The document discusses different types of human motivation, including primary motives related to basic needs like hunger, thirst, and sleep. It also covers general motives which are more about enhancing stimulation, and secondary motives which are learned drives including curiosity and manipulation. Additionally, it defines achievement drive as the desire to perform with excellence and be successful, and lists characteristics of high achievers such as taking moderate risks and preferring immediate feedback.

1. Motivation
Presentation
By
RTI, Jammu
Rti, Jammu
1

2. Primary Motives
•
•
•
•
•
Hunger
Thirst
Clothing
Sleep
Maternal concern
Rti, Jammu
2

3. General Motives
• Motives which can not be termed primary
or secondary
• Primary needs try to reduce the tension or
stimulation whereas the general need
induces the individual to enhance the
amount of stimulation.
• Also called stimulus motives-Love ,concern
and affection.
Rti, Jammu
3

4. Secondary Motives
• Learned drives become secondary
motives
• Includes
Curiosity
Manipulation
Rti, Jammu
4

5. Achievement drive
The desire of an individual to
perform in terms of a particular
standard of excellence or the desire
to be successful in competitive
situations.
Rti, Jammu
5

6. Specific characteristics of a high
achiever
• Takes moderate risks.
• Prefers immediate feedback
• Derives satisfaction on the successful
accomplishment of a task
• Has total concentration or
preoccupation with the assigned task
Rti, Jammu
6

7. Specific characteristics of a high
achiever
• Takes moderate risks.
• Prefers immediate feedback
• Derives satisfaction on the successful
accomplishment of a task
• Has total concentration or
preoccupation with the assigned task
Rti, Jammu
6