CloudFlare offers the latest in internet performance technology to speed up mobile browsing for a rapidly growing mobile user base.

1. Mobile
Are you meeting the ever-growing high expectations of a rapidly growing mobile
audience?

2. Mobile Growth & High User Expectations
The mobile market is huge and continues to expand: Active mobile devices will grow to over 5 billion by 2017
75% of mobile users give up within 4 seconds of waiting for
a mobile page to load

3. Support and Optimize Device-Specific Content
CloudFlare’s custom cache key identifies device types and is able to cache and deliver web resources
specifically tailored to each device type. In this way, businesses can deliver mobile content as fast as
possible without sacrificing quality.
CloudFlare Cache Key

4. Acceleration of Native Mobile Apps
● CloudFlare reduces the concurrent connections and eliminates the need for TCP to restart
o CloudFlare keeps the initial connection (using TCP or HTTP/S) between the edge and
the API native mobile app alive
A leading online dating site improved API response times by 70%
on the US West Coast once API traffic leveraged session reuse
(origin server - on the US East coast)

5. Polish and Mirage, image optimization
• Polish
• Polish automatically applies both “lossless”
and “lossy” image optimization to remove unnecessary bytes from
images.
• Mirage
• Ensures that images delivered to your visitors are the appropriate
size and resolution for their device.
• Detects screen size and connection speed to deliver best image
for browser, whether desktop or mobile.
• http://blog.cloudflare.com/mirage2-solving-mobile-speed
(Click on image to play video.)
By utilizing Polish and Mirage, the major online
media publication Parade.com decreased mobile page size
by 50%