Multinational companies
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multinational companies meaning,factors contributed for the growth of MNCs,merits and demerits of MNCs. controls of multinational companies in india
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3 simple reasons why Facebook aquired WhatsApp for $19 Billion.
Facebook acquired WhatsApp for $19 billion for three key reasons:
1. WhatsApp dominates messaging in developing markets like India, South America, Africa, and Indonesia that are large and fast-growing.
2. These markets are already more engaged than the United States.
3. They represent the largest, most engaged, and fastest growing markets in the world, and WhatsApp gives Facebook accelerated access to them.
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As part Global Marketing Management Module with Lecturer Mahabubur Rahman, we were tasked to develop a strategic international marketing plan for an actual firm. Our company of choice was Xiaomi, a private Chinese tech company that have taken the smartphone industry by storm in the last 5 years, becoming The world's 3rd largest smartphone distributor in 2014 and the world's most valuable tech start up.
The international marketing plan involved the development of a strategic plan for Xiaomi entering fast growing emerging market of Brazil. The global marketing plan addressed the adjustment of Xiaomi's marketing strategies to adapt to conditions on entering the Brazilian market.
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SWOT analysis of Apple
Apple Inc. is a multinational technology company headquartered in Cupertino, California. It specializes in consumer electronics, software, and online services. Some of Apple's most popular products include the iPhone, iPad, Mac computers, AirPods, and Apple Watch. Apple has experienced significant growth since its founding in 1976, becoming the world's largest company by market capitalization in 2021 at over $2 trillion. Apple is known for its innovation in mobile device technology, strong brand reputation, and loyal customer base.
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XIOAMI Global- India Market Entry 2014
Xiaomi is poised to enter the Indian smartphone market as it represents a major growth opportunity. India is projected to become the second largest smartphone market globally by 2017 despite current low penetration rates. Xiaomi plans to target the affordable and mid-range price segments between Rs. 5,000-25,000 that are seeing the strongest growth through an initial partnership with Flipkart for online sales and a controlled retail strategy in major cities. Localizing content, customizing software and services, and providing superior after-sales support will be critical for Xiaomi to succeed against entrenched competitors in India like Samsung and Micromax.
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Mission & Vision Statement | History | Product Lines | Segments | Financial Metrics | Competitor Analysis | Strategy Generations | QSPM | TOWS Matrix | IFE & EFE MATRIX | SPACE MATRIX | BCG MATRIX | https://jungleservices.com/
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3 simple reasons why Facebook aquired WhatsApp for $19 Billion.
Facebook acquired WhatsApp for $19 billion for three key reasons:
1. WhatsApp dominates messaging in developing markets like India, South America, Africa, and Indonesia that are large and fast-growing.
2. These markets are already more engaged than the United States.
3. They represent the largest, most engaged, and fastest growing markets in the world, and WhatsApp gives Facebook accelerated access to them.
Telecom industry airtel
this assignment is generally prepared to analyse the strategic analysis on telecom industries and in this the example has been taken for Airtel Telecom Sector and its analysis has been done.
Global Marketing Plan: Xiaomi Brazil
As part Global Marketing Management Module with Lecturer Mahabubur Rahman, we were tasked to develop a strategic international marketing plan for an actual firm. Our company of choice was Xiaomi, a private Chinese tech company that have taken the smartphone industry by storm in the last 5 years, becoming The world's 3rd largest smartphone distributor in 2014 and the world's most valuable tech start up.
The international marketing plan involved the development of a strategic plan for Xiaomi entering fast growing emerging market of Brazil. The global marketing plan addressed the adjustment of Xiaomi's marketing strategies to adapt to conditions on entering the Brazilian market.
Study on consumer behaviour @ vodafone project report
The document summarizes a study on consumer behavior of Vodafone subscribers in Bangalore, India. The study aims to understand consumer perceptions, satisfaction levels, brand awareness, and expectations of Vodafone's prepaid services. Primary data was collected through questionnaires with 100 existing and new Vodafone subscribers. Secondary data came from company reports and publications. The findings provide insights for Vodafone to improve their services and delight customers.
SWOT analysis of Apple
Apple Inc. is a multinational technology company headquartered in Cupertino, California. It specializes in consumer electronics, software, and online services. Some of Apple's most popular products include the iPhone, iPad, Mac computers, AirPods, and Apple Watch. Apple has experienced significant growth since its founding in 1976, becoming the world's largest company by market capitalization in 2021 at over $2 trillion. Apple is known for its innovation in mobile device technology, strong brand reputation, and loyal customer base.
Swot Analysis of Apple
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XIOAMI Global- India Market Entry 2014
Xiaomi is poised to enter the Indian smartphone market as it represents a major growth opportunity. India is projected to become the second largest smartphone market globally by 2017 despite current low penetration rates. Xiaomi plans to target the affordable and mid-range price segments between Rs. 5,000-25,000 that are seeing the strongest growth through an initial partnership with Flipkart for online sales and a controlled retail strategy in major cities. Localizing content, customizing software and services, and providing superior after-sales support will be critical for Xiaomi to succeed against entrenched competitors in India like Samsung and Micromax.
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Tesco
Tesco, a major UK-based grocery retailer, has suffered a series of setbacks in recent years including declining market share and profits. In late 2014, it was revealed that Tesco had overstated its profits by £263 million for the previous six-month period due to prematurely recognizing income and delaying cost accruals. This accounting scandal led to a criminal investigation by the Serious Fraud Office and wiped billions off Tesco's market value. Experts say Tesco must strengthen its balance sheet, cut costs, and rebuild trust with consumers and suppliers in order to recover.
Telecom industry in india survey
India is the booming market for telecom sector. It is ranked second in telecom network provider all around the world. This industry has witnessed significant growth in subscriber base over the last decade, with better network coverage and competition induced decline in tariffs. This attracted various foreign companies to invest in this sector.
Apple Inc.
Apple was founded in 1976 by Steve Jobs and Steve Wozniak. They started out of Jobs' garage selling the Apple I computer. Since then, Apple has grown tremendously and become a leader in consumer electronics. Some key events include the introduction of the Apple II in 1977, the Macintosh in 1984, the iMac in 1998, and the iPhone in 2007. Today, Apple has over 500 retail stores worldwide and annual revenue of over $230 billion. Through innovative products and marketing, Apple has established itself as a top global brand known for its emphasis on design.
At&t power point
AT&T is the largest telecommunications company in the US that offers telephone, internet, and wireless services. It was established in 1885 and pioneered many innovations but was broken up in 1982 before reemerging as a wireless and broadband focused company. While it faces competition from Verizon, Sprint, and T-Mobile, AT&T has increased its profits through acquisitions and the success of the iPhone. It expects continued growth through expanding its U-Verse technology and managing high data traffic with tiered pricing plans.
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The document analyzes Apple using a SWOT analysis. It identifies Apple's strengths as superior products, pioneering in personal computers, controlling both hardware and software manufacturing, high quality standards, and loyal customers. Weaknesses include ensuring consistency and quality of advanced technology and potential risk from lack of debt. Opportunities include innovative products and expanding into users' lives. Threats include intense competition and global economic challenges.
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Vodafone Group is the world's leading mobile telecommunications company with operations in Europe, the Middle East, Africa, Asia Pacific and the United States. Vodafone has a market capitalization of approximately £71.2 billion and equity interests in 31 countries across five continents. Vodafone Essar is Vodafone's Indian subsidiary with over 85.82 million customers across India. The Indian telecom market is the fastest growing in the world and the second largest market globally in terms of wireless and wireline subscribers. Vodafone's business strategy in India focuses on leveraging its generic strategy and addressing the threats from new competitors through diversification and a focus on rural markets, infrastructure sharing, and
Marketing Strategies Of Xiaomi
The document discusses Xiaomi's business model and strategy for success in India, including selling low-cost smartphones through an online store and flash sales, incorporating customer feedback, and earning revenue through software and services rather than hardware margins. Xiaomi targets younger consumers and positions itself as a high-quality, affordable brand, promoting through word-of-mouth and social media. Within a few years of entering India, Xiaomi became one of the top smartphone makers there due to this innovative approach.
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This document summarizes an Indian MSME presentation. It defines MSMEs under Indian law and notes that they employ over 60 million people and contribute significantly to GDP and exports. It outlines opportunities for MSMEs in clustering, automotive, dairy and other industries. Key challenges include access to financing and technology. The presentation discusses government initiatives to support MSMEs and strategies for MSME growth, including developing new products/markets, mergers and acquisitions, and strategic partnerships. It concludes with a SWOT analysis of the Indian MSME sector.More Related Content
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Tesco, a major UK-based grocery retailer, has suffered a series of setbacks in recent years including declining market share and profits. In late 2014, it was revealed that Tesco had overstated its profits by £263 million for the previous six-month period due to prematurely recognizing income and delaying cost accruals. This accounting scandal led to a criminal investigation by the Serious Fraud Office and wiped billions off Tesco's market value. Experts say Tesco must strengthen its balance sheet, cut costs, and rebuild trust with consumers and suppliers in order to recover.
Telecom industry in india survey
India is the booming market for telecom sector. It is ranked second in telecom network provider all around the world. This industry has witnessed significant growth in subscriber base over the last decade, with better network coverage and competition induced decline in tariffs. This attracted various foreign companies to invest in this sector.
Apple Inc.
Apple was founded in 1976 by Steve Jobs and Steve Wozniak. They started out of Jobs' garage selling the Apple I computer. Since then, Apple has grown tremendously and become a leader in consumer electronics. Some key events include the introduction of the Apple II in 1977, the Macintosh in 1984, the iMac in 1998, and the iPhone in 2007. Today, Apple has over 500 retail stores worldwide and annual revenue of over $230 billion. Through innovative products and marketing, Apple has established itself as a top global brand known for its emphasis on design.
At&t power point
AT&T is the largest telecommunications company in the US that offers telephone, internet, and wireless services. It was established in 1885 and pioneered many innovations but was broken up in 1982 before reemerging as a wireless and broadband focused company. While it faces competition from Verizon, Sprint, and T-Mobile, AT&T has increased its profits through acquisitions and the success of the iPhone. It expects continued growth through expanding its U-Verse technology and managing high data traffic with tiered pricing plans.
Business model of airtel
This presentation explains about the company Vision,mission, Stratagies and compitative advantages of Aitel as detail..
Electronic Industry
this presentation describes best about the Electronic industry
#present scenerio
#future demand and supply of electronic industry
#Evolution of electronic industry
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soo go for it......if u want best content
Swot analysis for apple
The document analyzes Apple using a SWOT analysis. It identifies Apple's strengths as superior products, pioneering in personal computers, controlling both hardware and software manufacturing, high quality standards, and loyal customers. Weaknesses include ensuring consistency and quality of advanced technology and potential risk from lack of debt. Opportunities include innovative products and expanding into users' lives. Threats include intense competition and global economic challenges.
Apple vs samsung marketing
This document compares Apple and Samsung. It provides histories of the two companies including founders, headquarters, employees, CEOs, and market shares. It also discusses their flagship products - the iPhone for Apple, launched in 2007, and Android for Samsung, launched in 2009. It analyzes each company's marketing strategies including their 4Ps (product, price, promotion, place), target markets, segmentation, positioning, and SWOT analyses. Key strengths for Apple include brand image and user interface while weaknesses are high prices and poor after-sales service. For Samsung, strengths are innovation and design while weaknesses are lack of own OS and focus on too many products. The document concludes with recommendations for each company.
Market Study and Industry Analysis of Xiaomi Incorporation in India - Marketi...
Marketing Project: Market Analysis for Company, Xiaomi India / Xiaomi Inc., implying marketing management concepts.
Date: November, 2016.
Description: Marketing Project conducted on a progressing Chinese Internet Company, Xiaomi Incorporation / Xiaomi Technologies, known for its Smartphones, and IoT gadgets. The project covers, Industry and Company overview (2016) and study conducted using marketing concepts like, PEST Analysis, SWOT Analysis, Marketing Objectives, Marketing Mix, Product Life Cycle and etc. (considering Indian and Global market conditions).
Please feel free to Clip, Like and Share.
Connect with me on LinkedIn: https://www.linkedin.com/in/ikarankapoor/
Thank You.
Best,
Karan Kapoor.
Reliance Jio
Reliance Jio launched commercial 4G services in September 2016, offering free voice and data. Jio provides 4G broadband and voice services across India along with content like TV and music. It launched its own LYF smartphone brand. While Jio gained users quickly, data speeds declined with increased demand. Airtel responded by slashing data prices but users report Jio speeds now lag competitors. Jio faces challenges around maintaining speeds as more customers join but its low prices increased competition and progress in India's telecom industry.
Oppo Marketing Strategies
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Marketing strategy Of Xiaomi Inc.
Xiaomi Corporation is a Chinese electronics company founded in 2010 that produces smartphones and other consumer electronics. It has over 15,000 employees worldwide and is expanding to other countries in Asia and Africa. Using Porter's Five Forces model, the document analyzes Xiaomi's competitive environment and identifies rivalry among existing firms as the strongest force. It then discusses Xiaomi's product portfolio, marketing strategies of quality products at low prices and flash sales, and competitive analysis against other smartphone brands like Samsung.
Presentation on micromax
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Vodafone Strategy
Vodafone Group is the world's leading mobile telecommunications company with operations in Europe, the Middle East, Africa, Asia Pacific and the United States. Vodafone has a market capitalization of approximately £71.2 billion and equity interests in 31 countries across five continents. Vodafone Essar is Vodafone's Indian subsidiary with over 85.82 million customers across India. The Indian telecom market is the fastest growing in the world and the second largest market globally in terms of wireless and wireline subscribers. Vodafone's business strategy in India focuses on leveraging its generic strategy and addressing the threats from new competitors through diversification and a focus on rural markets, infrastructure sharing, and
Marketing Strategies Of Xiaomi
The document discusses Xiaomi's business model and strategy for success in India, including selling low-cost smartphones through an online store and flash sales, incorporating customer feedback, and earning revenue through software and services rather than hardware margins. Xiaomi targets younger consumers and positions itself as a high-quality, affordable brand, promoting through word-of-mouth and social media. Within a few years of entering India, Xiaomi became one of the top smartphone makers there due to this innovative approach.
OTT marketing plan
The document discusses plans for launching an over-the-top (OTT) mobile app and channel in Chhattisgarh, India. The key goals are to (1) spread relevant informative content to more citizens, (2) highlight the state's achievements, and (3) make citizens aware of government initiatives. An extensive marketing strategy is outlined to promote app awareness and downloads, including digital marketing, website development, public relations, and both online and offline promotional activities. Regular app feedback and updates are also part of the plan to improve the user experience over time.
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MNC
Multinational corporations (MNCs) are companies that operate in multiple countries. They originated in the early 20th century and expanded greatly after World War II. MNCs have subsidiaries and operations in foreign countries, exercising control over policies across borders. While MNCs bring investment, jobs, and technology to host countries, they also face criticisms like manipulating markets and prioritizing home country interests. As India's economy grows rapidly, it attracts many MNCs in sectors like oil, infrastructure, and technology due to its large population and market. However, Indian MNCs expanding abroad face challenges in overcoming cultural and business differences.
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Multinational corporations (MNCs) own or control production in multiple countries besides their home country. They have large-scale international operations through things like imports/exports, foreign investments, contract manufacturing, and opening plants abroad. MNCs can benefit host countries by increasing investment, employment, and income as well as transferring technology. However, they may also threaten economic sovereignty, kill local businesses through monopolies, and deplete natural resources. Both home and host countries experience advantages like jobs, exports, and development, but also disadvantages like unfavorable capital flows and neglect of the home country.
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Referring to the concept of entry barrier and explain dunningSol.pdf
Referring to the concept of entry barrier and explain dunning
Solution
Barriers to market entry consider number of diverse factors that restrict or hindrances a firm
faces in trying to enter a market.It comprises following factors that determine -
Traditionally, concept behind a firm is called a multinational firm which has activities in more
than two countries. The reason behind to think a firm Multinational due to following factors-
According to Dunning a firm is considering as multinational industries if they have production
unit outside the country where they are incorporated. For example General Motor which has
many production unit in multiple countries.
GM home in USA-Opel in Germany-GM Mfg in Indonesia etc. these are the strengths of General
Motor
Innovation refers to that process by which a company tries to gain a competitive advantage in the
market place and to increase their capacity to generate wealth. Therefore innovation needs to
transcend all major areas of operation - production, finance, planning, human resource
management and marketing.
However in the small business many of these functions are carried out by the owner manager and
thus often lead to a lack of realization of the processes needed to implement innovation within
the small business..
Mnc
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The document discusses various strategies for entering foreign markets, including exporting, licensing, franchising, joint ventures, wholly owned subsidiaries, and foreign direct investment. It also covers topics related to international marketing such as product adaptation, export pricing, terms of payment, financing export activities, and managing foreign exchange risk.
SME FINAL PPT
The document discusses small and medium enterprises (SMEs) in India. It finds that the number of SME units and their production and employment potential has been increasing rapidly over time, significantly contributing to the Indian economy. However, SMEs face constraints like lack of access to finance, infrastructure issues, and marketing challenges. The document proposes adopting a cluster development approach and open incubator model to create an environment where SMEs can collaborate and innovate. It also discusses using knowledge management strategies to help SMEs identify, create, retain and disseminate knowledge for achieving organizational goals.
Business Environment
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Multinational companies
- 1. MULTINATIONAL COMPANIES Prepared by :- sangamesh uppar lecturer in commerce 9740522622
- 2. Meaning A multinational company is a business that operates in many different countries at the same time. In other words, it's a company that has business activities in more than one country Ex:- hp,microsoft, pepsico, sony , tata motors
- 3. Why do domestic companies become MNCs ? To increase market share To reduce cost To overcome tariffs To protect them business cycle To have technological advantage
- 4. Factors contributed for the growth of MNCs Expansion market territory Market superiorities Financial advantage Technological advantage Product innovation
- 6. Advantages of MNCs to home country
- 7. Control over MNCs in india
- 8. MNCs in india The entry of MNCs in India was controlled by existing industrial policy statements, MRTP Act, and FERA. The New Industrial Policy 1991, removed the restrictions of entry to MNCs through various concessions MNCs are specifically covered under foreign exchange management act (FEMA)
- 9. Role of MNCs in india Profit maximisation International network marketing Diversification policy Concentration on consumer goods Location on central control offices Techniques to achieve public acceptability Business but not social justices Unconcern towards social responsibilities and business ethics MNCs and process of planned economic development in india