Activation (...Maras Panjaitan
With more than 2000 car owners, we are ready to support the favorite brand in Indonesia to advertise with us..
BoomBoomCar makes your campaign go 360. More info @ www.boomboomcar.com
IPL : Effectiveness as a brand advertising platformSruthi Sushanti
Are the advertisements having the desired psychological impact on the people?
Ads will create a subconscious urge to buy the product or the services offered, we wanted to know how effective adverts during IPL really are
The amount spent on the advertisements; which over a six week stretch is equivalent to an entire fiscal year marketing budget which had to be justified
We are IMC agency, we provide the services for both above and below the line for any industry. Please contact us for more information. Mail: tu.nguyen@apocalypse.vn
Giraffe Avertising and Marketing Pvt Ltd - Company CredentialsCharu Kathait
Giraffe is an integrated communication solution provider that offers an unparalleled level of service, experience and expertise to its clients in the area of creative, outdoor, promotions, exhibitions, and retail consultancy. Its strength lies in its high intellectual and imaginative approach backed by a team of dedicated& experienced professionals.
Services provided by Giraffe.
Below-the-line activities and relationship management: We can help you in conceptualization and development of innovative and cost effective below the line activities for better brand experiences and consumer interactions. These might be
Brand Activation
Dealers Meets/Sales Meets
Product Launch
Corporate events
Loyalty programs - CRM
OOH Media Solutions: Apart from our own media options, Our OOH media team can help you in finding the most compelling and effective ways of connecting with consumers by optimal utilization of all the OOH media vehicles available. We can help in finding the most cost-effective media vehicles through research, planning, negotiations, implementation and post evaluation of media campaigns.
Retail: We help the clients to communicate by partnering with them to create their value by providing end to end retail solutions. Services that we offer include
• Trade marketing program (ISD, AUDIT etc.)
• Design& Fabricate ( Stall for Exhibitions, Exclusive Showrooms, SIS)
• Branding
Creative Services: Giraffe offers you the entire gamut of designing and creative services required at different points of marketing processes. This will include
• Conceptualization and designing of advertisements for mass media (Press, electronic, outdoor).
• Developing and designing of marketing collaterals.
• Designing collaterals for On-line advertising.
• Designing of functional communication (Brochures, etc.)
Our attached company profile would give you an insight on the nature of activities undertaken by us for the communication-related activities of our clients.
Conneqt Solutions is a collaborative consultancy forum for Entrepreneurs, Startups, Small & Medium Businesses as well as NGOs to achieve their potential
Digital marketing is the art and science of promoting products or services using digital channels to reach and engage with potential customers. It encompasses a wide range of online tactics and strategies aimed at increasing brand visibility, driving website traffic, generating leads, and ultimately, converting those leads into customers.
https://nidmindia.com/
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideas
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.
The What, Why & How of 3D and AR in Digital CommercePushON Ltd
Vladimir Mulhem has over 20 years of experience in commercialising cutting edge creative technology across construction, marketing and retail.
Previously the founder and Tech and Innovation Director of Creative Content Works working with the likes of Next, John Lewis and JD Sport, he now helps retailers, brands and agencies solve challenges of applying the emerging technologies 3D, AR, VR and Gen AI to real-world problems.
In this webinar, Vladimir will be covering the following topics:
Applications of 3D and AR in Digital Commerce,
Benefits of 3D and AR,
Tools to create, manage and publish 3D and AR in Digital Commerce.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience.
Key Takeaways:
Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.
For too many years marketing and sales have operated in silos...while in some forward thinking companies, the two organizations work together to drive new opportunity development and revenue. This session will explore the lessons learned in that beautiful dance that can occur when marketing and sales work together...to drive new opportunity development, account expansion and customer satisfaction.
No, this is not a conversation about MQLs and SQLs. Instead we will focus on a framework that allows the two organizations to drive company success together.
5 big bets to drive growth in 2024 without one additional marketing dollar AND how to adapt to the biggest shifting eCommerce trend- AI.
1) Romance Your Customers - Retention
2) ‘Alternative’ Lead Gen - Advocacy
3) The Beautiful Basics - Conversion Rate Optimization
4) Land that Bottom Line - Profitability
5) Roll the Dice - New Business Models
SEO as the Backbone of Digital MarketingFelipe Bazon
In this talk Felipe Bazon will share how him and his team at Hedgehog Digital share our journey of making C-Levels alike, specially CMOS realize that SEO is the backbone of digital marketing by showing how SEO can contribute to brand awareness, reputation and authority and above all how to use SEO to create more robust global marketing strategies.
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
How to Run Landing Page Tests On and Off Paid Social PlatformsVWO
Join us for an exclusive webinar featuring Mariate, Alexandra and Nima where we will unveil a comprehensive blueprint for crafting a successful paid media strategy focused on landing page testing.With escalating costs in paid advertising, understanding how to maximize each visitor’s experience is crucial for retention and conversion.
This session will dive into the methodologies for executing and analyzing landing page tests within paid social channels, offering a blend of theoretical knowledge and practical insights.
The Pearmill team will guide you through the nuances of setting up and managing landing page experiments on paid social platforms. You will learn about the critical rules to follow, the structure of effective tests, optimal conversion duration and budget allocation.
The session will also cover data analysis techniques and criteria for graduating landing pages.
In the second part of the webinar, Pearmill will explore the use of A/B testing platforms. Discover common pitfalls to avoid in A/B testing and gain insights into analyzing A/B tests results effectively.
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...Valters Lauzums
E-commerce in 2024 is characterized by a dynamic blend of opportunities and significant challenges. Supply chain disruptions and inventory shortages are critical issues, leading to increased shipping delays and rising costs, which impact timely delivery and squeeze profit margins. Efficient logistics management is essential, yet it is often hampered by these external factors. Payment processing, while needing to ensure security and user convenience, grapples with preventing fraud and integrating diverse payment methods, adding another layer of complexity. Furthermore, fulfillment operations require a streamlined approach to handle volume spikes and maintain accuracy in order picking, packing, and shipping, all while meeting customers' heightened expectations for faster delivery times.
Amid these operational challenges, customer data has emerged as an important strategy. By focusing on personalization and enhancing customer experience from historical behavior, businesses can deliver improved website and brand experienced, better product recommendations, optimal promotions, and content to meet individual preferences. Better data analytics can also help in effectively creating marketing campaigns, improving customer retention, and driving product development and inventory management.
Innovative formats such as social commerce and live shopping are beginning to impact the digital commerce landscape, offering new ways to engage with customers and drive sales, and may provide opportunity for brands that have been priced out or seen a downturn with post-pandemic shopping behavior. Social commerce integrates shopping experiences directly into social media platforms, tapping into the massive user bases of these networks to increase reach and engagement. Live shopping, on the other hand, combines entertainment and real-time interaction, providing a dynamic platform for showcasing products and encouraging immediate purchases. These innovations not only enhance customer engagement but also provide valuable data for businesses to refine their strategies and deliver superior shopping experiences.
The e-commerce sector is evolving rapidly, and businesses that effectively manage operational challenges and implement innovative strategies are best positioned for long-term success.
2. www.khushiadvertising.com
2004 • Began with Off-screen ads in
multiplex & malls in Ahmedabad
2006
• Expanded footprints within Gujarat in
Baroda, Rajkot and Surat.
2008
• Acquired 1st mall ad rights outside
Gujarat in Nagpur
2009
• Entered in cinema onscreen business
with slide rights. Offices opened in
Mumbai, Hyderabad & Kolkata.
2010
• Started acquiring Ad Film rights
2013
• Khushi Advertising became
“Khushi Advertising Ideas Pvt. Ltd.“
2014
• Transformed into ambient media
solutions provider with a clients base
of 300+ & 26 offices in India
2015
• Acquired Amritsar, Chandigarh & Surat
Airport exclusive rights. Expanded to
28 Offices
1
Leading Mall
Branding agency in
India
220+
220+ Head-Count.
60+ Operations &
Execution team
33
33 city presence to
service national /
regional campaigns
350+
350+ Leading Brands
& many more
regional clients
Khushi Journey - At a glance
2016
• Forging on to become a leading
ambient media agency in India. New
Offices & acquisitions in pipeline
4. www.khushiadvertising.com
What we do
• Across 2500+ multiplex screens & 5500+ single
screens in India
Cinema
Advertising
• 100+ unavoidable branding spaces across best
malls, airports & other ambient avenues in IndiaBranding
• We create memorable brand experiences across
1000+ popular avenues having affluent footfalls
Experiential
Marketing
• Innovative media solutions to leave a lasting
impression
Innovative
Solutions
5. www.khushiadvertising.com
MultiplexReach out to the A1, A2, B1 families
• Provides nearest entertainment getaway to TG
• Pulls large no of celebrity fans through-out the year
• Provides multi-sensory communication
• Builds brand awareness & message recall in the long term
• Provides affluent captive TG to the marketer
• Provides pin-code specific advertising option to marketer
7. www.khushiadvertising.com
Leverage the power of Multiplex
advertising
20 Crore
affluent TG pa
Cinema Properties Screens
PVR 118 558
INOX 109 440
Cinepolis 49 255
Carnival 109 310
Multiplex as an advertising avenue
Provides nearest entertainment getaway to TG
Pulls large no of celebrity fans through-out the year
Provides multi-sensory communication
Builds brand awareness & message recall in the long term
Provides affluent captive TG to the marketer
Provides pin-code specific advertising option to marketer
Reach out to an
audience who will
make a big difference
in achieving the ROI
8. www.khushiadvertising.com
audience is the SEC A & A+ profile
audience own a Car
are Graduates
use smart phones
transact online & use Debit cards
are younger than 45 years
minimum monthly income of 55000+
80%
40%
60%
85%
85%
84%
55K+
Include
them &
Improve
Results
Source: report of ILL
Audience profile of multiplex
10. www.khushiadvertising.com
4’ x 7’ backlit LED display
SWI 516 Eco Ultra Slim Backlit view box
040 Acrylic with Front 2MM clear Acrylic & Translite.
Installed across 100 premium cinemas in metros
Get Noticed
with the most
striking
indoor backlit
media in
cinemas
Bigger than Poster Cases,
Backlit board & standee.
Sleek LED
Backlit
Purposefully designed & built.
Sleek Design.
Mere 1.5 Inch Depth/Thickness.
High Resolution L.E.D illumination.
Lavishly installed in all prominent
PVR Cinemas across India.
Superior
SLIM LED
BACKLIT
1.5 inch
depth
Installed in 100 multiplexes spread across
Mumbai, Delhi, Bangalore, Kolkata, Ahmedabad
13. www.khushiadvertising.com
• The most Vivid digital screen to advertise
• Easy viewing distance (as close as 6 inches)
• 180 degree viewing experience
• Sharpest picture quality(4k screening)
• Distortion-less
• Size: 90 inches diagonal
• Can play static slides & commercials.
• Available in 11 premium Multiplexes
Mumbai 1. PVR – Phoenix
2. PVR – Oberoi
3. INOX – Inorbit - Malad
4. INOX – Rcity
5. Cinepolis – Viviana Mall
Delhi 1. PVR - DT - Vasant Kunj
2. PVR -DT – Mall Of India
3. Cinepolis – Cross River Mall
4. PVR – Ambience mall - Gurgaon
Bangalore 1. INOX – JB Nagar
2. Cinepolis – Royal Meenakshi
Optical Pixel Display
Digital screen
14. www.khushiadvertising.com
Cinema campaign on OPD
Digital screens
Tata sky wanted to connect with movie-goers
& integrate while they congregated in multiplexes
OPD screens targeted entertainment seekers for 2 months in
premium Multiplexes of PVR, INOX & Cinepolis
Tata Sky connected with 26 Lac entertainment seekers from
total 11 OPD screens in PVR, INOX & Cinepolis
18. www.khushiadvertising.com
A blend of young & experienced professionals from the
advertising, marketing & media industry.
A decade-long experience in providing relevant & innovative
ambient media solutions
Pan India efficient 60+ operations team executes & monitors
your campaign across our 33 offices in India
Impeccable planning & best buying ensures you get plans that
really work for you
Trust Khushi
