2. Key message
• We have a different way to do wireless.
• The graphics are good in coordination with the message.
• The target audiences can be the students, people with low budget
and people who do not want to spend their time in communication.
People who are frustrated from other brands and their high costs.
• Public mobile is all self served.
3. SWOT ANALYSIS
Strengths
• Low cost
• Chatbot (new generation)
• Calculator to create and modify
your plans.
Weakness
• Not visually attractive
• No customer support
• No smartphones
• Time consuming
4. SWOT ANALYSIS
OPPORTUNITES
• Best for new generation people
because they know more about
new technology.
THREATS
• Some people need expertise to
handle their accounts and new
technologies.