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More  YOUR  in Your Pie
Lessons Learned: What customers are saying  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
It’s  , We just make it… Lessons Learned: What customers are saying  Competition Pielanthropy  Express Your Inner Pizza Share Your Experience + YOUR  Pie
Goal How do we win? The  Pie of the Month  and  Your Pie creation process  gets a lot more exposure and builds a culture of unique specialty items…
Creative Communication How will we illustrate the promise? ,[object Object],[object Object],[object Object],[object Object],“ ___” because we want to emphasize pairings.
Call to Action What will we ask them to do? Participate in the competition as a: Creator Voter
Monthly Local Winner How do we maximize participation and business results? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Monthly National Winner How do we maximize participation and business results? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Yearly Winner How do we maximize participation and business results? ,[object Object],[object Object]
Distribution How will we make it last forever? Videos Photos
[object Object],[object Object],[object Object],[object Object],[object Object],Your Engagement How can local stores grow fan pages?
[object Object],[object Object],Your Engagement How can local stores grow fan pages?
[object Object],Your Engagement How can local stores grow fan pages?
Your Engagement How can local stores grow fan pages? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Venue & Demonstration How will we attract them? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Venue & Demonstration How will we attract them? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Target Markets Who will we reach? Crosses all current Your Pie customers and friends
More  YOUR  in Your Pie

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More YOUR in Your Pie Example

  • 1. More YOUR in Your Pie
  • 2.
  • 3. It’s , We just make it… Lessons Learned: What customers are saying Competition Pielanthropy Express Your Inner Pizza Share Your Experience + YOUR Pie
  • 4. Goal How do we win? The Pie of the Month and Your Pie creation process gets a lot more exposure and builds a culture of unique specialty items…
  • 5.
  • 6. Call to Action What will we ask them to do? Participate in the competition as a: Creator Voter
  • 7.
  • 8.
  • 9.
  • 10. Distribution How will we make it last forever? Videos Photos
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17. Target Markets Who will we reach? Crosses all current Your Pie customers and friends
  • 18. More YOUR in Your Pie