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Social Media  Explosion! Sarah Lee Director of Communications  Kalamazoo Regional Chamber of Commerce Twitter  @SarahLWLee
Why is social media relevant? ,[object Object],[object Object],[object Object]
So how should we use it? ,[object Object],[object Object],[object Object],[object Object]
What makes a good SM strategy? ,[object Object],[object Object],[object Object],[object Object]
G oals ,[object Object],[object Object],[object Object],[object Object],[object Object]
E xecution ,[object Object],[object Object],[object Object],[object Object],[object Object]
R esponse ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
M easurement ,[object Object],[object Object],[object Object],[object Object],[object Object]
SM Management Tools ,[object Object],[object Object],[object Object]
HootSuite.com
HootSuite.com
TweetDeck.com
TweetDeck.com
CoTweet.com
CoTweet.com
CoTweet.com
Questions?
[object Object],More questions? You can reach me at: Email  slee@kazoochamber.com Twitter  @SarahLWLee LinkedIn  http://www.linkedin.com/in/sarahlwlee Download Presentation & Reading Resources At: http://www.slideshare.net/SarahLWLee

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