We live in a globalized world where companies increasingly opt for centralization in their operations. In this environment, logistics, operations, purchasing, procurement and distribution of their products or services become an essential pillar of diffe- rentiation and customer service. This program is looking for prepare and train executives, businessmen and entrepreneurs in a context of constant change. Train professionals in the various fields covered by the program: global operations, supply chain, purchasing and procurement, storage and distribution.

1. MASTER
INTEGRAL LOGISTICS: OPERATIONS
AND SUPPLY CHAIN MANAGEMENT
objeCtivEs
We live in a globalized world where companies increasingly
opt for centralization in their operations. In this environment,
logistics, operations, purchasing, procurement and distribution
of their products or services become an essential pillar of diffe-rentiation
and customer service.
This program is looking for prepare and train executives,
businessmen and entrepreneurs in a context of constant
change. Train professionals in the various fields covered by
the program: global operations, supply chain, purchasing and
procurement, storage and distribution.
metHodoloGY
The methodology is based on active learning and ongoing
practice. Effective and beneficial training comes as a direct
result of being actively involved in the course.
All members of the teaching staff are all leading professionals
in their chosen field.
ACADEMIC BOARD
Academic advisors meet periodically to review the contents of
all the different study programmes thas INSA Business, Marke-ting
& Communication School has to offer. This review ensures
that our programmes are continually updating and adapting to
the ever changing business world.
Duration: One academic year
Dates: Oct 20, 2014 - Jul 20, 2015
Timetable: Mon. to Thu. 19 - 22h
Degree: Master
Price: 7100€ (possibility of financing)
More information about registration / admissions:
T. (+34) 93 280 66 96 / insa@insaweb.net
www.insaweb.net
• Director of Business Management Department
Villanova Sanfeliu, Jordi
Operations Direction (ESADE)
Directive Programme (IESE)
International Logistics Director at SOMFY Spain
• Director of Marketing Department
Trallero Santamaria, Elizabeth
Graduate in Economics of Enterprise, MBA (ESADE).
Teacher in the area of marketing
• Director of Law Department
Sánchez García, Ángel
Law Graduate (UB)
Diploma in European Communities at Foreign
Ministry School of Diplomacy AA.EE.
• Director of Communication Department
(Advertising, Design, Creativity)
Marín PEDRERO, Pere
Fine Arts Graduate (UB)
Master in Graphic Design in Paris
Founder Member and Creative Director at Hozycia
• Director of Public Relations and Protocol Department
Molina Batlle, David
Advertising and Public Relations graduate (UAB).
Director of INSA
• Director of Assistant Manager Department
Jurado Gómez, Lucía
Assistant Manager (INSA)
Executive Assistant
• Director of Languages Department
Adán Civera, Marisol
Language certificates form Oxford and Cambridge Universitites

2. SYLLABUS
Operating Strategy
Integrating the operations strategy into a company’s ove-rall
strategy. Aspects to consider, definition and action plans.
Definition of some key aspects such as: Demand forecasting,
Salesforecast.Demand planning, Measurement of performance
BSC, Product Plan: ABC classification, The insane Cycle, among
others.
Operations
Influence of distance and time in operations. Processes, pro-ject
management and integration. Management issues related
to Time, schedule and communication. Scale and people. Qua-lity
& Risk.
Costs
Introduction . Identifying the costs of managing stocks. Opti-mization
models overall costs of stock . Replenishment efficien-cy
(CRP ). Inventory Management
Purchasing and Procurement
Purchasing management as a strategic business function.
People management . Negotiating the purchase. Supplier inte-gration
. Evaluation and Approval. Provisioning and managing
stocks. Information systems management and replenishment.
Projects shopping, procurement. Outsourcing. Just in time.
Quality
Suppliers. Records. Systems. Total Quality Control (TQC).
Supply chain
Definition, importance , chain control and constraints : time
and space. Storage. Storage purposes, Layout, costs, important
aspects to consider and control. Types of stores, outsourcing.
Safety Stock & Reorder Point.
Distribution
International Transport. International financing and methods
of payment. Incoterms Payment Terms.
Final Project
Strategic Business Plan.
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