1. Hampstead School of English,
553 Finchley Road, London, NW3 7BJ
london@experienceenglish.com
www.experienceenglish.com
+44 (0) 208 939 0402
Experience English is a trading name of TUI UK
Limited. Registered in England No 2830117.
Registered Office: TUI Travel House, Fleming
Way, Crawley, West Sussex, RH10 9QL
Accreditations and Memberships:
Head of School
At A Glance
Experience English provides English Language tuition and teacher training services to an international
market. We have 4 schools across the UK and a young learner business which is evolving. We are proud
to include some of the UKs best known language schools in our group including Hampstead School of
English, Manchester Academy of English, English Language Centre York and Edinburgh Language Centre.
We need passionate and enthusiastic individuals to help us drive our strategy forward and make our
business a continued success.
We are part of the Education division of TUI Group, the world’s leading travel organisation. The division
comprises of 38 brands dedicated to worldwide school and university markets, including educational
tours, residential activity courses, school and university ski trips, sports tours, expeditions and
developmental travel.
This role is a vital part of the successful running of the school. You will lead the school and ensure is run
and managed successfully. You will be responsible for overseeing the academic and operational delivery
through line managing the function managers. You will be responsible for leading the school in all
aspects, ensuring it has a sound strategy and most importantly is commercially successful and delivers
expected revenue and profit requirements.
What You'll Be Doing
General duties
 Oversees all aspects of school life, from student services to the academic management team
 Ensure the smooth general daily running of the school
 Line management of Operations Manager and Academic Manager
 Provide support and advice to all school functions as needed; oversee and coordinate the
Operations and Academic teams regarding course requests and programme design, providing
information and advice as necessary
 Act as main point of contact between school, other schools (through other School Managers)
and senior management team
 Act as main point of contact for school when dealing with external sources
 Deal with escalated issues arising from the emergency phone on-call issues
 Promote and represent the school locally and nationally through attending conferences or
industry meetings as needed (e.g. regional or national English UK meetings, chambers of
commerce etc)
 Keep up-to-date with any industry developments
 Responsible for school P&L. Ensuring monthly and annual profit targets are met through sales
activity and cost control.
Staff training & management
 Lead regular school team meetings and ensure actions arising from the meetings are delivered

2. Hampstead School of English,
553 Finchley Road, London, NW3 7BJ
london@experienceenglish.com
www.experienceenglish.com
+44 (0) 208 939 0402
Experience English is a trading name of TUI UK
Limited. Registered in England No 2830117.
Registered Office: TUI Travel House, Fleming
Way, Crawley, West Sussex, RH10 9QL
Accreditations and Memberships:
 Work with both direct reports and the wider team to agree achievable team & individual
objectives; conduct annual performance development reviews and ensure regular meetings
with all team members
 Manage payroll submissions for the school
 Monitor payroll costs of the school and ensure expenditure is within budget
 Provide school and product training for the BDM & reservations teams as needed
Student Welfare & Courses
 Manage, with the Operations Manager, the tuition timetable ensuring class size is optimized at
all times.
 Regular reviews of school and company procedures to ensure high standards are maintained,
compliant with legal and accreditation guidelines
 Support Operations manager in dealing with student or group leader complaints or queries
 Final decision maker on student issues (e.g. suspension, special circumstances etc)
 Monitor and review all client feedback and lead the implementation of any necessary changes
arising as a result of feedback
Commercial
 Plan and lead familiarisation trips for visiting agents, with the support of the rest of the team
 Work to achieve optimum class sizes wherever possible
 Minimise unnecessary payroll spend
 Create and review all booking reports and react as necessary; advise Director of Schools of any
potential operational or strategic changes necessary
 Provide regular progress reports and reviews of programme/product performance and
challenges for senior management team
 Work with school team to suggest potential new programmes or sources of revenue
 Negotiate best terms and rates for residential accommodation
 Drive a commercially-focussed student activities & ancillaries programme
 Work with Operations Manager to ensure best rates with all suppliers vs quality and that
supplier provision is fit for purpose
 Work with Central Commercial team to review pricing on an annual basis, and suggest more
tactical offers and opportunities
 Liaise with sales and marketing team regarding the development of school brochures, courses
and promotion of Edinburgh Language Centre locally and nationally, providing input as
required.
 Monitor operational costs of the school and ensure expenditure is minimised and within
budget