Idents are logos that represent organizations and are important for building brand recognition. Motion graphics and compositing can enhance idents by adding more color, emotion, and energy to attract viewers. Effective ident design must directly convey what the ident represents through specific visual elements like colors and movements that capture attention.

1. MINI ASSIGNMENT

2. Why are idents important ?
Idents represent a logo which is important for them to be known and get a good image of
them by the audiences they show movement and colours with music which automatically
refers to it’s logo .
How are they enhanced by motion graphics/ compositing ?
It gives the ident more colour more emotion and more wild factor and lively so that it get’s
to you
What design choices must be considered ?
In idents the design has to directly give you an idea of the subject with a specific design
with colours and movements to attract the vuer .

3. This ident gives an overview of a flying
helicopter over the rocky seas which shows
danger and a great view of the scene where
you can see everything which makes want to
experience that your self

4. This ident shows bright colours and a happy
environment with the people with a view of
the front to the back of the image as if it never
ends

5. On this ident we can see penguins
in a ice skating rink with
humour seeing a penguin
standing in front of a vending
machine as if he wanted to buy
a cold drink which attracts a lot
of attention and people all
around acting casual as if it’s
normal to see penguins walking
around

7. What design choices must be considered ?
This design for example is adapted to a type of vuers who are mostly in a age
group of 18 and over as we can see this is an action movie and the menu design
already gives you an idea of what type of movie it is seeing the actor holding a
gun and the designed is based on 3 simple different colors .

8. Avatar is a designed science fiction movie, the design is all
based on imagination with bright colours.
In the picture we can even see a back ground which gives
a feeling of great vue as if
we we’re really living the
moment and makes the
whole picture incredible.